The purpose of this article is to describe and justify the approach to assessing the quality of educational programs that have been developed and tested at ITMO University since 2019. The article presents the main indicators of assessment and the results of testing this approach at the university. The main unit of quality is an educational program, as it has a long-life cycle and meets the needs of most stakeholders of the educational organization. Taking into account all the features of an educational program, the authors propose a comprehensive set of indicators to assess its quality, which makes it possible to objectively manage it data-based. In conclusion, for completing the task of analyzing the life cycle of an educational program, the authors present an internal rating of educational programs, concise examples of recommendations based on its results. The advantages of the approach to managing educational programs are described, and ways for further development are presented. The article may be of interest to the managers and management teams of institutions of higher education, as well as to the researchers in this field.