Product Innovation Research Articles

Analysis of The Maturity Level of A Factory in The Electrical-Electronic Segment of the Manaus Industrial Hub: Case Study

Objective: The objective of this study is to analyze the 4.0 maturity level of two variables of the “Products and Services” dimension, with the aim of answering the following hypothesis, whether the factory is moving towards implementing Industry 4.0?. Theoretical Framework: For Rodrigues et al. (2022), Industry 4.0 is in fact the Fourth Industrial Revolution, which encompasses the ongoing digital transformation in industries and machinery, that is, it is directly linked to the automation of manufacturing processes. The implementation of Industry 4.0 requires significant changes in organizational culture and work processes, Góes et al. (2023). It is understood that good management is essential in this process, since the way the company is run directly influences the results, whether positive or negative Góes et al. (2023). On the other hand, Silva, Lucas and Oliveira (2021) highlight Industry 4.0 as a milestone in industrial evolution, where the integration of digital technology with the internet revolutionizes production processes. According to Souza & Gomes (2015), maturity is achieved through the consolidation of general and specific practices related to a set of predefined processes that aim to increase the overall performance of a company or a specific objective. Rozenfeld and collaborators (2006) highlight that maturity can be measured by the amount of best practices consistently applied by the company. Method: This article is configured in terms of means for bibliographic research and case study developing subsidies for an approach as a qualitative research with descriptive purposes, obtained from the database produced by PIMM 4.0. The methodology adopted applied in this research is qualitative because it requires planning to evaluate the problem, data collection methods and analysis of results. Results and Discussion: The results obtained revealed that although the company has made significant progress towards modernizing its operations and meeting market demands, it is essential to continue investing in innovation and customization of products and services. The ability to understand and meet customer needs in an agile and efficient manner will be crucial to achieving full Industry 4.0 maturity. In the discussion section, these results are contextualized in light of the theoretical framework, highlighting the implications and relationships identified. Possible discrepancies and limitations of the study are also considered in this section. Research Implications: The practical and theoretical implications of this research are discussed, providing insights into how the results can be applied or influence practices in the field of Operations Management and Logistics (OLM). These implications may cover the areas of Operations Management, Logistics, Project Management, Information Technology Applied to Logistics, Strategic Management, Procurement and Customer Service. Originality/Value: This study contributes to the literature by focusing on a strategic segment for the local economy, providing data that can positively impact the management and development of the sector in the hub. This sector is highly dynamic, constantly demanding technological innovations and operational efficiency. A detailed analysis of the maturity level of this segment can provide unprecedented perspectives on how these industries adapt to market demands. The relevance and value of this research are evidenced by the fact that few studies address the topic of organizational maturity in this context, especially in Brazil. In addition, it brings originality by adapting and applying theoretical maturity models (such as CMMI, MMOG/LE, or other frameworks) to a specific industrial environment, considering local and regional variables. The results can pave the way for future studies that expand the analysis to other companies or sectors within the PIM.

Level of Innovation as a Product Development Strategy for MSME Es Dawet Ayu: A Case Study in Ambarawa

This research explores the role of innovation in the product development strategy of MSME Es Dawet Ayu in Ambarawa. Using a qualitative descriptive approach, the study involved six key informants, including the business owner, suppliers, producers, distributors, employees, and consumers. Data were gathered through interviews, observations, and documentation. The findings suggest that product innovation in Es Dawet Ayu has been successfully implemented by introducing new flavor variations, utilizing natural ingredients, and improving packaging design. The shift from standard plastic cups to modern bottles and premium packaging has enhanced the product’s hygiene and exclusivity. Additionally, marketing strategies such as social media promotion and special discounts have significantly contributed to expanding the MSME’s market reach and customer base.

Structured Scientific Methodologies in Maritime Product and Service Innovation: Enhancing Evidence-Based Decision-Making

The maritime industry is undergoing rapid transformation, requiring systematic, evidence-based methodologies to improve product and service innovation success rates. Traditionally, maritime businesses have relied on intuition-based decision-making, leading to inefficiencies, increased risks, and inconsistent innovation outcomes. This study investigates the role of structured scientific methodologies in maritime innovation management, emphasizing how systematic approaches enhance decision accuracy, minimize risk, and improve long-term sustainability. This research provides original value by evaluating the effectiveness of structured scientific approaches in maritime innovation, an area where limited studies have explored the intersection of philosophy, leadership, and evidence-based decision-making. The study addresses the following research questions: To what extent do structured scientific methodologies improve product and service innovation success? How do industry leaders, lecturers, and students perceive the role of evidence-based decision-making in innovation?Using qualitative research methods, the study collected data from maritime experts, lecturers, and postgraduate students through semi-structured interviews and document analysis, followed by thematic and comparative analysis. Results indicate that structured methodologies significantly improve innovation outcomes, but barriers such as industry reluctance and lack of competency development hinder adoption. The study concludes that integrating scientific reasoning into maritime leadership training can enhance innovation success, mitigate risk, and foster a culture of evidence-based strategic management.

Product and Process Innovation: Evaluating Supplier Diversity and Geographic Proximity in Importing by Non‐MNEs

ABSTRACTThis work aims to clarify the role of intermediate imports on the innovation performance of non‐multinational enterprises (non‐MNEs) by examining the geographic proximity and diversity of international suppliers. Firstly, it has been argued that importing from nearby suppliers will contribute more to innovation performance than distant suppliers. Secondly, it is postulated that importing from several foreign suppliers will contribute more to innovation performance than importing from only one supplier. The analysis was conducted in the country of Spain, where, as in many other developed countries, intermediate imports have registered an upward trend in recent years. Using the ESEE (Spanish Survey on Business Strategies) database from the period 2006 to 2018, a joint analysis of product and process innovations was conducted. The empirical findings of 2000 Spanish non‐MNEs support the theoretical arguments. The results highlight the relevance of studying both product and process innovations and the importance of knowing their causes to improve innovation performance. Moreover, the results provide a basis for understanding the importance of geographic location when choosing foreign suppliers.

Harnessing Sacha Inchi By-Products: Innovations in Functional Food Development.

Sacha inchi (Plukenetia volubilis L.), native to the Amazon rainforest, is widely known for its oil-rich seeds. Its by-products, particularly the press cake, husks, and shells left after oil extraction, have significant nutritional and functional potential. These by-products contain high levels of proteins, dietary fiber, and bioactive compounds that can be repurposed to develop functional foods, nutraceuticals, and dietary supplements. This review article provides a detailed overview of the composition of sacha inchi by-products, recent findings on optimizing extraction processes for proteins, bioactive peptides, and antioxidant compounds, and product innovations using sacha inchi residues. It highlights the health benefits of consuming these products, such as functional bakery items and plant-based beverages with high sensory acceptance, protein hydrolysates with antioxidant and anti-inflammatory properties, beneficial effects on gut microbiota, and oligosaccharides with prebiotic properties, positioning sacha inchi by-products as key ingredients for developing plant-based nutraceutical and functional products. Additionally, the article emphasizes the potential of these by-products to contribute to a circular economy, reduce waste, and align with global efforts to achieve Sustainable Development Goals (SDGs) related to health, sustainable production, and environmental impact.

Looking for new possibilities in emerging industries: The impact of strategic sensing capability on high-tech startups’ product innovation

Looking for new possibilities in emerging industries: The impact of strategic sensing capability on high-tech startups’ product innovation

Reusable Intermittent Catheters are Acceptable but Product Innovation is Needed: An Interview Study of Catheter Users' Experiences.

The purpose of this study was to explore the experiences of intermittent catheter users after using both reusable and single-use catheters, with a particular focus on factors that affected acceptability. Qualitative descriptive study following a clinical trial. Thirty-six participants who had used both reusable and single-use catheters in a clinical trial were interviewed between June 2022 and March 2024. All were living at home in England or Wales, UK. Participants were invited to interview following one-year's use of a reusable catheter as part of a clinical trial. The reusable catheter was used in combination with their usual single-use catheter. Semi-structured telephone and video interviews were used to enable participants to describe their experiences. Data were analyzed using inductive methods and framework analysis to develop themes and subthemes. Data analysis identified 4 themes. Successful use of the reusable catheter depended on capacity, confidence and willingness of the individual to adapt. Most people found reuse easier to do at home but there were significant barriers when going out. The design of the catheter used in the trial and the process of reuse did not suit everyone. While there was a desire to continue reuse, this was conditional on the provision of single-use catheters to enable users to mix and match both types in different situations. This study presents data from participants who were enthusiastic to try reusable catheters, mainly for environmental reasons, as part of a trial. For most there was a desire to mix and match, combining single use and reusable catheters for different situations. Innovation is needed to create a range of reusable catheter designs and cleaning processes that better meet individual needs.

Reusable Intermittent Catheters are Acceptable but Product Innovation is Needed: An Interview Study of Catheter Users' Experiences.

Reusable Intermittent Catheters are Acceptable but Product Innovation is Needed: An Interview Study of Catheter Users' Experiences.

Imagining alternative futures for the Dutch poultry industry

In their quest for sustainable transformation, agricultural industries need to move beyond product and service innovation as well as rivalry between actors toward reconfiguring production and consumption systems. In mature industries like agriculture, envisioning alternatives that require systemic innovation is challenging due to the dominance of existing systems. This study constructs future images, as design tools, to expand the opportunity space for sustainable transformation. Focusing on the Dutch poultry industry, we conducted futures interviews to identify and structure drivers of change and use these to construct future images by identifying values-based themes. We constructed and visualized six coherent future images depicting alternative contexts for this industry: ‘zero-emission policy agenda,’ ‘farmers as entrepreneurial innovators,’ ‘collaborative ecosystem,’ ‘retail as an orchestrator,’ ‘happy animals, healthy humans,’ and ‘living labs in the knowledge economy.’ We discuss how these futures expand the opportunity space for novel production and consumption systems, drawing on distinct sustainability conceptualizations and different actors.

The Influence of Green Product Innovation, Green Process Innovation, and End-of-Line Management Innovation on Sustainability Performance Dimensions

Purpose- Sustainability performance (SP) boosts competitive advantage and benefits the environment and society. The present study analyzes the impact of green technology innovation (GTI) dimensions, namely green product innovation (GPtI), green process innovation (GPsI), and end-of-line innovation management (ELIM), on SP dimensions, namely economic performance (EcP), environmental performance (EnP), and social performance (SoP).Design/Methodology- A questionnaire instrument was developed and administered to a sample of 145 small and medium-sized enterprises (SMEs) located in the Tehran province of Iran. The data collected were analyzed using PLS-SEM.Findings- The data analysis results showed that GPtI and GPsI significantly influence EcP, EnP, and SoP. Furthermore, the findings indicate that while ELIM positively impacts EnP and SoP, it does not exert any influence on EcP.Practical Implications- This research highlights the significance of GTI in enhancing SP, providing practical implications for SMEs to adopt eco-friendly practices, thereby improving operational efficiency, reducing environmental impact, and fostering competitive advantage in the market.

The Effect of Product Development on Operational Performance: A Case Study of Ultimate Motors

This study entitled “The effect of Product Development on Operational Performance: A Case Study of Ultimate Motors Plc" examines the relationship between product development initiatives and operational performance at Ultimate Motors. The research employed a mixed-methods approach, combining a quantitative survey of 98 employees across product development, manufacturing, and operations functions at Ultimate Motors. The data was collected through an online questionnaire distributed via email and Telegrams. Using Partial Least Squares Structural Equation Modeling, the results indicate that four key product development elements - assembly line, product design, research & development, and product innovation - collectively account for 78.3% of the variance in Ultimate Motors' manufacturing costs and production efficiency. A standout finding is the outsized influence of assembly line optimization, which alone explains 47.7% of the operational performance outcomes. Product design also emerges as a critical factor, contributing 21.6% of the variance. However, the study reveals that inadequate employee training limits the full utilization of advanced design tools. While research & development and product innovation show positive impacts, their relationships with manufacturing costs and production time are not statistically significant. In contrast, effective assembly line management proves to be a crucial lever, driving improved efficiency, reduced costs, and faster timelines. To enhance its operational competitiveness, the study recommends that Ultimate Motors should: adopt advanced CAD software, invest in design team training, leverage CASE tools for innovation, upskill the R&D function, and embrace automation and flexible production technologies.

Unraveling the effect of resource use, environmental innovation and financing access in developed and emerging economies

Purpose The purpose of this study is to investigate the effects of resource use and environmental innovation on firms’ financial costs. Design/methodology/approach The sample consists of 2,588 firm-year observations from 647 companies collected from Thomson Reuters over a five-year period (year 2014 to year 2018). The authors analyze the data using panel-corrected standard errors, which corrects heteroskedasticity issues and contemporaneous error in the data. Further, the authors adopt cluster analysis based on the year and industry. The authors also adopt the generalized method of moments and two-stage least squares regression to check for endogeneity issues and validate the findings. Findings The findings generally indicate that resource use is negatively associated with firms’ cost of capital. Firms’ engagement with operational activities improves savings in the usage of resources, but environmental innovation is found to be positively associated with the cost of capital. This may be attributable to higher capital investment, stringent risk assessment and third-party assurance associated with firms’ environmental innovation. Research limitations/implications The findings urge regulators, practitioners and stakeholders to engage in more dialogues to reduce the costs associated with environmental sustainability innovation. This may be in the form of new technologies, energy-saving products, waste recycling and green innovations. Government intervention via greater infrastructure, tax incentives and regulatory reform may support the growth of innovation in emerging market economies. Practical implications Efforts are needed to encourage a dynamic, innovative and entrepreneurial mindset among the people living in emerging countries. Also, government regulatory reform is imperative in encouraging innovations in the environmental, social and governance ecosystem. Social implications The effect on society would be in the form of a new product innovation that creates better living standards and environments for the communities. Originality/value To the best of the authors’ knowledge, this is one of the few studies that focuses on the impact of firms’ resource use and environmental innovativeness and its implications on business financial costs in both emerging and developed markets.

Business Strategy Development Of Salted Fish Msmes Based On Business Model Canvas In Malabero Village, Bengkulu City

Salted fish Micro, Small, and Medium Enterprises (MSMEs) in Malabero Village, Bengkulu City, play a significant role in the local economy. However, these businesses face challenges such as limited market reach, lack of innovation, inefficient production processes, and weak financial management. This study aims to analyze the current business model of salted fish MSMEs using the Business Model Canvas (BMC) framework and propose strategic improvements to enhance their competitiveness and sustainability.The research employs a qualitative approach, including field observations, interviews with business owners, and document analysis. The findings indicate that most MSMEs rely on traditional sales channels, lack product differentiation, and have minimal digital marketing adoption. To address these issues, this study suggests several strategic developments: (1) market expansion through digital platforms and retail partnerships, (2) product innovation with better packaging and value-added variants, (3) adoption of modern processing technologies to improve efficiency, and (4) improved financial management and access to funding.By implementing these strategies, salted fish MSMEs in Malabero Village can strengthen their market position, increase profitability, and ensure long-term sustainability. The study provides practical recommendations for business owners, policymakers, and industry stakeholders to support the growth of the salted fish sector in Bengkulu City.

岭南非物质文化遗产在文创产品开发中的创新与设计研究

通过综述我国岭南非物质文化遗产保育与活化的现状，归纳非遗文创产品开发的概念与模式，并论证文创产品开发对岭南非物质文化遗产传播与活化的积极作用。本文将基于当前非遗保育研究文献，探讨非遗文化在文创产品设计中的传承与创新形式，进一步分析其有效渗透途径。同时，通过案例分析，阐释岭南非遗文创产品开发设计中，如何从文化、形式、功能以及无形产品的情感元素中提取设计创意方法。总结岭南非物质文化遗产元素在文创产品开发与创新中的表达形式及创意手法。基于现代消费者对岭南非物质文化遗产保育与传承的认知态度，分析文化创意产品开发与岭南非物质文化遗产保育之间的互利关系；并从主题、产品、工艺及材料载体四个方面，创新性地提出岭南非物质文化遗产文创开发的有效途径及未来发展方向。Heritage (ICH) in the Lingnan region of China, this paper summarizes the concepts and models of ICH-related cultural and creative product development and demonstrates the positive role of such development in promoting and revitalizing Lingnan ICH. Based on existing research literature on ICH conservation, the paper explores the forms of inheritance and innovation of ICH culture in cultural and creative product design and further analyzes effective penetration methods for integrating ICH culture into such designs. Additionally, through case studies, it illustrates creative design methods for extracting cultural, formal, functional, and emotional elements of intangible products from Lingnan ICH in the development and design of cultural and creative products. The paper summarizes the semantic expression forms and creative approaches of Lingnan ICH elements in cultural and creative product development and innovation. Considering modern consumers' perceptions and attitudes toward the conservation and inheritance of Lingnan ICH, the paper analyzes the mutually beneficial relationship between the development of cultural and creative products and the conservation of Lingnan ICH. It innovatively proposes effective approaches and future development directions for ICH-related cultural and creative product development in Lingnan, focusing on four aspects: themes, products, craftsmanship, and material carriers.

Analisis Biaya Produksi dan Penentuan Harga Pokok Produksi dalam Pengembangan Agrowisata Berbasis Pengolahan Limbah Daun Manggis di Desa Bulusari

Bulusari Village has great potential in developing agrotourism based on the utilization of mangosteen leaf waste, which can improve the village economy and overcome environmental waste problems. This study aims to analyze the production costs and cost of herbal tea products from mangosteen leaf waste to support the development of agrotourism in Bulusari Village. Through the full costing method, the production cost per package is Rp 18,500, with a selling price set at Rp. 24,000 per package. The results of the study indicate that this herbal tea product innovation not only produces profitable economic value, but also opens up new business opportunities and creates jobs for local communities. Thus, the utilization of mangosteen leaf waste can support the sustainability of the village economy and increase the attractiveness of nature-based tourism in Bulusari Village.

Pengaruh Inovasi Produk, Brand Image, dan Kualitas Pelayanan terhadap Keputusan Pembelian pada GTT Pusat Oleh-Oleh Kediri

The purpose of this study was to determine how the perceptions of customers of the GTT Kediri Oleh-Oleh Center on product innovation, brand image, and service quality on purchasing decisions. A quantitative research strategy was used in this study. A combination of non-probability sampling methods, including accidental sampling and snowball sampling, and Lemeshow's formula were used to conduct the sampling. Using questionnaires as the data collection approach, this study surveyed 96 respondents. Multiple linear regression tests were used as part of the data analysis approach in the statistical tool IBM SPSS Statistics 25 for Windows. Among the factors that influence consumers' final decision to purchase, this study found that product innovation, brand image, and service quality are all important and work together to influence consumer choice.

Internal R&D, family ownership and product innovation performance of entrepreneurial ventures in Vietnam: the moderating roles of informal exchange and internationalization

ABSTRACT The pivotal roles of internal R&D and types of ownership in accelerating innovation have been highlighted by several researchers; however, lack of research has focused on the effects of these factors in the context of transition countries, where the economy is high institutional opacity and many issues of family firms have been unexplored. We examine the moderating effects of informal exchange and internationalization on the impact of internal R&D and family ownership on product innovation performance (PIP) of Vietnamese entrepreneurial ventures. A firm-level survey of 12,798 entrepreneurial ventures (EVs) in Vietnam is employed. Tobit regression revealed that informal exchange weakened the relationship between internal R&D and PIP and improved the association between family ownership and PIP; and internationalization facilitated the impact of internal R&D and family ownership on PIP. Our results indicated that social capital theory, agency theory, and capability-building perspective are essential in examining such associations on the growth of EV.

Society-centric product innovation in an era of customer obsession

This article provides a comprehensive analysis of the evolving landscape of innovation in the technology sector, with a focus on the intersection of technological progress and social responsibility. The article explores key challenges facing the industry, including public trust erosion, digital privacy concerns, and the impact of automation on workforce dynamics. It investigates responsible innovation frameworks' emergence and implementation across various organizations, highlighting the transformation from traditional development approaches to more society-centric models. The article demonstrates how companies balance innovation speed with social responsibility, incorporate ethical considerations into their development processes, and address digital disparities across different demographics. By examining how companies balance the pace of innovation with ethical responsibilities, integrate social considerations into their processes, and address digital inequities across diverse demographics, the article underscores the transformative potential of these frameworks. Through insights into cross-functional teams, impact assessment tools, and stakeholder engagement strategies, it demonstrates how responsible innovation drives both sustainable business value and societal progress.

Pendampingan Penambahan Varian Rasa Sebagai Upaya Peningkatan Nilai Jual Produk UMKM Keripik Tempe “Nadhira”

The Covid-19 pandemic has significantly impacted the income of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia, prompting business actors to adapt through innovation, particularly in product variations. This study aims to enhance the marketability of "Nadhira" Tempe Chips products through strategies of adding flavor variations. The methods employed include interviews, discussions, and hands-on practices in product processing. The results indicate that the implementation of attractive lthe addition of flavor variations can enhance product appeal and increase sales turnover. Business actors also demonstrated a better understanding of the importance of product innovation. The implications of this research highlight the necessity for continuous innovation and market research to maintain product relevance amid changing consumer preferences, as well as providing insights for other MSMEs in similar challenges in the future.

BRANDING ANALYSIS OF CHERY MOTOR INDONESIA THROUGH THE OMODA 5 PRODUCT ON SOCIAL MEDIA INSTAGRAM @cherymotorindonesia

Negative stigma surrounding Chinese automotive products, particularly from brands within the automotive industry, is often not entirely accurate. Chery Motor Indonesia is working to change this perception through a branding strategy focused on the Omoda 5 product on social media, especially Instagram @cherymotorindonesia. The aim of this study is to understand how Chery Motor constructs its messaging on Instagram about the branding of the Omoda 5 product. The research employs a descriptive qualitative approach using data collection techniques such as observation, interviews, and documentation to explore Chery's branding strategy on Instagram @cherymotorindonesia. Effective branding involves principles of sustainability, assertiveness, visibility, and authenticity. This study analyzes Chery's branding strategy based on three main elements: Brand Positioning, Brand Identity, and Brand Personality. In terms of Brand Positioning, Chery positions itself as a global brand with high standards resulting from collaborations with Jaguar and Land Rover. Chery's products, used by over 13 million users in 80 countries, demonstrate superiority compared to other brands in Indonesia. Chery's Brand Identity is built through its products, logo, colors, and slogan, which convey an image of innovation and reliability. Meanwhile, Chery's Brand Personality is reflected in detailed Instagram content that emphasizes product innovation and quality, positively impacting both the company and the public. The study concludes that Chery Motor Indonesia has implemented an effective branding strategy to build its brand and reach its target market efficiently.