Water issues are among the top priorities of the international community. As humanity's numbers have more than doubled over the past half century and the world's economy has increased seven-fold, water use has tripled. Agricultural, industrial, and residential demands are outstripping the sustainable supply. As a result, water tables all over the world are falling, wells are running dry, and rivers and lakes are being drained. Meanwhile, pollution corrupts the dwindling water resources. The burden of our water shortage, regretably, falls on the vast majority of poor people of the world. Largely without access to piped water, they pay a great deal more for water and sanitation services than their wealthy neighbors – sometimes between ten and one hundred times more. They also pay more in terms of physical effort to obtain water, as well as an enormous price in terms of health costs as a result of water-related diseases. A number of strategies and technologies are required for efficient, environmentally sustainable water management and expanding the provision of water services to the poor. They include raising agricultural and urban water productivity and rainwater harvesting. Perhaps the most important management approach to providing water for drinking and sanitation, and the system that could most benefit and furnish a fair share for all, especially the poor, would be progressive water pricing. Admittedly, pricing is a complicated issue, and in some cases the poor have suffered from excessive water price increases. But, I believe progressive pricing is the recommended approach on economic, environmental, and equity grounds. Progressive pricing is also referred to as increasing block pricing, and involves setting a price structure that charges more per unit the more water is used. A basic-needs amount of water should be sold at a low price, and subsidized if necessary, so that poor people can afford the minimum required for a healthy existence. Increasing levels of consumption are charged at progressively higher tariffs per unit sold, with the price increasing in steps. The highest level of tariff should reflect the long-run marginal cost of supply – that is, the cost of the next or incremental unit of water supply. There is sound economic justification for such an approach. The cost of supply increases as additional investments in water infrastructure are required, because the cheapest options are invested in first. Supplying a basic amount of water to each person involves a lower level of consumption and investment in water supply infrastructure than does a higher level of supply to large-scale users. Furthermore, large-scale users require the construction of new water supply infrastructure earlier. Also, the public good benefits of supplying the poor with clean water are very high in many developing countries. While existing large-scale users may protest that they cannot afford to pay unsubsidized prices for water, careful analysis suggests this may not be true over the long term. Some of the increased revenue from water price increases could be used to assist large-scale users to improve the efficiency with which they use water, for example, through investment in more modern irrigation technologies. And this assistance might also be economically efficient, in that the water saved through current users adopting more efficient technologies could be used elsewhere, and saved at a lower cost than that of building a new reservoir. It may be that some large-scale users cannot afford to pay the true cost of water, which suggests that their activities were not economically efficient in the first place. Fixing leaks and largely eliminating water theft – which in many African cities costs 40% of the water supply – might also control price increases by raising revenue. This growth in water utility revenue could be used to improve water services to poor people. It is important to remember, of course, that increasing water prices is only one aspect of improving water management. Such pricing must be part of a comprehensive approach to improving water governance and management, generating new and creative sources of finance for environmentally-sustainable water technologies, and applying sound science to support water management and policy decisions. For only if we are able to bring the benefits of fresh water to the majority of the world's people in an environmentally sustainable and equitable manner can we achieve our internationally agreed development goals of halving by 2015 the proportion of people living without access to safe drinking water and basic sanitation. Progressive water pricing will help us do that. Klaus Töpfer Under-secretary General of the United Nations and Executive Director of the United Nations Environment Program