Modern infrastructure is a complex of systems, networks, objects and technologies that ensure the effective functioning of society and the economy in the conditions of modern challenges and technological progress. The creation and maintenance of such infrastructure is a critically important aspect for the development of the country, its competitiveness and ability to adapt to new conditions. The introduction of innovative methods, such as the business process approach, allows creating efficient and adaptive infrastructure systems. At the same time, business practices have not become sufficiently widespread in infrastructure enterprises, which is an important problem in the conditions of directing significant funds to restore damaged and create new infrastructure. The purpose of the research is to determine the features of the business model of infrastructural solutions and to develop proposals for evaluating its effectiveness. The study identifies the key elements of the infrastructure services business model. The main directions of transformation of business models in the infrastructural sphere are considered. In accordance with modern management standards, the key principles of the concept of continuous improvement of business processes in the field of service enterprises have been defined. DEA analysis was used for the comparative assessment of the effectiveness of the business model of business structures based on the results.