AbstractHow do states realize social reforms for marginalized groups in settings of entrenched inequality? This article argues that reform implementation is a conflict‐ridden process driven by the institutional activism of street‐level bureaucrats. Through an ethnographic case study of Mahila Samakhya, a novel government program for women's empowerment in Uttar Pradesh, India, I find that local fieldworkers committed to reform promoted girls' education by mobilizing marginalized citizens and mediating local conflicts. Organizational processes of gender‐based training and deliberation enabled fieldworkers to challenge village patriarchy and exclusion and forge programmatic ties with lower caste women. By altering rules to address the practical needs of households, fieldworkers effectively integrated disadvantaged girls into the education system. Institutional activism also engendered conflicts over rules within the bureaucracy, prompting senior officials to advocate for marginalized groups. The findings suggest that institutional commitment to activism is critical for agencies working on the front lines of reform.