We introduce isospectral and non-isospectral Lax pairs, then apply the Tu scheme to generate the isospectral integrable hierarchy and the non-isospectral hierarchy, whose Hamiltonian structure, hereditary operator, symmetries are followed to obtain. In addition, a kind of Bäcklund transformation of the long-water wave hierarchy for the isospectral hierarchy is constructed. Through reductions of the isospectral hierarchy, we again get the long-water wave system whose similarity solutions, nonlinear self-adjointness and the non-invariant solutions are investigated, respectively, by the use of symmetry analysis. Finally, we make use of the weight method of the variables appearing in the long-water wave system to analyze the conservation laws of the system.