Management Students Research Articles

Using Simulation-Based Assessment for Event Management Students

This research project explores the effectiveness of simulation-based assessments (SBAs) as an alternative to practical assessments for event management (EM) students, considering the 2020 global pandemic's impact on higher education. SBAs mimic real-world scenarios, enabling innovative and authentic ways for assessors to determine how well candidates can put their knowledge, skills, and talents to use. For example, they give students an opportunity to instil and reinforce ethical principles and values essential for success in the workplace. The study aims to investigate the relationship between SBAs and graduate attributes, via a qualitative approach, to investigate and analyse students' lived experiences. Ten final-year EM students were selected purposively, with inclusion criteria. Semi-structured interviews were conducted using an original set of selected questions, and thematic analysis was used for data analysis. The study's findings suggest that if used correctly, SBAs can be an effective tool for developing students' graduate attributes, preparing them for employment. The article concludes on how to maximise the value of SBAs in preparing students for the workforce, especially when practical assessments are not feasible

The Influence Of Online Customer Reviews, Online Customer Ratings And Free Shipping On Purchase Decisions Through The Shopee Marketplace (Case Study of 5th Semester Management Students)

The title of this research is The Effect of Online Customer Review, Online Customer Rating and Free Shipping on Purchasing Decisions through the Shopee Marketplace (Case Study of 5th Semester Management Students). The purpose of the study was to determine which factors are most dominant in influencing purchasing decisions. This study uses pourpuse sampling technique, namely population members have certain characteristics, namely those who use the shopee application directly as targets and research objects. This study uses quantitative methods on 65 respondents. The population used in this study were 5th Semester Management Students and the sampling in this study was random sampling. Based on the results of multiple linear regression, the regression equation Y = 4.236 + 0.774 (X_1) + 0.490 (X2) + 1.322 (X3) is obtained. And the coefficient of determination R. Square (R2) obtained a value of 0.791 or 79.1% on purchasing decisions in the shopee marketplace. While the remaining 0.209 or 20.9% is influenced by other variables that are not included in this research model. The research results and hypotheses show that Online Customer Review, Online Customer Rating, and Free Shipping have a positive and significant effect both partially and simultaneously on Purchasing Decisions.

Attainment of Course Learning Outcome using Awakening to Languages Approach among Hotel Management Students in Malaysia

The Awakening to Languages (ATL) approach has seen positive outcomes in foreign language classes. However, research on the approach in the Malaysian context is scarce, especially among university students. Hence, this study analyses the approach’s effectiveness after it has been implemented, through descriptive analysis, specifically regarding the attainment of one of the course learning outcomes (CLO), simulation, for a third language course in a Malaysian university. The result indicates that the marks achieved by all classes for their CLO 1 were highly satisfactory. This suggests a positive correlation between this approach and oral language skills. Keywords: ;

Transformative learning with ChatGPT: analyzing adoption trends and implications for business management students in India

PurposeThe intricate dynamics of ChatGPT adoption among Indian students are discussed while exploring the factors outlined by Unified Theory of Acceptance and Use of Technology 2 (UTAUT2). By assessing these factors, this study aims to unravel their impact on the behavioral intention to use ChatGPT.Design/methodology/approachWhile evaluating ChatGPT's adoption dynamics, this study analyses the UTAUT2 core factors and perceived benefits. Real-time data from 638 business and management students in India were collected through purposive sampling and a cross-sectional survey. An in-depth examination using IBM SPSS and AMOS revealed the patterns that regulate ChatGPT reception in educational settings.FindingsHabit emerges as a powerful predictor, which aligns with the Habit Loop Theory's cues, routine and rewards. Perceived benefits significantly influence adoption, and traditional factors like performance expectancy and social influence exert no influence. The insignificance of effort expectancy challenges conventional understanding, unveiling novel aspects of student tech adoption.Social implicationsThere is a need for guidelines to ensure fair and responsible use of ChatGPT among students. While ChatGPT presents advantages like task automation and personalized learning, integrating it into the existing education system requires careful planning to harness its benefits effectively.Originality/valueWith the recent introduction of Generative-AI tools, understanding student acceptance and application is essential. This research sheds light on this emerging technology, emphasizing the importance of analyzing technology acceptance for its successful adoption.

The Effect of Collaborative Learning Strategy on Office Technology and Management Students’ Academic Achievement and Interest in Office Management

The Effect of Collaborative Learning Strategy on Office Technology and Management Students’ Academic Achievement and Interest in Office Management

INQUEST ON THE CONCEPTION BY HOSPITALITY MANAGEMENT STUDENTS OF THE TERM SUSTAINABILITY IN A STATE UNIVERSITY IN DANAO, CEBU, PHILIPPINES

As people worldwide increasingly acknowledge the importance of sustainable practices to preserve resources and guarantee long-term environmental, economic, and social feasibility, it becomes imperative to understand how aspiring professionals in the hospitality industry perceive and interpret this concept. This study examines the understanding of the concept of sustainability among Hospitality Management students at a state university in Danao, Cebu. A descriptive-correlational approach was used to determine the respondents' demographic profile and degree of understanding regarding sustainability. Also, this study explores potential variations in student perceptions based on sex and academic strands. Forty-nine (49) first-year students were selected randomly to join the collection data and treated the data using frequency distribution, percentage, weighted mean, and ANOVA. The findings reveal that respondents perceived a high understanding of water and waste management. Also, there is a significant difference in how students from different genders and academic backgrounds conceptualize sustainability, particularly concerning energy and waste management practices. These results offer valuable insights into tailoring sustainability education within hospitality programs to address potential knowledge gaps and equip future professionals with a comprehensive understanding of sustainable practices in the industry.

QUILLBOT INTEGRATION IN THE LEARNING OF ENGLISH WRITING SKILLS (PERCEPTION OF BUSINESS MANAGEMENT STUDENTS)

The aim of this research is to find Business Management students perceptions regarding the use of Quillbot as a writing tool for English writing skill improvement This research employs a qualitative case study approach. The research instruments were questionnaire and interview. The questionnaire closed-ended questions utilizing a four-point Likert scale (ranging from Strongly Agree to Strongly Disagree) shared via Google Forms. Additionally, semi-structured interview questions were formulated based on the questionnaire responses. The data obtained from the closed-ended questionnaire questions are quantitatively was analysed through frequency calculations. The total of the population are 40 business management students. The results indicate that AI has the capacity to enhance writing skills by aiding in idea generation, improving critical thinking, preventing plagiarism, and elevating academic writing quality. Consequently, integrating AI into higher education can effectively enhance the quality of writing education, aligning with the digital era's advancements and optimizing the learning process for effectiveness and efficiency.

Education of postpartum hemorrhage management clinical skills among midwifery students in Malawi: A qualitative study

BackgroundUnskilled health professionals in healthcare systems are contributing to the high numbers of maternal mortality in Malawi. It is therefore essential that midwifery students acquire postpartum hemorrhage management clinical skills, especially in view of high maternal mortality, with postpartum hemorrhage being the leading cause. However, there is limited evidence on how the teaching is conducted with regard to students’ learning of postpartum hemorrhage management clinical skills. PurposeThis study aimed to describe the current teaching of postpartum hemorrhage management clinical skills in undergraduate nursing and midwifery program in Malawi. MethodsThe study applied a qualitative exploratory descriptive design. Data were collected through ten individual interviews with lecturers and three focus group discussions with twenty-four students in a midwifery education program in Malawi. The data were analyzed using thematic analysis. ResultsTwo themes emerged from the data analysis: (1) there are various teaching and learning approaches for postpartum hemorrhage management in use and (2) unpreparedness of midwifery students in postpartum hemorrhage management for patient care. ConclusionThe present study demonstrated that teaching of postpartum hemorrhage management clinical skills in an undergraduate nursing and midwifery programme in Malawi focuses on theoretical knowledge rather than practical skills, leaving midwifery students unprepared for postpartum hemorrhage management during clinical practice. The findings from the present study may provide knowledge guiding revision of the curriculum for the undergraduate nursing and midwifery programme in Malawi to consider global standards of midwifery education; enhance the lecturer to student ratio to provide the students with appropriate supervision; and to employ innovative teaching and learning strategies that promote peer education and skills practice among midwifery students. In addition, to conduct more research related to various teaching approaches in nursing and midwifery educational programs and among qualified midwives in Malawi. Statement of significancePostpartum hemorrhage management education in undergraduate nursing and midwifery programme in Malawi focuses more on theory than clinical skills. Improving midwifery students' acquisition of postpartum hemorrhage management clinical skills is needed to ultimately help lower Malawi's maternal mortality ratio.

Entrepreneurship and STEM Competencies Education Among Female Estate Management Students of Polytechnics

Entrepreneurship and STEM Competencies Education Among Female Estate Management Students of Polytechnics

Impact Of Training On Employee Productivity And Performance: A Case Study Of Indian BPO Industry

Purpose: The purpose behind the research is to comprehend the impact of training for the enhancement of productivity and performance of the employees in the Indian BPO Industry. This research paper also focuses that training has a positive impact; not only for an individual employee but it also leads to achieving organizational goals in an effective manner. Research Methodology: Both primary and secondary data have been poised for the existing study. Data from primary sources was collected through questionnaires and personal interviews with industry leaders. Random samples of 5 Indian BPO companies operating in Delhi NCR were selected and a survey was conducted targeting 20 employees from each organization. The research was also carried out on secondary sources like newspapers, business journals, periodicals, magazines, etc. Histograms and pie charts are used for empirical analysis and interpretation of data. Managerial Implications: Academicians, researchers, management students, training managers and employees etc. will be able to understand the impact of training on employee productivity and performance with special reference to the Indian BPO Industry.Findings: Findings of this research study shows the positive impact of training on employee productivity and performance in the Indian BPO Industry. That is a clear identification of the fact that training results in high level of employee productivity and performance which further leads to achieving organizational growth.Scope for Further Research: The similar kind of framework can be applied to any other industry.

To Study The Impact Of Performance Management On Organizational Performance In Merino Industries Ltd.

Purpose: This study primarily deals with the impact of performance management on organizational performance of Merino Industries Ltd. Managing the performance of the employees working in the organization is one of the hardest challenges the organizations are going through now a days, Performance Management entirely rest on the employee’s commitment, competence and clarity. Design/methodology/approach: During the study, the descriptive research design was conducted to analysis the effect of performance management on organizational performance. Questionnaire was constructed to extract the primary data from the employees working at Merino Industries Ltd. 67 employees were included as the sample for the study. The exploratory factor analysis was done using SPSSv16 with the 26 independent variables resulting in six major factors and four items did not load on any of the six factors, and hence they are removed from further analysis. Findings: Findings of the study suggests that if a well- planned reward exercise and feedback mechanism is followed, the performance management system aids as an important tool for employee motivation and development which in turn leads to better organizational performance. Value: The major groups of interest (i.e. management students, academicians, researchers, practicing managers etc.) will be able to understand the impact of Performance Management on Organizational Performance in Merino Industries in a better way.

Pengaruh Harga Produk, Customer Review Dan Preferensi Pengalaman Pembelian Terhadap Keputusan Pembelian Mahasiswa Manajemen Upgris Pada Shopee Dan TikTok Shop

This research aims to analyze the influence of product prices and customer reviews on purchasing decisions of Management students at PGRI University Semarang (Upgris) on the e-commerce platforms Shopee and TikTok Shop. In the current digital era, e-commerce has become one of the main channels for consumers to make purchases. Two important factors that consumers often consider before making a purchase are product price and customer reviews. The research method used is quantitative with a survey approach. Data was collected through a questionnaire distributed to 36 Upgris Management students who actively use Shopee and TikTok Shop.The research results show that both product price and customer reviews have a significant influence on purchasing decisions. Specifically, product price has a greater influence than customer reviews in determining purchasing decisions on both platforms. Apart from that, there is a difference in the level of trust in customer reviews on Shopee and TikTok Shop, where students tend to trust reviews on Shopee more. It is hoped that these findings will provide insight for e-commerce businesses in designing effective marketing strategies by considering price factors and customer reviews.

Learning Quality in Blended Learning: A Study of Management Students’ Perceptions and Experiences

This study investigates the perceptions of management students regarding blended learning in the Kerala district. A descriptive research design was employed to collect data from 180 students through a structured questionnaire. The data underwent analysis using exploratory factor analysis mean ranking. The results revealed that ‘Faculty technology competence’ obtained the top rank with the highest mean score, followed by Learner interaction and Learner engagement.

Analysis of Teacher Competence Using the Madrasah Digital Report Applicationin Managing Student Learning Outcome

The purpose of this study is to ascertain the competence of teachers in utilizing the Madrasah Digital Report Card application for managing students' learning outcomes at the Private Tsanawiyah Madrasah Hubbul Wathan Modal Bangsa, Langkat County, located on Jl. Pasar 7 Bandar Meriah, North Namu Ukur Village, Sei Bingai District, Langkat County. This qualitative research aims to understand phenomena such as behavior, perception, motivation, and expectations of subjects, aligning with the study's focus on the implementation of the Madrasah Digital Report Card application at the Tsanawiyah Madrasah Hubbul Wathan Modal Bangsa. A descriptive narrative approach was employed, analyzing collected data and providing narrative interpretation to understand experiences. The results indicate that the utilization of the Madrasah Digital Report Card application at the Private MTs Hubbul Wathan Modal Bangsa is optimized by the teachers, who exhibit strong skills in operating the application. Consequently, the implementation has led to significant progress in technology use and enhanced the professional capabilities of teachers in managing students' learning outcomes.

Expectations for the Use of Generative Artificial Intelligence in Higher Education: A Research on the Perceptions of Tourism Faculty Students

Rapid transformation and shaping of the education sector by evolving technologies are inevitable. The study aims to explore the transformative potential of generative artificial intelligence (GenAI) within higher education, particularly in the tourism sector, and investigate students' perspectives on its usage. Existing research on this topic is limited, prompting a qualitative research approach in this study to obtain more in-depth findings. This involved conducting focus group discussions with nine first-year tourism management students who had attended four training seminars on digital transformation and artificial intelligence applications and possessed basic knowledge of the subject. The outcomes of these discussions, covering students' views on the impact of GenAI on academic performance, critical thinking and research skills, its contribution to post-graduation capabilities, potential misuse scenarios, and likely challenges, were subjected to content analysis. Among the primary research findings was that students are aware of security and ethics issues related to generative AI but are not concerned due to the availability of solutions. They perceive GenAI as an opportunity to enhance their learning experiences, academic performances, and future employability, but emphasize the necessity of using it as an auxiliary tool rather than relying entirely on these applications. Additionally, rather than immediately implementing these applications across all higher education institutions and departments, there is an emphasis on the necessity of transitional phase plans. Consequently, the study aimed to propose recommendations to higher education institutions, educators, and students based on both literature and practical insights to develop a framework aimed at a generative AI-centric approach. Moreover, valuable insights were sought to enhance the educational experience of future tourism professionals.

Pemanfaatan Aplikasi CorelDRAW Sebagai Media Pembelajaran Pada Siswa Jurusan Manajemen Mengenai Advertising Desain

The Corel Draw application as a learning medium aims to support students' creative spirit. The use of CorelDRAW is able to support student creativity by acting as a means for expressing creative ideas, as well as arousing curiosity so that students' creativity continues to develop while carrying out independent learning activities. Good for management students who use the CorelDRAW application as advertising design media (advertising promotion design). The Corel Draw application can be used as an indispensable medium for every student, both independently and for college assignments. The method used is a literature study by reviewing 11 journals and 2 theses that are most relevant to the research topic. CorelDRAW was chosen because it has tools for creating vector objects, drawing illustrations, manipulating bitmap images, giving effects, and creating and creating text. With these capabilities, CorelDRAW is considered a suitable medium for students to use to support creativity in their independent learning activities. The research results show that the use of CorelDRAW can increase student creativity. This is proven by the benefits students get after mastering the CorelDRAW application

Bahasa Inggris sebagai Katalis Perubahan: Memberdayakan Mahasiswa Manajemen Indonesia untuk Mendorong Pertumbuhan Ekonomi Berkelanjutan

This classroom action research aimed to explore an innovative approach to teaching English that specifically targets the development of communication skills required for implementing sustainable business strategies. The study was conducted at the Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia (STIEPARI) Semarang, involving 30 management students. The research employed a mixed-methods approach, collecting data through surveys, interviews, classroom observations, and English proficiency tests. The findings revealed that the innovative teaching method, which integrated sustainability concepts and focused on developing relevant business communication skills, effectively enhanced students' English competence and understanding of applying sustainability concepts in business. The increased English proficiency positively impacted students' comprehension and ability to implement sustainability principles in business contexts. The study concludes that integrating sustainability concepts into English language learning for business purposes is an effective strategy for developing management students' competencies as change agents in promoting sustainable business practices. Recommendations for future research include expanding the sample, conducting longitudinal studies, exploring teachers' perspectives, and collaborating between business management academics and English language experts.

MANAJEMEN KOLABORATIF DALAM PENGABDIAN MASYARAKAT DENGAN PEMANFAATAN PAKAIAN LAYAK PAKAI SEBUAH BEST PRACTICE DI KOTA BENGKULU

This research aims to analyze, explain or retell the existence of collaborative management in community service activities by using appropriate clothing as a best practice in the city of Bengkulu which is carried out by students of missionary management and religious institutions in the city of Bengkulu, namely the Daarul Armina Foundation. This research was carried out using a qualitative descriptive method, explaining the existence of collaborative management in supporting the success of activities. The results of this research are collaborative management is carried out by several stakeholders, namely the university (propagation management students), the Daarul Armina Foundation, TPA, the market and the community as consumers. This collaboration can provide many benefits for the stakeholders involved, this activity can also be used as a recommendation as an activity for student and community movements.for computerization. Research and abstract title search made easy with these keywords

The Effect of Customer Trust and E-Service Quality on E-Wallet Application Reuse Intentions Mediated by Customer Satisfaction: A Comparative Study on Master of Management Students in Indonesia and Malaysia

This study aims to understand the factors that influence the intention of Master of Management students in Indonesia and Malaysia to reuse e-wallet services. Specifically, this research examines the roles of customer trust and e-service quality in shaping customer satisfaction and reuse intention. This causal associative research focuses on Master of Management students in Lombok (Indonesia) and Cyberjaya (Malaysia) as the population. Data analysis was conducted using the Partial Least Square-Structural Equation Model (PLS-SEM) with Smart PLS 3.0 software. The results indicate that customer trust significantly influences the intention to reuse e-wallet services in Indonesia but not in Malaysia. Conversely, e-service quality significantly impacts reuse intentions in both countries. Additionally, in Indonesia, customer trust positively affects customer satisfaction, while in Malaysia, no significant relationship was found between customer trust and customer satisfaction. Furthermore, e-service quality positively affects customer satisfaction in both Indonesia and Malaysia. However, customer satisfaction does not significantly affect the intention to reuse e-wallet services in either country. These findings suggest that to maintain and enhance the reuse of e-wallet services, companies must focus on both customer trust and e-service quality, alongside customer satisfaction. Investing in the improvement of e-service quality and the strengthening of customer trust can be an effective strategy to retain the user base and increase customer loyalty in an increasingly digital market.

Effects of Action Learning Strategies and Reflection in Teaching Business Research Methods in Business and Management Education

In a rapidly changing business world, Research Methods (RM) and their application to real-world problems are becoming skills that equip students for the rest of their lives. Thus, there are ongoing debates about several practical and pedagogical challenges to teaching research methods. One of the questions to address challenges is how to make RM interesting to Business and Management (B&M) students. Addressing this issue becomes even more debatable for the large class seatings in an increasingly internationalised context. Arguably, to remain relevant, Management Education (ME) must reflect the realities that influence its subject matter, while at the same time addressing social needs and expectations. Therefore, introducing innovative and inclusive methods for learning, teaching and assessment is becoming undoubtedly important for shaping the future of ME. This article presents a reflective analysis of introduced innovative learning, teaching and assessment methods for teaching RM on one of the largest PG taught courses in one of the UK’s higher education institutions. In this course, students learn and develop a research proposal for the final PG project. The innovative methods employed in this course were to address the above-mentioned challenge, making RM more interesting for B&M students by improving an engagement. This was achieved by incorporating an active and action learning strategies in flipped classroom settings. The idea was to create an interactive environment where students could master technical information through Learning Set Conversation (LSC), Reflection, and Critical Analysis. Having, LSC about the Case Study, which was linked to research process, helped students to adopt multicultural environment and have a great experience while they were learning and developing their Research Proposal. In addition, introducing the weekly Reflective Work/Reflective Diaries submission as a form of assessment, helped students to keep Reflective Diaries, which allowed them to observe their own research practice and the lessons they have learnt. Effectiveness of the introduced methods and recommendations are based on the Mid-module feedback data which was taken form 3 different intakes between 2021-2023.