Abstract The skin effect causes about 86% of the energy to be concentrated in the narrow surface layer during the induction heating process, which leads to the uneven temperature distribution during the treatment of flowing liquid by induction heating technology. The concentration of heat caused by the skin effect can be avoided by dispersing the induced heating metal structure in the treated fluid, but in most cases, this will lead to a decrease in heating efficiency. Therefore, the purpose of this study is to compare and design the susceptor structures that can avoid the heating concentration problem caused by the skin effect and have higher efficiency. Hence, in this research four kinds of susceptor structures that are the metal sphere, sheet metal, static mixer, and metal pipe were studied. The results show that the combination of metal sphere susceptor and sheet metal susceptor can result in higher heating efficiency than the metal sphere susceptor alone. Ferromagnetic stainless steel with lower relative permeability is more suitable for making sheet metal susceptor than paramagnetic stainless steel. Adding internal components to the metal pipe susceptor will not change its heating efficiency. The heating efficiency of metal sphere type susceptor, sheet metal susceptor, and static mixer susceptor can be up to 58%, 64%, and 67%, respectively. When 430 metal pipe heater is used, the highest heating efficiency can be obtained, and the highest heating efficiency is 80%.