The article presents an estimation of scalar seismic moment by the coda envelope inversion of local earthquakes recordings in the central part of the Baikal rift zone. In addition to the earthquake source parameters, the method allows us to simultaneously estimate seismic energy loss and site amplification factors for frequency bands from 0.53 to 34 Hz. Because of the compromise between spectral source energy and site responses, we estimated amplification factors for used stations relative to the "UlanUde" (UUDB) reference site located in crystalline rock. In order to estimate intrinsic and scattering attenuation we used events recorded at three broadband seismic stations and epicentral distances between 40 and 120 km. The result suggests that intrinsic absorption is dominant over scattering attenuation in the central part of the Baikal rift zone for most frequency bands, but the seismic albedo B0, expressing the contribution of scattering to the total attenuation, showed variations from 0.23 to 0.6 for frequencies below 1 Hz, with mean B0 value 0.33. Attenuation and siteamplification factors were used to estimate the seismic moment and moment magnitudes Mw of local earthquakes. The resultant moment magnitudes exhibit a good agreement with routinely reported local magnitude (ML) estimates for the study area. The coda inversion estimates of seismic moment provide stable, unbiased moment magnitudes for events that are too small to be seen at teleseismic distances.