Various possibilities were studied for administering vinyl chloride monomer (VCM) orally to rats. Upon storage, solutions of VCM in soya-bean oil appeared to be stable with respect to their VCM content and the fatty acid composition of the oil. In addition no oligomers of vinyl chloride or reaction products of VCM with components of the oil were detected. Stomach intubation of such solutions was considered an acceptable method of oral administration of VCM to rats in short-term toxicity studies. Within a period of 4 hr following intragastric intubation of VCM in soya-bean oil (300 mg VCM/kg body weight), over 92% of the VCM administered was recovered from the gases excreted (mainly exhaled?) by the animals. Eructation did not appear to be involved in the excretion of VCM. VCM dissolved in soya-bean oil was administered by gavage to male and female rats at levels of 0 (controls), 30, 100 and 300 mg/kg body weight, once daily on 6 days/wk for a period of 13 wk. Several haematological, biochemical and organ weight values differed to a statistically significant degree from those of the controls, but these differences were considered to have only minor, if any, toxicological significance. A slight increase in liver-to-body weight ratio occurred in males and females on the highest dose level. This increase was not accompanied by liver damage, as was evident from histological examination, enzyme histochemistry and electron microscopy. The no-effect level in this 90-day study was conservatively placed at 30 mg VCM/kg body weight, but was probably higher since the effects occurring at 100 and 300 mg/kg body weight were of doubtful toxicological significance. Indications were obtained that the feeding of rats on diets containing polyvinyl chloride (PVC) powder with a high VCM content is a more practical method for the long-term oral exposure of rats to VCM than is stomach intubation of VCM in oil. VCM was almost completely released from PVC powder during passage through the digestive tract.