Although the negative link between materialism and well-being has been confirmed by results from many empirical studies, mechanisms underlying this association still remain partially unexplained. The issue is addressed in this article in two ways. Firstly, the nature of the components of materialism is examined, and secondly—the article demonstrates that personality (particularly neuroticism and narcissism) is one of the important factors linking materialism and well-being. The article presents the results of three empirical studies, in which three main assumptions were verified—that the components of materialism, i.e. acquisition centrality, acquisition as a pursuit of happiness and possession-defined success, have dissimilar impacts on well-being, that materialists with high and low levels of neuroticism and narcissism differ with regard to well-being, and that neuroticism and narcissism mediate the relationship between materialism and well-being. The studies were based on self-reports and utilized well-known, established questionnaire measures of materialism, personality and well-being. The results showed that each component of materialism was associated with well-being in a slightly different way. Of the three possession-defined happiness was the strongest predictor of all aspects of well-being examined and the centrality component was not associated with any of them. Materialists with a high level of neuroticism and low level of grandiose narcissism experienced diminished well-being in comparison to materialism with a low level of neuroticism and high level of grandiose narcissism. Neuroticism and grandiose narcissism were both significant mediators, acting contrary to each other—neuroticism lowered well-being, whereas grandiose narcissism elevated it.
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