The innovative problem of neuro-linguistic programming, which relates to the rhetorical logosphere, reflects the dynamic picture of the world. The research is based on the works on neuro-linguistic programming of such American scholars as John Grinder, Richard Bandler, Robert Dilts and others. On this basis, interest in the interaction of brain and speech activity has spread, which has a beneficial effect on the rhetorical logosphere. Certain processes of realization of neural linguistic programming of the rhetorical logosphere during the study of rhetoric are shown. The research presents definitions of important concepts such as “neurolinguistics”, “programming”, “neuro-linguistic programming”, “logosphere”, “rhetorical logosphere” and others, their characteristics used in the Ukrainian linguodioactics for the formation of rhetorical logospheres; exercises for the formation of a rhetorical logosphere with the help of neuro-linguistic programming, contributing to the evolution of this process. The focus was made on the sections of classical rhetoric (intention, disposition, elocution, memorial, action), their tasks in the preparation and presentation of speech. Training exercises, different in character and purpose, are offered for teaching the choice of the topic of speech, the placement of selected material and the use of stylistic figures. These exercises are communicative by nature and are aimed at the use of rhetorical logospheres, the development of speech-language skills. Tasks of the exercises concern the enrichment of the vocabulary and phraseological reserve of pupils, students, work with dictionaries (interpretative, phraseological), the ability to produce texts on the proposed topic, find out the morale of the instructive texts, express their thoughts about the statements of famous people, proverbs, sayings, phraseologisms and the like. The main method of neurolinguistics is described. It is the method of observing the language and the work of brain activity: dichotic listening, activating brain activity, field study of language, sociolinguistic analysis, studying the components of combined brain and speech activity, perception of speech, central brain processes, so-called cerebration, which is closely related to the logosphere. Neuro-linguistic programming of rhetorical logosphere takes place on the basis of learned language and speech material from all linguistic sections. It is the final stage in the study of the Ukrainian language.