Thank you for inviting me to address this joint meeting of American and Canadian economists. Especially I want to thank my good and longtime friend, Sylvia Lane. As a layperson, I was flattered by the invitation to address an audience of scholars. As a government official frequently dependent upon the quality, and even the quantity, of your work, I was delighted to accept. And since the day I accepted this invitation, I have been compiling my wish list of research projects. Anyone who takes more than a cursory look at our more successful policies will see they have usually been based on the economic and policy research of people such as you. I applaud your past successes. But I come before you today to ask you for help in forging new successes: to turn more of your talents to public policy and social science research in the area of food and nutrition. We meet at an exciting time for you and your profession. I feel relatively certain that none of you chose economics as a vocation in the fond hope that you would wind up as lead editorials in the New York Times or the Wall Street Journal. The economics Journal, maybe; not Wall Street's. But you may have been wrong. Food is news today. And two interesting and important things are happening right now-both of which involve you. First, the traditional debate over agricultural policy has been expanded into a debate over food and nutrition policy. We are no longer concerned only with the mechanisms for producing, processing, and distributing food, and the kinds of economic returns that are available to producers, processors, and distributors. Within the past few years, the traditional arena has been enlarged to include a debate over food composition, nutritional values, chemical additives, and costs to consumers. And these new issues may have an enormous impact on the economic returns of producers, processors, and food retailers. Second, we have reached a point in our national life when the people of this country, while still willing to use government action to attack a wide variety of problems, are quite rightly unwilling to tolerate unforeseen, unintend d, and unfortunate consequences of those actions. We are, it seems to me, in desperate search of competence in government. Both of these developments are of enormous importance to your profession. You, in turn, can play a crucial role in resolving the problems which they present.