Innovative Media Research Articles

Social Media's Influence on Business Decision-Making: A Study of Communication Networks in Management Practices

The investigation reveals how business leaders use social media tools to make decisions while managing communication within their teams. This research analyzes how companies use social media to support their business strategies while studying its effects on important decisions and interactions between stakeholders. This study analyzes business decision making with support vector machines, decision trees, neural networks, and random forests to reveal patterns in social media data effectiveness. Analysis using neural networks shows a notable improvement in decision efficiency through social media data which achieves 85% accuracy rates. Random forests outperformed other algorithms by 10% when it came to customer behavior prediction while decision trees improved market response by 15%. Businesses that use social media for immediate customer interaction and team innovation adapt better to fast-changing markets. This study helps businesses better understand how social media works in today's market by providing tools to improve their communication methods and business decision making.

An emerging avenue of media innovation: knowledge exchange in inter-firm collaborations

ABSTRACT Collaborative practices are becoming increasingly common in the field of journalism. Research, so far, mostly focused on large-scale investigative projects as well as collaborations between non-profit organisations or local news media. However, owing to the growing support from institutional actors, new forms of collaborations aimed at media innovation are emerging, often entailing project-based partnerships between journalistic and non-journalistic companies. This paper aims to assess, from an organisational perspective, what structural configuration of such collaborations leads to the highest level of learning outcomes for the professionals involved, a key condition for strengthening the innovation capacity of news organisations. Following a survey-based quantitative analysis of 30 collaborative projects involving 76 European organisations, insights are provided on the ideal structure of a collaboration for enhancing media professionals’ skill growth.

Podcasting in Serbia: Podcasters’ Perspectives on Emerging Roles, Practices, and Functions

Podcasting has become increasingly popular in Serbia, a hybrid regime country characterized by profound polarization, a lack of media professionalism, and widespread anti-press sentiment. This study aimed to explore how podcast creators view their roles and practices within the evolving media landscape, as well as the implications of podcasting’s growing popularity in the Serbian public sphere. The data were obtained through focus groups with 16 independent and mainstream media-affiliated podcasters, exploring their perspectives on podcasting’s distinctiveness, functions, affordances, and obstacles. Participants noted the ability of podcasts to provide in-depth analysis of often neglected topics due to their flexible, informal presentation style, as opposed to the perceived routinization, rigidity, and superficiality of traditional media. Podcasters affiliated with professional media described podcasting as an extension of their practices, providing behind-the-scenes insights and additional journalistic content, whereas independent podcasters prioritized genuine conversations to create resonant content tailored to specialized communities. Journalist podcasters attributed the appeal of podcasting to the authenticity and intimacy it creates but emphasized the struggles of matching these features with journalistic standards. While most participants believed that podcasting contributes to greater external pluralism by providing a space for neglected subjects, alternative narratives, and marginalized voices, some were concerned about the possibility of exacerbating polarization, as podcasts frequently serve divided audiences. By exploring the perspectives Serbian podcasters bring to production and the meanings they attach to their roles and practices, this study offers insights for scholars and practitioners exploring media innovation in hybrid regimes and emerging democracies.

Implementation of Spinning Wheel Moped Media to Increase Enthusiasm of Class XII Students at SMK Bhakti Praja Adiwerna

This study aims to understand the implementation of Spinning Wheel Moped media in increasing the enthusiasm of students of class XII TJKT 1 at SMK Bhakti Praja Adiwerna towards Guidance and Counseling services. The research method used is qualitative with a field research approach, where data is collected through in-depth interviews and participatory observation of 33 students involved in the Guidance and Counseling program. The results showed that the use of Spinning Wheel Moped media provided a more interesting and interactive learning experience for students. Students revealed that this media helped them feel more engaged and motivated to attend Guidance and Counseling sessions, as well as increased their understanding of the importance of self-development. Through more active interaction with the media, students were able to explore various themes of self-development in a fun way, so their enthusiasm in attending Guidance and Counseling services increased significantly. This study provides implications for counselors to consider using innovative media in Guidance and Counseling services to create a more creative and engaging learning environment. In addition, the results of this study can serve as a foundation for further research on innovations in education. As suggestions or recommendations from this study, counseling teachers are expected to carry out counseling services in a creative way to avoid boredom and improve communication between clients and counselors.

Using Motion-Graphic Media to Educate Higher Education Students About Depression: A Randomized Controlled Trial

Objective: This study aims to compare the effectiveness of motion graphics versus pamphlets for educating young adults about depression. Methods: A multicenter randomized controlled trial was conducted from April to June 2024; participants were randomly assigned to Group A (motion-graphic media) or Group B (pamphlets) in a 1:1 ratio. Pre- and post-intervention knowledge scores were collected, and satisfaction scores were collected after intervention from group A. Findings: A total of 78 participants with a median age of 19.0 years (IQR 2.0) and predominantly women (64.1%), completed pre- and post-intervention questionnaires. The median knowledge score for Group A increased from 15.0 (IQR 4.0) pre-intervention to 18.0 (IQR 3.0) post-intervention, while Group B's scores improved from 12.0 (IQR 4.0) to 16.0 (IQR 3.0). Post-intervention scores were significantly higher in Group A compared to Group B (p = 0.002). Participants in Group A also reported high satisfaction with the educational material. Novelty:This study highlights the potential of innovative media for patient education, particularly in addressing mental health issues. Long-term cohort studies are required to assess whether this approach can improve clinical outcomes and reduce the incidence of severe depression. Doi: 10.28991/ESJ-2024-SIED1-015 Full Text: PDF

Enhancing English Literacy through Ethnopedagogy: A Focus on Cultural Relevance in Teaching Practices

Information and Communication Technology (ICT) provides digital media innovations to gain Literacy and understanding. In South Sumatra, the potential of local wisdom, such as folklore and traditional songs, highlights the importance of these elements in Ethnopedagogy and cultural preservation. The research provides contributions to both educators and learners. By incooperating ethnopedagogy into the learning materials, it can make teaching practice become more inclusive and enhance literacy in a culturally contextualized manner optimally. Therefore this study aims to enhance students’ English literacy by integrating Ethnopedagogy context throuh learning material, which emphasizes cultural relevance and teaching practices that also reflect students' cultural backgrounds. This study employs a descriptive qualitative methodology to explore the enhancement of English literacy through Ethnopedagogy. Data were collected through a literature review. The qualitative approach facilitated an in-depth analysis of how cultural relevance and effective teaching practices can improve English literacy education. This study investigates the integration of cultural contexts into Literacy Instruction. The study then addresses the role of cultural identity in literacy achievement. The research further explores challenges and solutions in culturally relevant literacy instruction. The findings underscore the significance of incorporating local wisdom and cultural elements in developing effective English literacy programs that resonate with students' cultural backgrounds and enhance their learning experiences.

Model Pembelajaran Problem Based Learning dengan Media Papan Bilangan Wonderful Semarang Meningkatkan Kemampuan Literasi Numerasi Siswa Sekolah Dasar

This study aims to analyze the impact of implementing the Problem-Based Learning (PBL) model assisted by the Wonderful Semarang number board media on the numeracy literacy skills of third-grade students at SD Negeri Kalibanteng Kidul 01. The research employed a quantitative method with a one-group pretest-posttest design, involving 30 students as research subjects. A multiple-choice test instrument was used to measure numeracy literacy skills before and after the intervention. The results showed that the average pretest score of 40.33 increased to 85.67 in the posttest, with an average gain score of 0.76, categorized as high. The t-test indicated a significant difference between pretest and posttest scores (p < 0.05), demonstrating the effectiveness of the PBL model with this innovative media. In conclusion, the combination of PBL and the Wonderful Semarang number board media effectively improved students' numeracy literacy skills, making learning more engaging and contextually relevant.

The Effectiveness of Educational Games: Learning Media Innovation to Increase Motivation in Literary and Essay Criticism

The Effectiveness of Educational Games: Learning Media Innovation to Increase Motivation in Literary and Essay Criticism

DGMATH-based Augmented Reality as Learning Media Innovation in the Digital Era

DGMATH-based Augmented Reality as Learning Media Innovation in the Digital Era

Innovative Project-Based Learning Video Tutorial Media: Development and Its Effect on Students Collaborative Skills

Mastery of the 4C skills (Critical Thinking, Communication, Collaboration, Creativity) is essential for success in 21st-century education. However, the persistent challenges in developing collaboration skills highlight a critical gap in current educational practices. This research seeks to develop a Project-Based Learning (PjBL) video tutorial and assess its impact on enhancing students' collaboration skills in high school biology education. Using a Research and Development (R&D) design based on the Alessi & Trollip model, the study involved two media experts, two content specialists, three teachers, and twenty-nine students as participants. Data were gathered through observations, interviews, and questionnaires, and analyzed using the N-Gain technique to evaluate improvements in collaboration skills, alongside descriptive percentage techniques to assess the feasibility of the video media product. The urgency of this research lies in addressing the limitations of traditional teaching methods, which often fail to foster active collaboration among students. Findings from the planning phase, including interviews with biology teachers, revealed a lack of collaborative interaction in conventional classroom settings. In response, a video tutorial was developed to enhance teamwork and collaboration during project assignments. Expert validation yielded a high feasibility score of 85.3%, and user testing showed excellent results with an average score of 83.7%. The video tutorial achieved an N-Gain value of 0.52, categorized as moderate, indicating a significant improvement in students' collaboration skills. This research is significant as it provides a practical, scalable solution to improve collaborative learning through innovative media in biology education. Further studies are recommended to expand the development of PjBL-based videos for other subjects and to investigate their long-term impact on 21st-century skills.

Development of Learning Management System with Gamification Approach for Project-Based Learning

This study focuses on the development of the Learning Management System for Innovation in Graphic and Visual Media with a gamification approach in the context of teaching the Graphic and Visual Media Innovation course. Currently, learning management utilizes the SIPEJAR Learning Management System (LMS) and the Progress Report Card (PRC), but their separate existence poses challenges to efficiency and effectiveness. Students are required to monitor their own learning resources and track their learning performance through the PRC. The optimal learning environment would be one in which all learning resources and progress are accessible in a single, integrated platform, allowing for convenient access from any location at any time. The objective of this research is to develop a Learning Management System (LMS) that incorporates gamification elements into project-based learning. Research design employed is Research and Development (RnD), adopting the Web-Based Instructional Design model. The sample for this research is composed of 134 students. The research was conducted between October and December. The data collected for this study is quantitative data obtained using the Technology Acceptance Model questionnaire and the level of student engagement in the learning process. The result is that students perceive the IMGV LMS as a beneficial addition to their learning experience. The LMS enables students to monitor their performance in the final course project and access assignment materials in a centralized location. Additionally, the LMS facilitates knowledge acquisition through the incorporation of quizzes, which are designed to engage students in a competitive learning environment.

Visimuka: Video Tour Situs Muara Kaman based on Instagram for Class X Students of SMA Negeri 1 Tenggarong Seberang, Kutai Kartanegara Regency

This development research was carried out based on observations of problems and potentials that exist in SMA Negeri 1 Tenggarong Seberang. The problem found is the lack of innovation in history learning media and the low knowledge of students about the Muara Kaman Site cultural heritage of the Kutai Kingdom, for this reason, learning media innovations are needed that can overcome these problems. Several potential schools can support the development of digital learning media, such as the Video Tour Situs Muara Kaman (Visimuka). Visimuka is a learning media in the form of short videos taken directly at the Muara Kaman Site, then edited using the InShot application, and uploaded on Instagram social media. The research uses the ADDIE model which has five steps, namely Analyze (analyze), Design (design), Development (develop), Implement (implement), and Evaluate (evaluate). Visimuka learning media is a digital media that has gone through a validation test with very valid media results and a product feasibility test with the results of the media very feasible to use for history learning.

Enhancing mathematical connection skills: Interactive “Sikoma” media powered by smart apps creator

Mathematical connection skills are needed in various ways. Innovations in learning mathematics such as media innovation improve students’ abilities. This development research develops Sikoma (Aplikasi Koneksi Matematis) interactive learning media using the ADDIE model which is expected to be valid, practical, and effective. The research subjects in the small-scale trial were 6 students of Elementary school of Tancep 2 grade IV, while the large-scale trial was 21 students of Elementary school of Tancep 1 grade IV. Based on the results of the validation value obtained that Sikoma learning media reached an average score of 93,1% with a very feasible category. The results of students’ responses obtained an average result of 98% so Sikoma interactive learning media can be practical. A paired sampel T-test result obtained that Sikoma interactive learning media can improve mathematical connection skills and using the N-Gain method gets an average score of 0,67 which is included in the moderate category. It is concluded that the Sikoma interactive learning media has proven be valid, practical, and effective to improving mathematical connection skills. It is hoped that this research can make a positive contribution in the form of interactive learning media in the field of education especially in mathematics education to improve students’ mathematical connection abilities.

Pemanfaatan Augmented Reality sebagai Media Inovatif dalam Pembelajaran IPAS untuk Melestarian Sumber Daya Alam

The aim of this research is to explore the effectiveness of using Augmented Reality (AR) technology as an innovative medium in learning Natural and Social Sciences (IPAS) to increase elementary school students' awareness and understanding of preserving natural resources. This research uses a quasi-experimental research method with a pretest-posttest control group design. The research subjects were fifth grade students at an elementary school in Indonesia, who were divided into an experimental group that used AR media and a control group that used conventional learning media. The research results show that the use of AR media significantly increases students' understanding of the concept of preserving natural resources compared to traditional learning methods. In addition, students in the experimental group showed higher levels of learning motivation as well as active participation in class discussions. The implication of this research is that AR technology can be an effective and interesting learning tool in teaching complex environmental topics. The use of AR not only helps students understand concepts visually and interactively, but also motivates them to be more actively involved in efforts to conserve natural resources. The results of this research provide a basis for the development of technology-based learning media that can be applied in various educational contexts, especially to support sustainable education at the elementary school level.

Attempts to Train Literacy and Numeracy through STEM-based Learning Media Making Training for Science Teachers in Muaraenim Regency

This training aims to train literacy and numeracy through making STEM-based learning media on renewable energy material. In addition, teachers are expected to be able to provide innovation in media making, which can be implemented in science learning. The method used in this activity is Participatory Action Research (PAR). Several steps are taken to achieve the set goals, namely 1) giving a pretest or initial test, 2) implementing the service, and 3) giving a final test and evaluation and reflection. This activity was attended by 30 participants who were science teachers and members of the Science MGMP. The results showed that the percentage for the pretest score with 30 participants obtained an average of 47.6%, and the posttest score obtained an average of 93.20%, for a Gain score of 87%. This value represents the interpretation of the practical improvement category. Based on the results of the questionnaire on the level of satisfaction with the implementation of the service, it can be indicated that all teachers feel delighted with the training assistance service activities. This training activity has provided practical solutions to facing the challenges of 21st-century learning, especially in areas with limited facilities.

Pemanfaatan Augmented Reality Sebagai Media Inovatif Dalam Pembelajaran IPAS Untuk Melestarian Sumber Daya Alam

The aim of this research is to explore the effectiveness of using Augmented Reality (AR) technology as an innovative medium in learning Natural and Social Sciences (IPAS) to increase elementary school students' awareness and understanding of preserving natural resources. This research uses a quasi-experimental research method with a pretest-posttest control group design. The research subjects were fifth grade students at an elementary school in Indonesia, who were divided into an experimental group that used AR media and a control group that used conventional learning media. The research results show that the use of AR media significantly increases students' understanding of the concept of preserving natural resources compared to traditional learning methods. In addition, students in the experimental group showed higher levels of learning motivation as well as active participation in class discussions. The implication of this research is that AR technology can be an effective and interesting learning tool in teaching complex environmental topics. The use of AR not only helps students understand concepts visually and interactively, but also motivates them to be more actively involved in efforts to conserve natural resources. The results of this research provide a basis for the development of technology-based learning media that can be applied in various educational contexts, especially to support sustainable education at the elementary school level.

Development Of Interactive Media Based On Quizzizz Paper Mode Science Education As An Effort To Improve The Character Profile Of Pancasila Students

The digital era is one of the fields that influences the civilization of the 5.0 revolution on world mobility. Learning media as a tool that helps the learning process in presenting material in an interesting way so that the learning situation becomes effective, efficient, active and easy to understand by students. One of the innovations of learning media in the digital era is learning media based on Quizizz Paper - Mode which is a means to facilitate teachers in developing innovative media and for planning interesting learning and can accompany students in the learning process. The purpose of this study was to determine how the validity (by academic media and material experts), feasibility (by media and material expert teachers), and student responses through the implementation of interactive media design based on Quizizz Paper - Mode as an effort to create learning innovations in improving the character of Pancasila student profiles for students of SMAN 2 Biruen. The development of learning media based on Quizizz Paper - Mode Science education uses research and development methods . This study uses the ADDIE development model which is developed consisting of five stages: Analysis , Design , Development , Implementation and Evaluation . Data collection techniques and instruments with validation tests, feasibility tests, student responses through questionnaires. The results of the validity test from media experts obtained results of 85% with the category "Valid", and material experts 75% with the category "Valid". Based on the results of the feasibility test with teachers of SMAN 2 Bireun, the results were 87.50% with the category of feasible and the results of the student response assessment obtained a score of 87.30% with the category of interesting. For N-Gain percent, the average value obtained was 76.2407. This value is greater than 76.00. So it can be concluded that the questions given to students through quizzis paper mode can improve the character of Pancasila profile students. The design of the quizizz paper mode media and the questions chosen are very interesting in science education which aims to strengthen student character in the Pancasila student profile program.

Gundam and the Japanese Media Mix: Novelizations, Model Kits and Statues

Mobile Suit Gundam (1979) and related texts – collectively called the Gundam franchise – revolutionized robot animation with its realistic settings, eventually gaining immense popularity through reruns and expansions into various media formats. This paper explores the Gundam series' innovative media mix strategies, including novelizations, model kits, and life-sized statues, which have each been critical to its enduring success in specific ways. For instance Gundam novelizations, particularly those by director Tomino Yoshiyuki, deviated from the TV series, incorporating mature themes and expanding the narrative universe. This approach set a precedent for media mixing in animation. Additionally, Gundam's plastic models, especially the MSV series, created a new form of “narrative consumption” where fans engaged with the broader lore of the series through detailed models. These models maintained the franchise's popularity during periods without new TV broadcasts. Finally, life-sized Gundam statues further exemplify the franchise's media mix innovation. Starting with the 2009 Tokyo installation, these statues have evolved, incorporating dynamic elements and interactive features. These installations offer a unique “pseudo-authenticity,” making the fictional Gundam universe tangible and attracting widespread attention. Overall, Gundam's pioneering media mix strategieshave not only sustained the franchise’s cultural and economic impact, but also expanded it, thus solidifying its status as a cornerstone of Japanese animation culture.

Optimalisasi Pembelajaran Praktik Keterampilan Mengajar (PKM) Dalam Pelaksanakaan Program Asistensi Mengajar (AM)

The success of the Teaching Assistance program is supported by the optimal implementation of Teaching Skills Practice (PKM) learning. The good or bad implementation of PKM learning has close implications for the achievement of Learning (CPL) and the success of the Teaching Assistance (AM) program. The purpose of this study was to determine the implementation of Teaching Skills Practice (PKM) learning and the implementation of the Teaching Assistance program in the Social Sciences Education Department, FITK UIN Maulana Malik Ibrahim Malang. The research method uses a qualitative approach with a descriptive analysis research type. The results of the study explain that: The implementation of the Teaching Assistance student program in the Social Sciences Education Department is not optimal and there are still many things that need to be evaluated again, because students are not ready to be deployed to the field. Efforts that can be made to optimize PKM learning in the Social Sciences Education Department are providing learning evaluation courses before implementing teaching assistance, socializing the process of compiling independent curriculum learning devices, providing training on learning media innovation, workshops on developing learning models and strategies, and in the implementation of teaching skills practice courses, it is necessary to emphasize an explanation of the importance of teacher professional ethics.

Peningkatan Hasil Belajar Pendidikan Pancasila melalui Penerapan Media Inovatif Berbasis Model Pembelajaran Problem Based Learning bagi Siswa Sekolah Dasar Kelas 4

This research aims to apply innovative media based on Problem Based Learning as one of the efforts to help the learning difficulties of class IV students at SD Negeri Putat 01 Madiun Regency. This type of research is classroom action research (PTK). This research used descriptive quantitative research with 3 meetings, namely Pre-Cycle, Cycle I and Cycle II. This data collection technique is observation, interviews and documentation. The results of this research show that learning outcomes increased after implementing innovative media based on Problem Based Learning. In cycle I the average score of students was 72 while in cycle II their average score was 81.There was an increase in student learning outcomes.