The European mobile telecoms industry bears a heavy burden. It is tasked by the European Digital Single Market Strategy to invest in an environment where digital networks and services flourish,1 play an important part of our daily lives, remain at a fair price,2 and maintain its competitiveness against US and Asian rivals. All under public and political scrutiny policed by the European Commission and national competition authorities. In the last two years, the Commission has had ample opportunity to scrutinise and develop its assessment of mobile telecom deals with further consolidations across Europe. In a number of high-profile deals concerning mobile network operators (MNOs), the Commission prohibited a merger between two MNOs in the United Kingdom (May 2016),3 cleared a merger between two MNOs subject to remedies in Italy (September 2016),4 and unconditionally cleared the acquisition of a Swedish Mobile Virtual Network Operator (MVNO5) by an MNO (October 2016).6 In addition, the Commission investigated a merger between MNOs on the Danish market, but the parties withdrew their notification in light of the Commission’s opposition.7