In recent decades, climate change has demanded more and more attention. Consumers have the power to influence the carbon footprint of goods and services through their purchasing decisions, but to do this they need to learn more. To address this need, it is necessary to develop online questionnaires able to make people aware of which activities have a greater environmental impact in their daily lives. Focusing on this goal, we formulated two tools for quantifying an individual’s carbon footprint over a year. The innovativeness of these tools lies in being user-friendly and providing online open access to compilers, as well as using specific emission factors for the reference context. Specifically, we focused on the main emission sources: gas and electricity consumption, mobility, food, and waste. During these last years, the tools have been proposed to Italian students at different levels of education and to employees of Italian and international companies. The responses from 3260 users revealed an average annual direct carbon footprint per capita of about 5600 kg CO2-eq, which, integrated with the estimate of indirect emissions, provides an estimate in good agreement with the value provided by the Italian National Inventory of greenhouse gases. With the developed tools, people are able to observe which sectors have the greatest impact and consequently are stimulated to emit less by adopting more sustainable behaviors.
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