Abstract Pollination stands out as the paramount ecosystem service facilitated by insect pollinators, providing benefits to over three quarters of the world’s major crops. The conservation and effective management of honeybees constitute integral components for ensuring the sustainable productivity of cross-pollinated crops. The present study aimed to document the potential pollinators of lucerne in the Bundelkhand region in India, which is known for its subtropical climatic conditions. Further, the foraging behaviour, including foraging rate and speed, was meticulously documented. A total of 13 insect species from seven families across three insect orders were observed visiting lucerne flowers. Hymenopterans comprised the majority of the floral visitors (73.48%), followed by Lepidoptera (26.51%) during the study period. Among them, Apis dorsata (Hymenoptera: Apidae) emerged as the most predominant floral visitor, exhibiting peak activity at 12:00 h with a density of 7.85 bees/m2/10 min. Surprisingly, among the major floral visitors, A. florea has the highest mean foraging rate (number of flowers visited/minute/forager), i.e., 11.56, 11.59 and 10.79 bees/flowers/minute during the initial flowering stage, peak flowering stage and late flowering stage, respectively. However, the foraging speed (time spent by the forager on each flower) was longest in A. dorsata, i.e., 5.05, 3.78 and 5.41 s/flower during initial, peak and late flowering stages, respectively. The findings emphasize the importance of enhancing honeybee activity to boost lucerne seed yield. Further, the outcomes of the study can be leveraged to optimize honeybee colony management, scheduling field operations such as pesticide application and weeding during periods of minimal honeybee activity.