Journal Review Research Articles

The Influence of Storytelling Techniques in Digital Marketing on Brand Loyalty: A Consumer Psychology Perspective

This study investigates the impact of storytelling techniques in digital marketing on brand loyalty, focusing on consumer psychology perspectives. The research aims to identify how storytelling, through emotional resonance, authenticity, and cultural relevance, fosters brand loyalty by creating deep, psychological connections with consumers. A qualitative research approach was applied, involving a systematic literature review of academic journals, books, and industry reports on storytelling, digital marketing, and consumer-brand relationships. The analysis was conducted using thematic coding, which categorized data into primary themes, including emotional engagement, brand authenticity, and cultural adaptation. Results indicate that storytelling effectively influences consumer loyalty by evoking emotional responses, establishing brand trust through authentic narratives, and enhancing engagement through culturally relevant content. Findings reveal that storytelling in digital marketing transforms brands into relatable entities, reinforcing loyalty through shared values and identity alignment. The study concludes with theoretical and managerial implications, suggesting that brands should prioritize authentic and culturally adaptive storytelling to cultivate lasting consumer loyalty in a competitive digital landscape. Future research should further examine the long-term effects of storytelling on loyalty across different digital platforms and cultural contexts.

Fostering The Future: The Z-Generation In Discovering The Meaning Of Life And Optimism

The study of meaning, in philosophy and psychology, is important to reveal the influences toward individual well-being, especially optimism. This study examined the influences of various factors, such as social media, family environment, education, and personal experiences on Z-generation's perception of the meaning of life and their levels of optimism. Age, sex type, and spirituality are influential factors for searching for meaning in life, found based on the journal article review. The Age influences a person's search for life's meaning and their optimism. Sex type also plays an important role; men tend to discover meaning in life through family roles and social relationships, while women tend to discover meaning through achievement and independence. Spirituality, such as religious practices and spiritual beliefs, offers a framework to discover the meaning of life and remain optimistic, especially through the social support of the spiritual community.

Academic journal website from the user’s perspective

Professional community recommendations on the content of academic journal websites mostly include criteria for indexing in databases, however these recommendations do not consider the authors’ and reviewers’ perspective on the website contents and design. To address this, we analyzed these recommendations through a survey of 198 Russian academic journal authors and reviewers, using a continuous sampling technique. The survey took place in April and May 2024. The questionnaire was based on the Principles of Transparency and Best Practice in Scholarly Publishing by COPE, DOAJ etc. The survey also focused on the journal website content, design, mobile version, and publication strategy of academic journal website users. We analyzed the survey results for two partially overlapping sets of authors who published in journals indexed in the Web of Science Core Collection, Scopus, and Russian Citation Science Index Core, or in journals listed by the Higher Attestation Commission of Russian Federation. The study revealed that both COPE’s recommendations and users of academic websites value information regarding aims and scope of the journal, copyright fees, review policies, timelines for the editorial and publication process, and licensing. However, Russian authors and reviewers put less emphasis on website sections that address ethical principles and authorship criteria. They prioritize having an online editorial office, security certification, scientific journal indexing and abstracting information, additional educational materials, and the ability to customize the website for devices with different screen sizes. We also discuss the importance of HTML meta tags for promoting the journal’s website. The findings of the research may contribute to promotion of Russian academic journals in international databases, improve the efficiency of communication between authors, reviewers and editors, and develop a set of recommendations that complement international publishing conventions.

A Qualitative Study Exploring the Process of Turning a Mixed Methods Doctoral Dissertation Into a Journal Article: Perspectives From Recent Doctorates in the United States

Despite guidelines on mixed methods writing practices, the process of turning a mixed methods dissertation into a peer-reviewed publication is unknown, which may hinder scientific advancements and the use of mixed methods research across disciplines. This qualitative study explored recent doctorates’ experiences across three dimensions (i.e., critical decisions about the process, challenges, and recommendations for scholars) through nine semi-structured interviews. We identified themes under each dimension, respectively: (a) considerations for authorship decisions, disentangling the publication process, and the role of support systems; (b) challenges preparing a manuscript for submission and challenges with the journal review process; and (c) the value of time for publication process. This study contributes to the field of mixed methods research by offering empirical evidence and insights.

Optimalisasi Pemanfaatan Media Pembelajaran Berbasis TikTok sebagai Upaya Meningkatkan Hasil Belajar Siswa

As technology evolves, social media platforms like TikTok have started to be utilized in education as interactive and engaging tools. The aim of this research is to explore the potential of TikTok as a learning medium to improve student learning outcomes. This study uses a literature review method to analyze various sources related to the use of TikTok in education. Data were collected from five academic journal articles and literature reviews that discuss the use of TikTok in different educational contexts. The data analysis technique used in this study is content analysis, which identifies key themes from the related articles and examines the relationship between TikTok usage and student learning outcomes. The research results show that TikTok can enhance student engagement and motivation in learning and have a positive impact on their learning outcomes. TikTok has the ability to present educational material innovatively and effectively by utilizing an appealing visual format. If used correctly, TikTok can become a valuable learning medium. Thus, TikTok offers teachers the opportunity to create more creative and engaging lessons.

Systematic mapping of automated reviewer recommendation solutions

The increase in scientific production has generated a recurring problem on a global scale in the recommendation of reviewers for scientific journals and academic events, incentivizing the emergence of a significant diversity of automated solutions. Thisarticle presents a systematic review of these reviewer recommendation solutions published in scientific journals and academic events in the period 2018-2023. Methodologically, the final selection focused on the analysis of twenty-five articles. It covered the domain of reviewer recommendation solutions, their methods, factors and the data sets utilized. The results achieved systematize the diverse types of proposed solutions allowing to observe the similarities between the different methods. It is estimated that the present mapping provides an original survey on this problem that provides well-founded comparative information to support future research on reviewer recommendations.

The Balance Between Gatekeeper Rules and Free Speech in the EU under the Digital Markets Act and Digital Services Act

Purpose: This article investigates the intricate balance between free speech and content restrictions within the frameworks of the EU Digital Services Act (DSA) and the Digital Markets Act (DMA). It delves into the duties of 'gatekeepers' under the DMA, the challenges of content moderation, and the delicate equilibrium between fostering open communication and curbing harmful material. The primary aim is to contribute to the ongoing debate on digital platform regulation, particularly focusing on the gatekeeper designation under the DMA and its potential to enhance freedom of speech while mitigating excessive compliance and censorship. Methodology: The study employs a mixed-methods approach to provide a comprehensive analysis of the regulatory landscape and its implications. It includes a literature review of academic journals, legal documents, and policy papers; in-depth document analysis of the DMA and DSA; case studies of landmark decisions such as GS Media and Delfi AS v. Estonia; interviews with key stakeholders; a survey of platform users; comparative analysis with other jurisdictions; policy impact assessment; and content analysis of platform policies. The research adheres to ethical guidelines, ensuring informed consent and data protection. Findings: The findings reveal that the DMA's gatekeeper rules have the potential to significantly enhance freedom of speech by curbing platform dominance, promoting content diversity, and encouraging transparent content moderation. However, the risk of over-compliance leading to the suppression of free speech is also identified. The study highlights the importance of independent oversight, clear platform guidelines, and continuous dialogue among stakeholders to maintain a balance between open markets and free speech. Unique Contribution to Theory, Policy and Practice: This article offers a novel perspective on how the DMA's gatekeeper designation improves freedom of speech while avoiding excessive censorship. It provides valuable insights for policymakers, digital platforms, and civil society organizations, emphasizing the need for a nuanced approach to content moderation that respects users' rights. The article also underscores the importance of ongoing review and adaptation of regulations to address the evolving digital landscape, thereby contributing to the development of a safer, more competitive, and fairer online environment.

RETRACTION: A Predictive Typological Content Retrieval Method for Real‐time Applications Using Multilingual Natural Language Processing

RETRACTION: S. Baskar, S. Dhote, T. Dhote, G. Jayanandini, D. Akila and S. Doss, “,” Expert Systems 41, no. (2024): , https://doi.org/10.1111/exsy.13172. The above article, published online on 28 October 2022 in Wiley Online Library (wileyonlinelibrary.com), has been retracted by agreement between the journal Editor‐in‐Chief, David Camacho; and John Wiley & Sons Ltd. The article was submitted as part of a guest‐edited special issue. Following publication, it has come to the attention of the journal that this article was not reviewed in line with the journal's peer review standards. The editors have therefore decided to retract this article. The authors disagree with the retraction.

Three Scientist Practitioners: Self-Reflecting and Narrating Professional Careers and Daily Activities

In this paper, we present three narratives disclosing our experiences as scientist practitioners. Each author reflected on their career trajectories, and the natural interdependence of science and practice, and provided an illustration capturing the main features of their dual role. These three illustrations included collaboration with an integrated (practice and research) team, a deepened self-reflection, and an abbreviated case study with an elite athlete. Consistent with the limited literature on the scientist practitioners model, we share universal career trajectories as academicians who are intensely engaged in sport psychology practice (e.g., practice benefits from science, and vice versa). Some specific elaborations on the interrelated roles and tasks are the benefits of a journal reviewer’s role and the parallel functions of ecological validity (in research) and immersion (in practice) as bridging and balancing the scientist practitioner and scientist practitioner shift in daily activities, professional roles, and career phases. We offer practical considerations regarding the value of asking problem-solving-oriented questions, creating one’s own principles to navigate the dual role, and reminding ourselves about the interdependence of theory and practice.

Payments by Drug and Medical Device Manufacturers to US Peer Reviewers of Major Medical Journals

Payments by Drug and Medical Device Manufacturers to US Peer Reviewers of Major Medical Journals

Niching Global Optimisation: Systematic Literature Review

Niching in global optimisation refers to a set of techniques designed to identify multiple optimal solutions within a nonlinear, multimodal landscape. These algorithms enhance the exploratory capabilities of conventional metaheuristics by maintaining diversity and supporting coexisting subpopulations across a search space, thereby allowing a more deterministic approach to the true global optimum. Niching algorithms can be categorised into three primary subfamilies: sequential or temporal niching, parallel or spatial niching, and hybrid models which integrate various niching subparadigms. This research paper aims to explore the effectiveness and limitations of different niching algorithms by providing a systematic literature review of the theoretical frameworks within these subfamilies. Eleven major niching native subparadigms have been identified: fitness sharing, crowding, clearing, speciation, restricted tournament selection, clustering, multiobjectivisation, embedded hybrid methods, ensemble hybrid methods, and other hybrid approaches. This study offers a detailed examination of each paradigm’s theoretical foundation, including template algorithmic layouts, and delineates the unique elements of each approach. Research contributions from the inception of niching to 2024 have been aggregated from the SCOPUS database and systematically classified. Data aggregation included journal articles, conference papers, review papers, and research reports published in English only following the PRISMA framework. Application papers with novel theoretical ideas were also taken into account. In all, 203 research works were retained under the inclusion and exclusion criteria. This study concludes with overarching high-level recommendations for future research in modern niching optimisation, emphasising the development of space and time-scalable methods to enhance the adaptability and efficiency of optimisation algorithms in diverse, increasingly multivariable multimodal problems.

PERAN ETIKA INOVASI DAN KEWIRAUSAHAAN LEMBAGA DAKWAH DI ERA DISRUPTIF

This disruptive era has had the impact of major changes in various fields, including da'wah institutions. Da'wah institutions as religious organizations face the challenge of remaining relevant, effective, and harmonious in conveying moral and spiritual messages to society. In this context, the ethics of innovation and entrepreneurship are key to the adaptation of da'wah institutions, because they can influence people's perceptions of these institutions. This research aims to explore how da'wah institutions apply innovation ethically and how entrepreneurship can support its sustainability in a disruptive era. Using qualitative research methods, this research explores insights from various da'wah institutions through library research based on primary data sources and secondary data to examine the ethics of innovation and entrepreneurship in the context of da'wah institutions. Primary data are journals and books related to secondary data obtained from dictionaries, encyclopedias, and journal reviews. The research results show that ethical innovation and moral entrepreneurship are important factors in maintaining the relevance of da'wah institutions in a disruptive era and the role of ethics in innovation and entrepreneurship in da'wah institutions.

‘Tortured phrases’ impact the integrity of the environmental literature

In environmental science, it is necessary to accurately describe processes, methods and phenomena using established technical terms and jargon. Any significant deviation from such terms might leave readers and peers confused, while confusion can lead to misinterpretations, opening up the possibility of errors. During peer review and prior to publication in a peer-reviewed environmental journal, it is thus incumbent upon editors and peer reviewers, and to a lesser extent copy editors, to verify that terminology in a scientific paper is accurate. In this brief communication, 61 papers with cases of ‘tortured phrases’, which are terms that have – for some reason – come to replace established jargon, are described in indexed environmental literature, frequently in indexed journals that are generally associated with reputable publishers. Of the 61 papers, 13 have been retracted, suggesting an erosion of the papers’ integrity. Awareness of this phenomenon and these cases allows editors and peer reviewers of environmental journals to be more careful when screening and vetting submitted papers, but should also serve as a lesson for authors to be more careful when writing their papers, avoiding the temptation to automatically incorporate text that online text thesauruses may provide, or to use non-standard terms.

Randomized Controlled Trials Studying Nonoperative Treatments of Osteoarthritis Often Use Misleading and Uninformative Control Groups: A Systematic Review.

Because there are no known treatments that alter the natural course of the pathophysiology of osteoarthritis, nonoperative treatment needs to be compared with known effective treatments that seek to mitigate symptoms or with similarly invasive inert (placebo) treatments to determine effectiveness. Comparing a treatment to an uninformative control group may inappropriately legitimize and support the use of potentially ineffective treatments. We therefore investigated the prevalence of inappropriate control groups in musculoskeletal research and asked whether these are associated with reporting a positive treatment effect. We systematically reviewed randomized trials of nonoperative treatments of osteoarthritis and asked: (1) What proportion of randomized trials use uninformative control groups (defined as a treatment less invasive than the tested treatment, or a treatment that might possibly not outperform placebo but is not acknowledged as such)? (2) Is the use of uninformative control groups independently associated with reporting a positive treatment effect (defined as p < 0.05 in favor of the intervention, or as making a recommendation favoring the intervention over the control treatment)? In a systematic review following Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) guidelines, we searched PubMed, Cochrane, and Embase up to September 2023 for randomized controlled trials published between 2020 to 2022 that compared one or more nonoperative treatments for the symptoms of osteoarthritis. We excluded studies that contained a surgical treatment group. We identified 103 trials that met eligibility criteria, with a total of 15,491 patients. The risk of bias was high in 60% (n = 62) of trials using the Cochrane Risk of Bias Tool, version 2. Although the high risk of bias in the included studies is concerning, it does not invalidate our design; instead, it highlights that some studies may use flawed methods to recommend treatments with unproven effectiveness beyond nonspecific effects because the kinds of bias observed would tend to increase the apparent benefit of the treatment(s) being evaluated. We used logistic regression to test the association of uninformative control groups with a positive treatment effect, accounting for potential confounders such as conflict of interest and study bias using the Cochrane Risk of Bias score. The use of uninformative control groups (treatments less invasive than the tested treatment, or treatments that might not outperform placebo but are not acknowledged as such) was found in 46% (47 of 103) of included studies. After accounting for potential confounding, there was no association between reporting positive treatment effects and the use of an uninformative control group. Studies with a low risk of bias had a lower likelihood of reporting a positive treatment effect (OR 0.2 [95% confidence interval 0.05 to 0.9]; p = 0.04, model pseudo R2 = 0.21). The finding that recent studies that mimic high-level evidence often use uninformative control groups that do not adequately account for nonspecific effects (perceived treatment benefits unrelated to a treatment's direct physiological effects) points to a high risk of legitimizing ineffective treatments. This raises the ethical imperative for patients, clinicians, journal peer reviewers, and journal editors to hold researchers to the standard of an adequate, informative control group. Awareness and risk of bias checklists might help patients and clinicians forgo new treatments based on seemingly high-level evidence that may carry only iatrogenic, financial, and psychological harm (false hope, in particular). Level I, therapeutic study.

Results of the Family Medicine Journal Reviewer Demographic Survey.

Results of the Family Medicine Journal Reviewer Demographic Survey.

Characteristics of Vaccine Safety Observational Studies and Authors’ Attitudes: A Systematic Review

BackgroundPost-licensure observational studies are the mainstay of vaccine safety evaluation. However, these studies have well-known methodological limitations, rendering them particularly vulnerable to unmeasured confounding. We sought to describe high-impact observational studies of vaccine safety, investigate the authors’ attitudes towards their study's findings and limitations, and report on spin practices. MethodsWe conducted a Pubmed systematic review of comparative observational studies of vaccine safety published in the six top medical journals from inception to March 2024. ResultsThirty-seven studies were included, spanning publications from 1995 to 2024. Most studies focused on COVID19 and influenza vaccines (n=11, 30%, and n=10, 27%, respectively). Study designs and methodologies varied. Electronic health records (54%), passive surveillance databases (32%) and national registries (27%) were the most common data sources. Negative control outcomes were used in a single study. Residual confounding was conceded in 54% of studies, and an additional 24% did so implicitly. Spin was noted in 48.6% of the studies. This systematic review found that authors of observational vaccine safety studies in high-impact medical journals often acknowledge residual confounding, but rarely use methods like negative control outcomes to better detect unmeasured confounding. Furthermore, spin is common, occurring in approximately 50% of the studies. ConclusionsAlthough our findings are somewhat limited by subjectivity in study assessments, they suggest that editors and reviewers of high-impact journals should ensure the language used in reporting observational studies accurately reflects the findings and their limitations.

Early Engagement of Journal Editors and Reviewers: Two Case Reports

Early Engagement of Journal Editors and Reviewers: Two Case Reports

Regional Development through important Indicators With special reference to Uttarakhand With special reference to Uttarakhand

Regional development had a significant impact on the economy of the nation. Regional development related to the development of the economy by enhancing the gross development product, per capita income, population, literacy ratio, mortality ratio small scale industries etc. This paper is based on the regional development of the different districts of the uttarakhand. I have been taken three factors i.e, district domestic product (DDP), population and per capita income of all the 13 districts of the Uttarakhand. This data related to the five years i.e from 2017-18 to 2021-21. The data has been collected as a secondary data from the Economic and development department of the Uttarakhand and for review of literature various journals, books, website, research papers and magazine had been read. This paper state the regional development of different districts through these three factor by calculating the average of the all these factors among all the selected districts of the uttarakhand districts. Key Words:; – Regional development, District Development Product, Per Capita Income

SEFT as an Effort to Overcome the Manifestations of Burnout Syndrome

Burnout syndrome describes a response to chronic work-related stress. One of the techniques to overcome this is the Spiritual Emotional Freedom Technique (SEFT), which combines spiritual power and energy psychology. This study used a literature review with the PICOS framework. Article search using electronic databases: Google Scholar, Research Gate, PubMed, and Science Direct with the keywords "SEFT" OR "EFT" and "Burnout syndrome". The inclusion criteria in this literature review are articles published from 2016 to 2023, available in full-text form. Exclusion criteria: articles are only in the form of journal reviews, and papers are published in proceedings. Number of articles reviewed: 10. SEFT combines psychological energy and spiritual therapy by using the tapping method at several meridian points in the body. Improvement of physical and psychological complaints after the administration of SEFT psychotherapy is a form of mind-body gap healing. SEFT treats disruptions of the body's energy system to eliminate negative emotions

Female sexism and religion linking to value and cultural norms

Instances of sexism, a widespread manifestation of gender bias, frequently lead to the belief that one gender is superior or inferior. This is evident through attitudes, behaviors, and institutional procedures that support gender hierarchies and sustain unequal treatment. The entertainment sector, by virtue of its extensive impact, intensifies these biases by molding public attitudes towards women. Through the lens of Glick and Fiske's ambivalent sexism theory, this study investigates the sexism Kim Kardashian encounters on social media sites, namely Instagram, by analyzing both hostile and benevolent sexism. Therefore, the aim of this study is to investigate the recurring victimization of the Kardashian family based on sexist ideologies. This study uses a qualitative research approach, specifically case study approaches, to investigate the phenomenon of sexism encountered by Kim Kardashian. Investigators will collect data using interviews, questionnaires, live observations, and a comprehensive review of relevant papers, journals, and prior studies. The main objective of this study is to gather data from social media platforms, focusing specifically on evaluating commentary that exhibits sexism, hate speech, patriarchy, misogyny, discrimination, and related subjects on Kim Kardashian's Instagram account. Through the lens of The Ambivalent Sexism Theory, this study reveals that Kim Kardashian evokes both angry and pleasant sexist behavior in Instagram comments.