The need for measurements of the acoustic target strength of fish is discussed. The phenomenon of swimbladder resonance of small deep ocean fish is well known and is a useful means of estimating their sizes. For larger commercial fish in shallower seas the resonant frequency is much lower and resonance is very difficult to observe in the field. A method of observing and measuring the swimbladder resonance of a captive live fish in controlled conditions is described, and results on several gadoids are given. Reasons for the observed resonant frequencies being higher than predicted are given; the damping of resonance is high, which is expected. Application of these results to acoustic sizing at sea appears remote. They are relevant, however, to studies of low-frequency sound propagation, and the experimental technique is offered as a useful tool in physiological studies involving swim-bladder function. Measurements at higher frequencies in the diffraction and geometrical regions are also presented, resulting in an empirical equation for target strength as a function of length of the fish and wavelength. It is believed that this equation is useful for acoustic fish sizing using echo sounders at sea. The swimbladder is the major scatterer over the whole frequency range.