Media Reputation Research Articles

Reconciliation of wire woven mesh porous media in controlling the desired heat transfer and pressure drop

Purpose Despite the reputation of the metal-based porous media for their ability to augment heat transfer as widely witnessed in the literature and practically operating heat exchanging applications, the coexisting penalty of the increased pressure drop demanding increased pumping power poses a major concern that invites the need for an alternate solution to handle this unsought outcome. Therefore, this study aims at providing a better solution to the existing cost and benefit scenarios to benefit a plethora of engineering applications including energy transfer, energy storage and energy conversion. Design/methodology/approach This work highlights on the property of stacked woven wire mesh porous media such as their stacking types, porous conditions and thickness scenarios that can potentially result in distinct trade-off scenarios. A vertical channel is numerical modelled by using REV scaled modelling technique using Darcy-Forchheimer and local thermal non-equilibrium models to illustrate the possibilities of this variety of trade off scenarios between the desirable heat transfer and the unsought flow resistance. Findings This work illustrates the advantages of wire mesh-based porous medium and its distinct potential in controlling the existing trade-offs between the cost and benefit aspects. It is found that by varying the features of wire mesh porous media, the interplay between the conflictingly existing characteristics can be much easily handled specific to distinct requirements associated with variety of engineering applications. Originality/value The study emphasizes on a new solution or methodology to handle the penalty of pressure drop associated with metal-based porous media. Through this study, a novel approach to control the ultimately costing pumping power at the benefit of increased heat transfer is provided considering various requirements that could be associated with any thermal management systems. Various possibilities and potentials of wire mesh porous media are illustrated highlighting on their benefit of ease with which the mentioned goals can be achieved.

A Multimodal Fusion and Ensemble Approach for Robust Fake News Detection through Deep Learning, Reinforcement Learning, and Using Blockchain to Enhance Security and Authorization

Background: Computer science significantly influences modern culture, especially with the rapid breakthroughs and technology in social media networking. Social media platforms have become significant channels for sharing and exchanging daily news and information on many issues in the current digital environment, which is known for its massive data collection and transmission capabilities. While there are many benefits to this environment, there are also many false reports and information that deceive readers and users into believing they are receiving correct information. Objective: Nowadays, all users use social media to obtain news content, but sometimes some malicious users tamper with real news and then spread fake news, which may reduce the reputation of social media. Therefore, many existing models have been introduced to detect fake news, but these models are based on traditional machine learning algorithms, such as decision tree (DT), multilayer perceptron (MLP), random forest (RF), etc. These models Lack of performance, security, and authorization. Our proposed model can solve existing model problems using reinforcement learning and blockchain technology. objective: Nowadays, all users use social media to obtain news content, but sometimes some malicious users tamper with real news and then spread fake news, which may reduce the reputation of social media. Therefore, many existing models have been introduced to detect fake news, but these models are based on traditional machine learning algorithms, such as decision tree (DT), multilayer perceptron (MLP), random forest (RF), etc. These models Lack of performance, security, and authorization. Our proposed model can solve existing model problems using reinforcement learning and blockchain technology. Methods: In this research paper, we explain a new way to identify fake news. This new approach, combined with policy-based heuristic reinforcement learning (PHRL), where the model dynamically adjusts through iterative learning, is the key innovation and gradually improves classification accuracy. The same as our smart contract authorization method, which enhances the authenticity of content posted safely by authorized users and improves the transparency and accountability of information. Results: Our model was tested on real-time information collected from various sources with 70% accuracy and valid authentication. Conclusion: Our proposed model produced better results with a Mean Absolute Error (MAE) of 0.0811 and Root Mean Squared Error (RMSE) of 0.2847, both significantly lower values. Our proposed model performs better than multilayer perceptron (MLP), and random forest (RF).

The influence of social media on public attitudes and behaviors towards cosmetic dermatologic procedures and skin care practices: A study in Saudi Arabia.

Social media has fostered a landscape where trends, ideals, and beauty standards have significantly proliferated. Images of flawless skin, sculpted features, and curated aesthetics inundate user feeds, potentially shaping their self-perceptions and aspirations. The rise of influencers, dermatologist social media engagement, and beauty campaigns sharing skincare routines and product recommendations wield substantial influence over individual appearance-related decisions. The main aim of this study is to determine the pattern of behavior in using social media to seek dermatological procedures and skin care routine. We conducted a nationwide, online cross-sectional study targeting the general Saudi population. Our survey aimed to understand participant social media behaviors and gather insights into skincare products, cosmetic procedures, and makeup habits. Gender-related differences emerged in seeking skincare advice. Females preferred dermatologists on social media (p < 0.001) and beauty influencers (p < 0.001), whereas men leaned towards pharmacists (p < 0.001). Women displayed stronger engagement with dermatologist social media reputation regarding non-cosmetic concerns (p < 0.001), education (p < 0.001), and social media impact on cosmetic decisions (p = 0.001). They frequently sought dermatologists on social media before appointments (p = 0.001), whereas men emphasized dermatologists' fame (p = 0.024). Common cosmetic barriers included high costs (62.5%), complications (40.3%), and trust issues (40.2%). Women underwent various cosmetic procedures (p < 0.05), influenced by social media in their decisions and skincare routines. Our study reveals significant gender-based disparities in seeking skincare advice. Women rely on social media, clinics, friends, and beauty influencers, whereas men prefer pharmacists. Additionally, women depend on dermatologists' social media reputation and conduct thorough pre-appointment research. Their heightened social media engagement links to skincare practices and influences cosmetic procedure considerations based on age and usage frequency.

Personalization of tech corporations: Examining personalized news and the media reputation of Google, Facebook, and Apple in Swiss news media

Tech corporations, such as Google, Facebook, and Apple, have increasingly become the focus of public media attention and are subject to public scrutiny due to their prominence and scandals. Often, the news media reports on the corporations’ chief executive officers and founders as representatives of the corporations to make complex company-related information comprehensible and gain more public attention. The personalization trend in the news media has turned some corporate leaders into celebrities and is linked to tech companies’ media reputations, that is, the evaluations of tech companies in the news media. However, research on personalization in corporate news is rare and conflicting, and whether and how personalization is linked to the media reputations of Big Tech corporations is not yet clear. By focusing on different personalization types, this study investigates the relationship between personalization and the evaluation of tech companies in the news. A quantitative content analysis of media articles ( N = 5234) in Swiss news outlets revealed that the news on tech companies is frequently personalized, and personalized news is more negative and more often related to the social aspects of tech corporations than non-personalized news. Our study indicates that personalization is used as a journalistic style in the news about tech corporations but is most common in negative reporting in which the role of tech corporations in society is critically assessed.

The Customer Perspective on Food Delivery Applications: Insights from Saudi Arabia

In today’s technology-driven era, online platforms and applications have revolutionized various services, including food delivery and offering unparalleled convenience and efficiency. This surge in popularity of digital solutions is driven by consumers' growing technological dependency and their quest for seamless experiences. Consequently, more restaurants outsource delivery services to meet evolving consumer preferences. This study provides business operators with valuable insights into consumer preferences and behaviors regarding online food delivery applications. Specifically, it identifies the determinants influencing the adoption of such apps and explores the most popular apps among the Saudi subpopulation. Additionally, this study investigated the factors associated with the actual usage of online food delivery services. An analysis of the collected data revealed critical factors shaping consumer choices in food delivery services, notably the impact of social media reputation and advertisements. The proximity of restaurants has emerged as a significant determinant, profoundly influencing customer satisfaction and app preferences. Interestingly, while cost did not significantly drive consumers towards online food delivery services, the Jahez app stood out as the preferred choice because of its exemplary customer service. The findings of this study offer valuable insights for informed strategic decision-making within the food delivery ecosystem. Moreover, recommendations for future research are provided to foster a deeper understanding of and innovation in the online food delivery domain.

Digital reputation indicator: A webometric approach for a global ranking of digital media

In this article we present the Digital Reputation Indicator (DRI), an innovative methodological tool that allows evaluating and comparing the reputation of digital news media on a global scale. In use since January 2023 by SCImago Media Rankings ( scimagomedia.com ), DRI is a composite assessment and measurement instrument that weighs web metrics originating from trusted, stable, and globally accessible sources. DRI provides a resource for the qualitative comparison of digital media according to a webometric model based on its level of citation by other websites ( citationflow ), the quality of the sites that link to the media (trustflow) and the level of authority scores associated with their domain (domain rating and authority score). This article explores the reliability of this webometric approach, which overcomes the limitations of the two media measurement paradigms used up to now: the most traditional, based on audience measurement, and the most recent, oriented towards popularity in social networks. In this article we present and test the consistency of the DRI as a resource for the building of a global ranking of digital media, an instrument that we consider to be of interest to both the academic and professional communities.

Association of travel time, patient characteristics, and hospital quality with patient mobility for breast cancer surgery: A national population-based study.

This national study investigated hospital quality and patient factors associated with treatment location for breast cancer surgery. By using linked administrative data sets from the English National Health Service, the authors identified all women diagnosed between January 2, 2016, and December 31, 2018, who underwent breast-conserving surgery (BCS) or a mastectomy with or without immediate breast reconstruction. The extent to which patients bypassed their nearest hospital was investigated using a geographic information system (ArcGIS). Conditional logistic regressions were used to estimate the impact of travel time, hospital quality, and patient characteristics. 22,622 Of 69,153 patients undergoing BCS, 22,622 (32.7%) bypassed their nearest hospital; and, of 23,536 patients undergoing mastectomy, 7179 (30.5%) bypassed their nearest hospital. Women who were younger, without comorbidities, or from rural areas were more likely to travel to more distant hospitals (p<.05). Patients undergoing BCS (odds ratio [OR], 1.85; 95% confidence interval [CI], 1.36-2.50) or mastectomy (OR, 1.52; 95% CI, 1.14-2.02) were more likely to be treated at specialist breast reconstruction centers despite not undergoing the procedure. Patients receiving mastectomy and immediate breast reconstruction were more likely to travel to hospitals employing surgeons who had a media reputation (OR, 2.41; 95% CI, 1.28-4.52). Patients undergoing BCS were less likely to travel to hospitals with shorter surgical waiting times (OR, 0.65; 95% CI, 0.46-0.92). The authors did not observe a significant impact for research activity, hospital quality rating, breast re-excision rates, or the status as a multidisciplinary cancer center. Patient choice policies may drive inequalities in the health care system without improving patient outcomes.

Pengaruh Komentar Netizen Terhadap Citra Diri Dan Reputasi Sosial Media Pada Akun Instagram Nathalie

Social media has become an important platform for users to interact and share information online. Insocial media, netizen comments play a key role in shaping users' perceptions of themselves and influencingtheir emotions. This study aims to investigate the influence of netizen comments on social media image andreputation. The theory used is social identity theory. The research method uses a quantitative approach withdata collection through administering online questionnaires to social media users. Respondents in this studywere randomly selected from various age groups and backgrounds. The variables measured include netizencomments, self-image, and reputation. The results showed that netizen comments have a significant influenceon social media self-image. Positive and supportive comments from netizens tend to enhance self-image, whilenegative or harassing comments can damage self-image. In addition, netizen comments also have an impacton social media reputation. Comments that contain support and appreciation tend to increase users' positiveemotions, while comments that demean or ridicule can trigger negative emotions such as anger or sadness.This research has important implications for understanding the dynamics of social interactions on socialmedia. Recognizing the influence of netizen comments on social media image and reputation can help usersto manage their responses to the comments they receive, as well as encourage positive and constructivecomments in social media environments.

The Effect of Firm-Specific Environmental Punishment on Stock Price Crash Risk: Evidence From China

Even though previous studies have investigated the effect of environmental regulation policy on stock price crash risk, little is known about how the firm-specific environmental punishment would impact stock price crash risks. By applying difference-in-difference method with manually collected firm-specific environmental punishment data for the listed firms in China, our study finds that the implemented environmental punishment leads to larger stock price crash risk accumulation of the punished firms. This effect can be mitigated by better information disclosure behavior, higher media reputation, healthy fundamentals, and optimal capital structure. Our study also finds the consecutive punishment effect only exists in a long period. Our work is among the first to rigorously analyze the effect of firm-specific environmental punishment on firm’s stock price crash risk. This research provides relevant policy suggestions on the environmental punishment practice.

PENGARUH KUALITAS INFORMASI, KEGIATAN PEMASARAN DAN REPUTASI MEDIA SOSIAL TERHADAP KEPERCAYAAN DAN KETERLIBATAN POLITIK GENERASI Z

Abstract. This study aims to analyze the relationship between information quality, marketing activities and social media reputation on trust and political involvement of Generation Z. Data collection as a source of research data is primary data. Will be collected based on the information of the respondents with direct observation in the field using a questionnaire according to the research variables. The data collection method will be in the form of an online questionnaire via Google Form. Respondents will receive a link via the Google form which contains a collection of questions that require responses. Respondents in this study were social media users and were in the 2003-2007 birth range with the sample technique used was purposive sampling. By using the Google form as data collection, 408 respondents were collected. The results showed that if the quality of social media information has increased, it will also increase the social media reputation, trust, and political involvement of generation Z. In addition, if the social media reputation has increased, then automatically directly increase trust. On the other hand, it is also known that increasing social media marketing activities will also increase trust, social media reputation, and political engagement. It is also known, if trust increases, it will also increase political involvement&#x0D; &#x0D; &#x0D; &#x0D; &#x0D; &#x0D; &#x0D; &#x0D; &#x0D; &#x0D;

The Impact of Media Reputation, Customer Satisfaction, Digital Banking, and Risk Management Moderation on ROA

This research aims to analyze the effect of media reputation, customer satisfaction, and digital banking on the financial performance of Rural Banks (BPR) with risk management moderation. The population of BPRs from 2019 to 2020 was 1,403 by using the purposive sampling method which obtained 29 BPR samples. This study uses the MRA analysis model and Eviews. The empirical findings conclude that customer satisfaction has a significant positive effect on financial performance, while media reputation and digital banking have no impact on financial performance. The results of moderated regression analysis concluded that risk management did not moderate the relationship of the three variables toward financial performance. This study is expected to provide input for BPR management in Indonesia to be more intense in reanalyzing all aspects that can support the improvement of BPR bank performance to modernize the service system, be more attentive to the internal management to avoid the internal fraud cases, and maintain the good image to prevent the possible bad news that can damage the bank's reputation.

A multilevel analysis of adoption intention of travel information on social media: Evidence from China

The rise of social media expands a new channel for transportation authorities to release travel information. In order to maximize the use of social media for transportation demand management, it is necessary to explore the determinants of adoption intention of travel information on social media. This study integrated the theory of planned behavior and the technology acceptance model to propose a multilevel structural equation model (MSEM). The model was verified based on survey data collected in Chongqing, China. The results reveal the intraclass correlation in adoption intention of travel information on social media. There are different interaction relationships between adoption intention and its influencing factors at the individual level and the group level. At the individual level, travelers are willing to adopt travel information mainly depending on the benefits it brings. But at the group level, the reputation of social media for disseminating travel information is the primary factor affecting travelers’ adoption intention. Finally, specific suggestions for the transportation authorities and implications for future research were discussed.

Negative Media Sentiment about the Pig Epidemic and Pork Price Fluctuations: A Study on Spatial Spillover Effect and Mechanism

As the media have continued to pay increasing attention to pig epidemic events, some local pig epidemic events may have a large degree of negative impact on the pork market and the whole pig industry chain, leading to pork price fluctuations. Strengthening pig epidemic control, monitoring media reporting sentiment, and stabilizing pork price fluctuations are important measures to improve the economy and people’s livelihood. This paper sets out to identify the relationship between the negative media sentiment about the pig epidemic and the market risk of pork prices within a setting with pig epidemic risk. Based on the provincial panel data of China from January 2011 to December 2022, this paper uses the spatial panel Durbin model to investigate the impact of negative media sentiment about the pig epidemic on pork price fluctuations from the perspective of local and spillover effects, and further discusses the mechanism of consumer sentiment. The empirical results show that: (1) The negative media sentiment about the pig epidemic significantly exacerbates pork price fluctuations, and there is a single threshold effect, which is weakened after crossing the threshold value. (2) The negative media sentiment about the pig epidemic has a significant positive spillover effect on pork price fluctuations, showing the characteristics of “being a neighbor”. The spatial spillover effect shows a significant spatial attenuation feature and an inverted U-shaped change with the inflection point at 1400 km. (3) The effect is related to the heterogeneity of media reputation. The local aggravation effect of local media’s negative sentiment on pork price fluctuations is greater than that of central media and information network platforms. In terms of the spatial spillover effect, the negative sentiment of the information network platforms has the strongest effect on the aggravation of pork price fluctuations in neighboring regions. (4) The mechanism study finds that the negative media sentiment about the pig epidemic positively affects pork price fluctuations through the path of “consumer sentiment”. Therefore, this research recommends that the government department should strengthen the supervision of media sentiment about the pig epidemic and reasonably guide consumer sentiment to stabilize the pork market.

Increasing the Information Quality of social media on the Political Involvement of Millennials Using Social Media

Political involvement, namely community activity in influencing the methods of preparing and implementing public policies, as well as participating in choosing government leaders. Social media is widely used as a place to engage in political activities. This study aims to examine the quality of social media information, social media reputation, trust, use of social media, and millennial political involvement. The instrument of this research is using a questionnaire created using a Google form that is distributed online. The respondents of this study are millennials. This study contributes to the inconsistency test between social media information quality variables and political involvement. The results of the study prove that there is an influence between the variables use of social media and political involvement. This study also concluded that most of the millennial generation use social media for 3 hours/day to seek information and communicate. Finally, this research can find that the use of social media affects political involvement.

Development and Validation of the Need for Online Social Feedback (NfOSF) Scale

People are known to adjust their behavior based on social information. Starting from 2004, social media rapidly became a new social arena for human interaction, and scholars widely studied the effect of likes on people’s psyche and behavior. However, likes are just one of the possible social feedbacks among many others on social media. Moreover, social feedback influence should be analyzed recognizing individual differences in people’s needs and desires for them. This work was aimed at developing and validating (internally and externally) a scale able to capture people’s perceived need for online social feedback (NfOSF) applicable to most social media platforms. Data coming from 1403 Italian participants were used for this purpose. Exploratory and confirmatory factor analyses appeared to support a two-factor structure for the NfOSF scale, while Pearson’s correlation confirmed the expected positive relations of NfOSF factors with Narcissism, Need to Belong, FOMO, and Social media reputation perception. Eventually, NfOSF scale reliability appeared optimal.

Your Media / My Media: The Positioning of Attributed Reputation to Media by Generations

Medya toplumsal yaşama etkileri itibariyle önemli bir yere sahiptir. Toplumsal yaşamı etkileme gücü de medyanın sahip olduğu teknolojik-söylemsel kapasiteyle doğru orantılıdır. Çalışma, medyanın sahip olduğu kapasiteden yola çıkarak toplumsal alanda iletişim araçlarına atfedilen itibarın ölçülmesini amaçlamaktadır. Buna bağlı olarak medya itibarını kuşak ve kültürel sermaye bileşeni olan eğitim seviyesine göre keşfetmeyi amaçlamaktadır. Ayrıca, televizyon, internet, gazete ve sosyal medya itibarının kuşaklara göre farklılaşması da incelenmiştir. Çalışmada kullanılan veriler, TÜBİTAK tarafından desteklenen bir araştırma projesinden alınmıştır. Türkiye temsili örneklem ile birinci seviye Türkiye İstatistiki Bölge Birimleri Sınıflandırmasına bağlı olarak (İBBS1) 12 ilden 4840 katılımcı ile yüz yüze görüşülerek veriler toplanmıştır. Örneklemin temsil gücünün arttırılması amacıyla cinsiyet ve yaş kotaları orantılı olarak uygulanmıştır. Çalışmadan elde edilen bulgular özet olarak şu şekildedir; iletişim araçları arasında en yüksek itibar televizyon ve internete gösterilmiştir. Bunu, sosyal medya ve gazete izlemiştir. Eğitim seviyesi ve kuşak değişkenleri medyaya gösterilen itibarı etkilemektedir. Her kuşak kendi döneminde popüler olan medyaya daha fazla değer göstermektedir. Bu durum, kuşakla şekillenen her türlü beğeni ya da tercihin bir yansıması olarak değerlendirilmektedir. Aynı zamanda eğitim seviyesi yükseldikçe eski medya araçlarından uzaklaşılmaktadır. Eğitim seviyesi, medyanın nasıl kullanılması konusunda bir yatkınlık kazandırmaktadır. Çalışmada elde edilen istatistiki veriler sosyolojik olarak yorumlanmıştır.

Media Brand Reputation in the Digital Milieu: The Effects of Online News Ethics and Logic on Media Brand Image

The reputation of media, especially online media, has lately been receiving considerable attention due to the high numbers of hoaxes and twisted facts in news reporting, causing the credibility to be undermined. Online media are considered only to pursue clicks and shares to reap ads, disregarding aspects of news ethics and logic. News ethics and logic are, in fact, constituents of media brand behaviour. In contrast, brand behaviour per se is a dimension of brand image, meaning that news ethics and logic have implications for the reputation and image of the reporting media. This research examines the following consequences: 1) Do online news content ethics, news context ethics, and news logic significantly positively affect shaping media brand image? 2) Which dimension has the most robust relationship and effect? Using an explanatory survey method, we gathered data through questionnaire dissemination to 74 online news active reader-respondents in Indonesia. The research showed that 1) online news ethics and logic are positively and significantly influential to media brand image, 2) news logic had the most significant effect, followed by news context and content ethics. It signals that aspects of coherence, accuracy, and manipulation in online news are the most 'disturbing' to readers and might harm the media's image. Other aspects include news placement, layout, links in the news context ethics, and verbal, visual, and style elements in news content ethics. Various implications of these results are discussed systematically in journalism practices and media brand reputation. Keywords: Media brand reputation, media brand image, online media, news ethics, news logic.

La reputación mediática de la Unión Europea en la prensa española (2000-2018) / The media reputation of the European Union in the Spanish press (2000-2018)

ResumenEsta investigación corresponde al campo de la comunicación en el sector de las instituciones públicas. Se estudia la reputación mediática de la Unión Europea (UE) en los principales diarios españoles en el período 2000-2018. A partir de los preceptos de la agenda setting y de los principios de la reputación mediática, se realiza un análisis de contenido para determinar el nivel de presencia y favorabilidad mediática de la institución. Ello permitirá evaluar cómo los medios de comunicación españoles presentan a la UE ante los ciudadanos españoles, contribuyendo a la formación de la opinión y percepción pública. Los resultados obtenidos muestran que la UE tiene una baja visibilidad mediática general, ya que a pesar de que la cantidad de noticias publicadas es buena, la relevancia de estas noticias no tiene la suficiente importancia. Además, la favorabilidad mediática en España puede considerarse ligeramente desfavorable, ya que las noticias tienen una tendencia global negativa. Estos resultados no son acordes con el desempeño que realiza la institución y con la incidencia que tiene en la vida de los ciudadanos españoles. Una imagen publicada que dificulta a la institución la creación de una esfera pública favorable y su necesaria legitimidad social.Palabras claves: reputación mediática, visibilidad mediática, favorabilidad mediática, instituciones públicas, comunicación institucional, Unión Europea. AbstractThis paper belongs to the field of communication in the public institution sector. It aims to study the European Union’s media reputation in the leading Spanish outlets in the 2000-2018 period. As the institution has continued to acquire competencies and regulate the activity of Member States, the EU’s communication with its citizens has represented a source of debate inside and outside the institution. In multiple areas of communication, there is a need to bring this supra-institution closer to citizens through more effective communicative policies. The general aim of this paper is to know the EU’s media reputation in Spanish printed press between the years 2000 and 2018. Taking into account the precepts of agenda setting and the principles of media reputation (Capriotti, 2012), a content analysis is carried out to determine the level of media presence and favourability of the institution. This will make it possible to evaluate how the Spanish media present the EU to Spanish citizens, contributing to the formation of public opinion and perception.Due to its long time span, the analysis has been divided into three periods. The first period (Euphoria) goes from 2000 (two years before the implementation of the euro) to the outbreak of the financial crisis in 2007. The second period (Crisis) begins with the global financial crisis of 2008 and ends with the timid beginnings of economic stabilisation in 2014. Finally, the third period (Post-crisis) spans the interval from 2015 to 2018, which sees the eruption and progression of a major social and values crisis in the institution and European society.The general results obtained show that the EU has low visibility in Spanish printed press. In spite of accurate news coverage, in certain periods and years, newsworthy events are not presented to the reader with enough relevance for the news item or institution to gain the notoriety required to be publicly important.In addition, the media favourability in Spain can be considered slightly unfavourable, since the news has an overall negative trend. These results are not consistent with the performance of the institution and the impact it has on the lives of Spanish citizens. A published image that makes it difficult for the institution to create a favourable public sphere and its necessary social legitimacy. According to different authors (Meyer, 1999 and De Vreese, 2003, 2005), the conclusions show that news on the EU fails to interest media outlets, conditioning the EU's visibility and public perception.Regardless of how interested the media may be in the EU, the strategic and communicative role this media plays, when it comes to the level of knowledge that the citizens have about the EU, cannot be ignored. The physical and mental distance of European institutions, as well as their legal, political and structural nature, put media outlets in the position of intermediaries. Thus, the media, as an actor with a voice of its own, is configured as a shaper of opinion, culture, identity and political ideas. In their professional routines, media companies construct determined narratives which bear directly —as the only reality— on citizens’ perception (McCombs and Shaw, 1972; Shaw, 1979).With the majority of Spanish citizens lacking direct experience, the EU’s communication and interaction with the citizens is left in the hands of the media’s financial and ideological profitability. A communicative context which potentially puts the institution’s public relevance, credibility and trustworthiness at risk and, thus, a situation which fosters emotional distance between the EU and Spanish citizens.Keywords: media reputation, media visibility, media favourability, public institutions, institutional communication, European Union.

Отзывы о медицинских услугах и их конфликтогенный потенциал в эпоху цифровизации

The article considers the impact of new technologies of communicative interaction via the Internet on transforming consumer feedback genre. Feedback on doctors and medical services posted in online media outlets and Internet forums were used as the material for study, their assessment in Russian legal practice is presented. The image of the author as one of the main genre-forming features of the feedback is noted to be transforming legal status due to the public nature of communication. The verbal behavior of the feedback author is studied in terms of the permitting public assessment of a doctor's professional activity and its impact on the reputation of medical workers. As a consequence there is the legal responsibility of the author for the disclosure of personal data and information published on the Internet, the reliability of which can be challenged. Negative customer feedback on medical services posted on online media outlets and Internet forums are implicitly conflict-ridden due to doctors' personal data publication. However, a website feedback genre is considered to be a legally valid mode of public service quality control. According to the author of the article, balancing respect for privacy, protection of business reputation and freedom of media falls within the scope of online media editorial policy. At the same time, this implies the transformation of the speech behavior of the Internet users and the enhancement of their competence in the field of legal responsibility for public statements.

La reputación mediática de la Unión Europea en la prensa española (2000-2018)

This paper belongs to the field of communication in the public institution sector. It aims to study the European Union’s media reputation in the leading Spanish outlets in the 2000-2018 period. As the institution has continued to acquire competencies and regulate the activity of Member States, the EU’s communication with its citizens has represented a source of debate inside and outside the institution. In multiple areas of communication, there is a need to bring this supra-institution closer to citizens through more effective communicative policies. The general aim of this paper is to know the EU’s media reputation in Spanish printed press between the years 2000 and 2018. Taking into account the precepts of agenda setting and the principles of media reputation (Capriotti, 2012), a content analysis is carried out to determine the level of media presence and favourability of the institution. This will make it possible to evaluate how the Spanish media present the EU to Spanish citizens, contributing to the formation of public opinion and perception. Due to its long time span, the analysis has been divided into three periods. The first period (Euphoria) goes from 2000 (two years before the implementation of the euro) to the outbreak of the financial crisis in 2007. The second period (Crisis) begins with the global financial crisis of 2008 and ends with the timid beginnings of economic stabilisation in 2014. Finally, the third period (Post-crisis) spans the interval from 2015 to 2018, which sees the eruption and progression of a major social and values crisis in the institution and European society. The general results obtained show that the EU has low visibility in Spanish printed press. In spite of accurate news coverage, in certain periods and years, newsworthy events are not presented to the reader with enough relevance for the news item or institution to gain the notoriety required to be publicly important. In addition, the media favourability in Spain can be considered slightly unfavourable, since the news has an overall negative trend. These results are not consistent with the performance of the institution and the impact it has on the lives of Spanish citizens. A published image that makes it difficult for the institution to create a favourable public sphere and its necessary social legitimacy. According to different authors (Meyer, 1999 and De Vreese, 2003, 2005), the conclusions show that news on the EU fails to interest media outlets, conditioning the EU's visibility and public perception. Regardless of how interested the media may be in the EU, the strategic and communicative role this media plays, when it comes to the level of knowledge that the citizens have about the EU, cannot be ignored. The physical and mental distance of European institutions, as well as their legal, political and structural nature, put media outlets in the position of intermediaries. Thus, the media, as an actor with a voice of its own, is configured as a shaper of opinion, culture, identity and political ideas. In their professional routines, media companies construct determined narratives which bear directly —as the only reality— on citizens’ perception (McCombs and Shaw, 1972; Shaw, 1979). With the majority of Spanish citizens lacking direct experience, the EU’s communication and interaction with the citizens is left in the hands of the media’s financial and ideological profitability. A communicative context which potentially puts the institution’s public relevance, credibility and trustworthiness at risk and, thus, a situation which fosters emotional distance between the EU and Spanish citizens.