Within the context of the long-term development plan of batch loading of accident-tolerant fuel assemblies, an equivalent physical model of lead test assemblies is established based on the requirements of radiation testing and the applicability of analysis software. The quantitative assessment has been conducted on the impacts of parameters including zirconium alloy cladding coating and pellet additives on reactivity of fuel assembly. Concurrently, the fuel management strategy is optimized in alignment with the irradiation test objectives of ATF assemblies, leading to the creation of an evaluation process tailored for ATF assembly loading pattern. Focusing on the irradiation of the lead test assemblies into a nuclear power plant in China, three-cycle nuclear reactor loading pattern are designed, which are taking into account the economic, safety, and irradiation testing goals of the nuclear power plant. Simultaneously, the neutronic characteristics are also evaluated, quantitatively. The results show that the established equivalent physical model can effectively represent the characteristics of the lead test assemblies. The loading patterns designed based on the Optimised fuel management strategy achieve the desired goals in terms of economy, safety and radiation test requirements. The designed loading pattern evaluation process and equivalent model analysis method in this work provide guidance for the subsequent engineering design and application of irradiation testing for lead test assemblies.