Minds Of Tourists Research Articles

Perencanaan Sumber Daya Manusia dan Peningkatan Daya Saing Produk melalui Strategi Pengemasan pada Usaha Mikro Seblak Mamih di Kabupaten Bandung

The creative economy sector is one of the pillars of economic growth in Indonesia where creativity is the basis of economic development activities. West Java Province is one of the provinces in Indonesia with a high distribution of the creative economy sector. Not only is Bandung City famous for its culinary, but currently Bandung Regency is an area that is starting to develop its culinary tourism. in the minds of tourists. One of the snacks or snacks that are popular with the community and also is seblak, this "Seblak Mamih" business has been established for several years, and to develop its business to be competitive where its products can not only be enjoyed by consumers on the spot, an effective and innovative product packaging strategy is carried out so that it can be marketed and enjoyed by consumers more widely. The large number of consumers who come, results in the inability of business owners to serve consumers effectively and efficiently, therefore the need for human resource planning as a party that can serve consumers well.

The Impact of City Branding, City Image, and Food Authenticity on Revisit Intention Mediated by Tourist Satisfaction

This research aims to determine the impact of city branding, city image, and food authenticity on intention to revisit, which is mediated by tourist satisfaction for domestics tourists who visit Payakumbuh City. This research is explanatory with quantitative methods. Meanwhile, the sampling technique used in this research was purposive sampling of tourists who visited Payakumbuh City at least twice, with a sample size of 165 respondents. This research uses PLS 4.0. The thing emphasized in this research is that the branding of Payakumbuh City as "Rendang City" or "Rendang City" has stuck in the minds of tourists who visit Payakumbuh City. Apart from that, tourists who visit can enjoy natural and culinary tourism in Payakumbuh City. Implication research The branding of Payakumbuh City as "Rendang City" or "The City of Randang" has stuck in the minds of tourists who visit Payakumbuh City. Apart from that, tourists who visit can enjoy natural and culinary tourism in Payakumbuh City. In Payakumbuh City, there are also various types of traditional culinary delights, such as rendang and other traditional foods, that can attract tourists to visit Payakumbuh City.

Does the cinematic depiction of a place deceive viewers’ perception of its reality? Exploring movie-induced destination stereotypes

ABSTRACT Globalization of media is leading to tourists constructing imagery of unfamiliar destinations. Drawing on the associative memory theory and stereotype content model, this research proposes that cinematic portrayal of a destination would induce stereotypes in the minds of tourists that align with the movie theme. Using Between-subject experiments, the stereotyped perceptions of potential tourists regarding the destination were captured in the form of destination image and personality. The valence of stereotypes is also observed using the various dimensions of the constructs: destination image and personality. Further, based on social cognitive theory, this research explores how individuals’ sensation-seeking trait influences their response to a movie theme and, thus, shapes their travel intentions for the depicted destination. The results of this research may assist destination marketing organisations in devising their positioning and communication strategy regarding a destination such that the elements of story-telling in popular media may not adversely impact the perceptions of potential tourists.

Glamping tourism as a sustainable response to the need to reinvigorate domestic tourism

Communing with nature and spending quality time in a natural environment as pollution-free as possible is an increasingly popular trend, including in the tourist industry. The restrictions on international travel and the social distancing measures imposed because of the outbreak of the Covid-19 pandemic have led to the appearance and growth of alternative in-country ways of spending one's free time. The purpose of this article is to analyse glamping-type servicesas a way of adapting to the current pandemic by the Romanian tourist sector. The attributes associated with the sustainability of the accommodation units are the most important in the minds of tourists (closeness to nature, peace and relaxation, organic environment, eco-friendly behaviour, ecological practices, ecological activities, social distancing). In Romania's case, the sustainable attributes of these locations and their high degree of safety represented the mobile for choosing them by domestic tourists. The study represents an expansion of models for the evaluation of tourist services by proposing the addition of sustainable attributes. For managerial implications, the article offers some potential development directions for glamping by rethinking the Triple Helix model.

Excursion business in the context of sustainable tourism development

The article examines the role of excursion activities in the development of sustainable tourism as an important area of the modern tourism industry. Sustainable tourism, which is guided by the principles of environmental responsibility, social inclusion and economic sustainability, is aimed at preserving natural and cultural resources and ensuring the long-term development of local communities. Excursion business, as one of the main components of tourism services, has a significant potential for implementing sustainable tourism ideas due to the possibility of direct influence on the minds of tourists, promotion of cultural heritage and support for the local economy. In addition, sightseeing is a powerful tool for introducing tourists to the cultural heritage of the region. Excursions focusing on cultural, historical and ethnographic aspects contribute to the preservation of local traditions and increase the attractiveness of the territories for tourists. The positive impact of excursions on the region's economy is also considered: excursion activities stimulate demand for local products, crafts and services, which in turn contributes to the development of small businesses, the creation of new jobs and the strengthening of economic resilience of communities. The article highlights the main challenges facing the excursion business in the context of sustainable tourism. In particular, the article discusses the need to improve the professional level of guides in the field of sustainable development, adaptation of excursion programmes to the requirements of environmental standards and active involvement of local communities in tourism activities. The importance of cooperation between government, business and local organisations to ensure the sustainable development of tourist regions. Thus, the excursion business, focused on the principles of sustainable development, has a significant potential for preserving natural and cultural heritage, ensuring economic growth and improving the quality of life of the local population.

Documentation and Conservation of Mughal Architectural Pattern - Bibi Maraim Mausoleum and Mosque Complex at Narayanganj, Dhaka in Bangladesh

All the historical structures of today's Narayanganj city have been eroded by terrible clutch. These structures include the magnificent structures of the Sultanate, Mughal and British Colonial periods. Among these structures, the ones that still survive against the adversities of nature and man-made factors inspire wonder in the minds of tourists and archaeologists. One such sight-seeing structure of the Mughal era is the complex, which includes Bibi Mariam's tomb and mosque. Complexity is a wrong idea. It is correct to say that Bibi Mariam's fort is impressive in both appearance and overall consideration. Bibi Mariam's tomb and mosque complex consists of several structures. The status of these establishments is neither greater nor lesser than that of the others. Recognized as Mughal structures, these structures stand with dignity. These structures have survived from age to age. Adequate intervention should be taken in that regard. Otherwise, the identity of this establishment, i.e., time, place, and time, cannot be presented to the new generation in the coming days.Due to the superstitious mentality of the local people, a lot of ornamentation is seen in tombs or mosques.Over time, these structures have been discussed or considered as ancient resources. A lot of decay is seen in the structures. Therefore, it is very important to know one thing for the restoration of these aesthetic structures, and that is to follow the right rules for conservation, compilation, and reconstruction. Bangladesh's historical structures, in particular, face threats and disasters as a result of an identity crisis and inappropriate reconstruction.Complex has the same situation. The building is currently in a state of disrepair. The establishment has lost much of its appeal. This article presents extensive documentation of Bibi Mariam's tomb and mosque complex. Apart from that, it sheds light on how this ancient structure can be brought to the public and preserved.

Risks in the Role of Co-Creating the Future of Tourism in “Stigmatized” Destinations

The primary goal of this paper was to investigate the strength of the influence of different types of risk on the travelers’ intention to visit destinations in future, that are, prejudiced due to COVID-19, marked as “stigmatized”, “isolated”, or “risky destinations”. Field interview research was conducted at the “Belgrade Nikola Tesla Airport” (Serbia). The results obtained by multiple regression analysis showed that all types of risks influenced the intention of travelers, with financial risk showing a more significant impact. Canonical discriminant analysis indicated that men were most afraid of human induced risk, service quality risk, natural disaster and COVID-19 risk, and they chose safer destinations. Among the women, the biggest fear was financial risk, socio-psychological risk, and food safety risk. Older respondents and those under the influence of external factors decided on safer destinations, while financial status did not play a significant role in predicting the choice of destination. The selection of the destination according to the degree of security was determined by the ordinal regression methodology. The entire research presents a certain novelty, because so far in the numerous studies on the topic of the negative consequences of COVID-19 on tourism, there has been no discussion of stigmatized or risky destinations that received that epithet, and were therefore negatively and unfairly marked in the minds of tourists for future visits.

ECOLOGICAL AWARENESS OF TOURISTS AS A DETERMINANT OF TOURIST CHOICES

It is worth looking at the behavior of tourists, which can be described as environmentally friendly. A friendly approach to the environment on the part of tourism, more specifically tourists, is a concept present in the literature and studied for several decades. There is a next generation that is familiar with the sustainable concept in tourism, at least in the declarative sphere. Research of the awareness of the recipients of the tourist offer in the next generation living in the awareness of the limitations that must be imposed on oneself so that the limited resources could be used by their consequences seems to be a necessity. It is worth checking how persistent the ecological imperative is in the minds of tourists in the second decade of the 21st century. Such knowledge can be a starting point for a broader discussion of the condition of a modern tourist with his preferences and choices, which are derived from many factors, adopted attitudes or beliefs. The aim of the article is an attempt to assess the perception by tourists from leading tourist countries, including Poland, of the need for pro-ecological behavior when practicing tourism. What is the environmental awareness of people who travel, regardless of the nature of the trip. In order to achieve the defined goal, the results of the diagnostic survey were analyzed. 149 tourists from four countries were asked questions: Poland, Portugal, Turkey and Mexico. The main conclusion can be presented in the statement that the pro-ecological approach is deeply rooted in the consciousness of contemporary societies and this is reflected in everyday decisions, behavior and choices, including those in tourism, regardless of the form of tourism practiced

The Effect of the Image of Destinations on Household Income and Distribution: Evidence From China’s Tourist Cities

This paper examines the effect of the image of destinations on the wage income of resident households, and the corresponding income inequality, from a novel perspective. This work uses China’s excellent tourism city image program, which is an urban planning policy implemented by the central government across cities to enhance the image of the city destination in the minds of tourists, and then promote tourist motivation and local tourism development to assess the effect on household wage income and its distribution. Results show that the program significantly increases household wage income by increasing employment opportunities, promoting business and population agglomeration, and improving urban infrastructure. Additionally, the image of the city destination promotion causes an increase in income inequality among households.

STRATEGI PENGEMBANGAN PENGOLAHAN KOPI ARABIKA SEBAGAI DAYA TARIK WISATA GASTRONOMI DI DESA CATUR, KINTAMANI, BALI

Catur Village is a center for Kintamani Arabica Coffee production, the distribution of the coffee products has been carried out throughout Bali to foreign countries such as Japan, Europe, America, and Australia with the brand "Kopi Catur Arabika Kintamani". As a tourist village, Catur needs to have a strong tourist attraction to attract tourist visits. The study of the development of the Kintamani Arabica Catur Coffee processing attraction as a gastronomic tourist attraction is the right step to create a strong story or story in the minds of tourists. The purpose of this study was to determine the development strategy of coffee processing as a gastronomic tourist attraction. The research method used is qualitative using SWOT analysis. The results show that there are 13 strategy formulations that can be used in the development of coffee processing as a gastronomic tourist attraction, of these 13 strategies there are 11 strategies that have been realized, but the realization must be further optimized.

Research on the Impact of Locality - Marketing Variables on the Satisfaction of Tourists to Ninh Binh Province

Marketing a locality in tourism development aims to build the image of a local tourist destination in the minds of tourists. This study clarifies the impact of locality-marketing variables including: local tourism products; prices of local tourism services; local location and accessibility; promotion activities of local tourism; the role of local government in tourism development; tourism business community; the participation of local communities in tourism on the satisfaction of domestic tourists to Ninh Binh province. Due to the impact of the COVID-19 epidemic, primary data are collected from a survey of 225 domestic tourists who have visited Ninh Binh recently. On the basis of research results, the article also provides discussions and some recommendations with Ninh Binh province on locality-marketing activities of the province to develop tourism in the coming time.

EXPLORATORY RESEARCH FOR THE UNDERSTANDING OF THE ROLE PLAYED BY CULTURAL DESTINATION BRANDING IN THE ECONOMIC DEVELOPMENT OF TRIBAL INDIA – CASE STUDY OF JAUNSAR BAWAR TRIBAL REGION OF THE HIMALAYAS.

Purpose: Cultural Destination Branding plays an important role to attract tourists. Jaunsar Bawar is endowed with historical and archaeological sites. The main purpose of this study is to identify the constituent elements of the overall image of the brand of Jaunsar Bawar’s main heritage destinations by utilizing heritage, general, and unique images, and it proposes a model for branding Jaunsar Bawar’s cultural & heritage destinations. The region has all the potential to be an important cultural destination in the world. Well-planned branding strategies of these cultural destinations are a primary requirement to attract both foreign and domestic tourists. There are some barriers, which can impede successful cultural tourism marketing in Jaunsar Bawar. Lack of coordination among stakeholders, insufficient funding and providing less importance to the needs of the tourists can obstruct successful cultural destination branding. Developing creative promotional program, coordination among relevant stakeholders, conservation and protection of heritage sites and active participation of both private and public sector are necessary to implement cultural destination branding in Jaunsar Bawar. Design/methodology/approach – This research is exploratory in nature and it uses the qualitative approach of primary research methodology by adopting a non-random stratified sampling method. To collect the data, approach of face-to-face semi-structured & openended interviews of 19 local people as well as some from outside region but having specific knowledge about Jaunsar Bawar due to their detailed work done here was conducted. Outcomes – The study shows that the people believe Destination Branding as an effective tool for the enhancement of the tourism in field related to Cultural & Historical perspective of a tribal region like Jaunsar Bawar. The study also establishes that the various initiatives in field of creating a destination brand enhances the reputation and build a very strong, unique & competitive brand in the minds of locals as well as in the minds of tourists/ visitors who are planning or who have visited Jaunsar Bawar and this could result in the economic development of this Himalayan tribal region. Research implications – The findings of the study represent a significant contribution to the field of destination branding and will help practitioners to develop destination brand of their area of research and achieve competitive advantage in long-run which will create several business opportunities in the local area and thus gives competitive advantage in the long-run. Research limitations – The study is confined only to the region of Jaunsar Bawar thus having a limited geographic scope of one region of one state of India. Therefore, studying other tribal regions of Himalayas may carry out further research. Keywords: Jaunsar Bawar, Tourism, Cultural Destination Branding,, Economic Development, Cultural Tourism, Destination Brand.

New Lexicon Adaptation in the Development of Creative Tourism

This article describes a number of new language terms in their development in the world of creative tourism, especially for tourists. This term arose as a result of the growing and varied types of new tourism that emerged because of the need to relieve boredom from the fatigue of daily routines. In addition, the use of this term is also inseparable from the development and proliferation of the use of social media among the global community. Even these terms are increasingly embedded in the minds of tourists and the surrounding community so that all elements of creative tourism are now commonplace in using this language variation which is very influenced with the changing needs of tourists. Generally, this language term is a combination of two words that refer to new meanings in the needs of contemporary creative tourism.
 Keywords: language terms, creative tourism, social media

The impact of tourism marketing on the attracted tourists in the Shaqlawa

This study concluded that tourism marketing is one of the main factors for the advancement of this sector. Its importance stems from the role it plays in transforming tourism into an arena for competition among all countries of the world, as each country tries to highlight its tourism components in order to acquire the largest possible share of the exporting markets for tourists, And that is by creating a positive image and implanting it in the minds of tourists, based on various marketing policies. This is what was confirmed by the findings, as we find that the tourism sector in Erbil, specifically in the Shaqlawa district, and despite the available tourism resources and attractions for tourists, is still far from the ranks of Arab and international tourism competitiveness, and this was evident through the late ranks it occupied In the index of global competitiveness for tourism and travel for the year 2021, in addition to comparing the reality of tourism in both Iran and Turkey, and the result was the absence of a tourism development plan that reflects the tourism potential in the country, and actually adopts the application of the rules and foundations of tourism marketing. Tourism development does not depend only on the availability of tourism resources and tourist attractions, but on how to use and exploit those resources in the tourism development process.

Analysis of the Relationship of Service Quality, Motivation and Destination Image to Destination Loyalty: A Case Study of Wonorejo Mangrove Ecotourism in Surabaya, East Java

Surabaya as the capital of East Java Province has a tourism attraction based on mangrove ecosystems namely Wonorejo Mangrove Ecotourism. Interest to the growth of loyalty to the destination depends on service quality, motivation, and destination image. Service quality as the heart of marketing and one of the concepts of loyalty success determines the sustainability of a tourist destination in the future. In addition, motivation is also considered as the main driver for traveling. However, this depends on destination image in the minds of tourists. The purpose of this study was to analyze the direct and indirect relationship between service quality and motivation towards destination loyalty, which is mediated by destination image. From 276 online and offline questionnaires distributed to local tourists who visited or visited the Wonorejo Mangrove Ecotourism in the past years, 182 questionnaires were filled in completely. Data analysis used WarpPLS to examine the relationship of influence between variables. The results showed that service quality and motivation had a positive and significant effect on destination loyalty directly or mediated by destination image. Destination loyalty can be effectively increased by encouraging visitor motivation supported by an increase in destination image because the value of the total influence was at the largest of 0.443.

Peeking inside the minds of tourists using a novel web analytics approach

In the era of social media and travel websites, tourists increasingly post reviews about their travel experiences. These posts influence the travel plans and decisions of new tourists and hence; their content is important for businesses and governments. The purpose of this study is to propose a model to investigate tourists’ perceptions and underlying reasons for posting respective content on travel websites. A web analytics-based approach is proposed to conduct in-depth analyses of the data extracted from such websites and generate meaningful insights. A combination of sentiment analysis and topic modeling through the Latent Dirichlet Allocation and machine learning algorithm is used for analyzing the data. The application of the proposed model is illustrated in the case of Goa, India. Findings reveal that the lack of cleanliness, safety, parking, price, facilities, and services are pertinent topics leading to negative sentiments. These topics also corroborate the social and economic events that took place during the period of study. Further clustering of tourist destinations across Goa reveals the presence of similar dissatisfiers. The above findings can be used for deciding the strategy for remedial action by relevant stakeholders. Moreover, the model can automatically classify and analyze future reviews in real-time.

Izazovi brendiranja turističke destinacije u Srbiji - primer Prolom banje

Competition among tourist destinations is becoming more prevalent as many destinations offer the same or similar attractions, which is why destination branding is becoming one of the primary goals of destination management and marketing. A brand has also become an important factor because it gives added value and commits to providing potential tourists with experience of something special in a specific destination. Therefore, it is important to create a perception of distinctiveness of a destination in the minds of tourists. Branding allows a tourist destination to achieve numerous economic effects, primarily reflected in the increase in the number of tourists, development of business, as well as in attracting new investments. Previous research conducted in our country has not sufficiently addressed tourist destination branding, which directed this research paper toward the challenges of branding tourist destinations in Serbia, with special reference to Prolom Banja - one of the destinations specializing in health tourism. This research aims to determine tourist perception of Prolom Banja, as well as to identify key elements that can influence the branding of Prolom Banja as a destination specializing in health tourism. The study was conducted in February 2019 using the survey method - questionnaire technique. The study sample consisted of 195 respondents. Using optimal statistical methods, the collected data were analyzed and the results of the research were presented. The findings show that tourists have a positive perception of Prolom Banja, while the healing Prolom water, employees, undisturbed natural beauty, wellness, and treatment center offer have been identified as significant elements that can influence the branding of Prolom Banja. Implications, research limitations and suggestions for future research were also presented.

Event Marketing sebagai Bentuk Komunikasi Pemasaran Pemerintah Kabupaten Siak dalam Membentuk Brand Awareness "Siak the Truly Malay"

Marketing Event is one of marketing communication strategy that carried out by the district government to make their district become a tourist destination, and to get the investors who can invest their capital in theirs district. Beside, through marketing communication strategy the marketing event also performed regional brand and establish brand awareness in the minds of tourists. Therefore, the Government of Siak regency being aggressively promote their region by launching a regional brand that are “Siak The Truly Malay”, a slogan which reflected The Culture of Real Malay will be found in Siak. The purpose of this study want to analyze the determination of market segmentation is done by the Siak district government in implementing marketing communications strategies in build the brand awareness of the Siak The Truly Malay. The study also wants to understand that the marketing communication strategy in the form of marketing event which is undertaken by the Government of Siak in build the brand awareness and the media which used to promote the brand’s. The method which is used in the researches are qualitative, It’s is used five informants. The results of this study indicated that in unclear determination of market segmentation for tourists who are expected to visit Siak, meaning Siak District Government has not been able clearly identified their target market segments. While the strategy of marketing communication through marketing event which designed by Siak district government to build brand awareness 'Siak The Truly Malay' was not maximal because of the event is held not focus on culture only, but more to sporting events. The media which used to promote the event of 'Siak The Truly Malay' brand awareness are television, internet media, billboards, bannersKeywords: Marketing Communication, Event Marketing, Brand Awareness

Customer-based brand equity and destination visit behaviour in the tourism industry: the contingent role of social media

This study aims to examine the role of customer-based brand equity (CBBE) in relation to the intention to select a destination as a tourist destination with the moderating role of social media among international tourists. Data were collected from international tourists through probability sampling. Partial least square-structural equation modelling was employed for data analysis. The findings revealed that social media moderates the relationship between CBBE and the intention to select a destination. This study offers strategic implications for the struggling tourism industry of Pakistan by providing an understanding of international tourists’ intentions regarding Pakistan as their final choice. Social media has an undeniable power which can not only change tourists’ minds but also rebuild or reconstruct the image of the country. The findings can help the travel guides, social media tourist advisors, and especially the tourism industry of Pakistan, to use social media to rebuild the soft image of Pakistan in the mind of tourists. This will not only be helpful in attracting more tourists but will boost the hospitality business in Pakistan and business organizations can obtain the first mover advantage as well. Nevertheless, social media has a wide spectrum for consumers, especially for tourists. The tourism and hospitality industry have been widely influenced by social media but they remain little understood in the context of Pakistan as there some security issues which have damaged this industry completely in Pakistan. This study contributes to the existing literature by exploring the role of social media in reviving tourism in Pakistan.

A qualitative pilot study exploring tourists’ pre- and post-trip perceptions on the destination image of Macau

ABSTRACTDestination image is never static but is constantly changing under influence from on-site and travel experiences. This qualitative pilot study uses reports gathered during in-depth individual interviews at both the pre- and post-trip stages of travel with 15 independent tourists who visited Macau to compare how destination image can be enhanced in the minds of tourists. The results indicate that tourists’ destination image of Macau became enriched post-trip, after participants encountered the city and its people. The findings suggest that a positive post-trip evaluation of a destination can motivate tourists to revisit the destination, thereby enhancing the destination image.