This study introduces a novel multi-objective model that addresses emission costs, large-scale user operational expenses, and the efficiency of the electric storage system within an integrated energy hub encompassing heating, water, power, and gas sources. A key objective of this model is to maximize the performance of the electrical storage system. The study employs the epsilon-constraint method to construct the Pareto front, aiming to balance profitability and emission reduction from virtual power plant units. The final decision-making process utilizes a fuzzy decision-making technique. Additionally, demand response program (DRP) is incorporated to optimize peak-hour demand and align the load profile with defined objectives. The proposed approach is evaluated across various operational scenarios within a sample system, demonstrating its effectiveness and potential benefits in terms of cost reduction and environmental impact mitigation. Focusing on environmental impact, the carbon dioxide (CO2) emissions are also lower under the DRP scenario, amounting to 10253.92 kg without DRP versus 10127.74 kg with DRP. This reduction in emissions aligns with sustainable energy management goals, showcasing DRP's capability to mitigate environmental impacts associated with energy generation and consumption. The percentage improvements in total costs and emissions further highlight the advantages of employing DRP. The reductions in total costs range from approximately 1.2%–1.4%, demonstrating cost savings across different cost categories. Similarly, the decrease in CO2 emissions by approximately 1.2% underscores DRP's role in promoting environmentally friendly energy practices.