Dairy cow urine patches contain high rates of nitrogen (N; >500 kg N/ha) and represent the main source of N loss from grazed pastoral systems. Emerging research has identified plantain (Plantago lanceolata) as a key forage to potentially reduce urine N (UN) losses from dairy cows. This experiment examined the effect of increasing proportions of plantain in the diet of dairy cows on UN excretion relative to a ryegrass-white clover diet. Twenty mixed aged non-lactating dairy cows were randomly assigned to one of five treatment diets; 0 %, 20 %, 40 %, 60 % or 100 % plantain (dry matter basis), with the remainder comprised of ryegrass-white clover pasture and grass-silage. Cows were fitted with urine sensors to measure urination event N concentration, volume and frequency. Daily N intake increased with increasing proportions of plantain in the diet due to the greater N concentration of plantain. Conversely, mean UN concentration was reduced as the proportion of plantain in the diet increased. Urine-N concentration was >40 % lower for cows on 100 % plantain compared with 0 % plantain (0.46 and 0.81 % N respectively). There was no treatment effect on the total daily amount of UN excreted, indicating a dilution effect of plantain as total daily urine volumes markedly increased with increasing plantain diets. Nitrogen load per urination event was lower for cows on 100 % plantain than 0 % despite greater N intake, with no significant difference for the intermediate treatment groups. The reduced N load per event for cows on >60 % plantain could help to reduce N leaching losses at the urine patch level. This experiment suggests that a reduction in UN concentration can be achieved on low levels of plantain (20 % of the diet), but >60 % plantain diets are required to reduce N load per event.