Plants face numerous environmental challenges from biotic and abiotic stressors, with soil salinization emerging as a significant global concern. The coastal regions of Tamil Nadu, face severe environmental challenges due to discharge of saline water from shrimp farms exacerbates this issue, compromising the viability of paddy and other crops in the vicinity. This study explores the phytoremediation potential of Suaeda fruticosa in addressing soil salinity resulting from shrimp farming activities under field conditions over a 120-day period to restore soil health in salt affected soil. This research demonstrates Suaeda fruticosa’s exceptional salt tolerance and bioaccumulation potential in facilitating soil restoration. Significant enhancements were observed in various growth parameters, including 466% increase in plant height, 338% in fresh weight and 387% in dry weight. Biochemical parameters also showed substantial enhancements with total chlorophyll, protein, proline, phenol, and glycinebetaine levels increasing by 655%, 588%, 690%, 153%, and 531%, respectively. Enzymatic activities exhibited notable elevations as well, with catalase, peroxidase, and polyphenol oxidase activities escalating by 258%, 587%, and 121% respectively, indicating robust adaptation to saline environments. Moreover, Suaeda fruticosa exhibited remarkable bioaccumulation capabilities, accumulating 461 kg NaCl ha−1. This led to substantial improvements in soil characteristics, including a reduction in pH from 8.8 to 6.49, electrical conductivity from 5.7 to 1.53 dSm−1, and sodium adsorption ratio from 16.1 to 4.4 mmol L−1. The successive cultivation of Suaeda fruticosa in this study, has proven to be a viable strategy for reclaiming salt-affected lands, thereby alleviating a significant constraint on crop productivity.