This paper presents a simple approach for estimating long-term runoff and diffuse pollution loads in urban catchments, and discusses conceptual modelling methods for simulating daily runoff and pollution loads. The modelling results for several catchments in Australian capital cities are presented. The shidy indicates that long-term and daily runoff can be estimated reasonably accurately using simple approaches. However, the water quality characteristic can vary considerably between catchments, and in the absence of data, the models can only provide a guide to the probable range of diffuse pollution load generated from a catchment.