Influence Of Media Research Articles

“I Usually Love Your Posts, but I didn’t Like This One … ” the Role of Masspersonal Factors and Valence of Follower Communication on Influencer Responses, Mood, and Job Satisfaction

ABSTRACT Social media influencers engage in masspersonal communication to build relationships with their audiences, and their followers reciprocate that engagement. These bidirectional interactions can provide the SMI with feelings of support yet may instead elicit psychological harm when interactions are negative. This study tests a masspersonal approach to understanding the effects of negative communication on influencers (N = 229), manipulated in a 2 (valence: positive vs negative) x 2 (accessibility: high vs low) x 2 (personalization: high vs medium) between-subjects factorial design experiment. Valence of communication impacted outcomes, such that those in the positive condition experienced significantly more positive mood and increased likelihood of “liking” or writing a response to the audience communication. Interestingly, job satisfaction was significantly higher for those who viewed negative communication. Highly accessible communication (e.g. comments) were more likely to receive a written response, however, masspersonal factors did not impact any other outcomes.

Numerical Study on the Mechanism of Gas Explosion Suppression by Different Arrangement Forms of Staggered Cylinders

ABSTRACT In order to study the suppression mechanism of porous media on gas explosion, the gas explosion behavior in a pipeline with one end closed and the other end temporarily closed by a thin film was numerically simulated in this paper, in which the porous media structure was characterized by “pseudo-porous media” composed of staggered cylinders. The RANS method is used to simulate turbulence in numerical calculation, and the coupling effect between turbulence and combustion is described by the reaction progress variable equation. The calculation results show that, compared with porosity, hole spacing is a more critical parameter affecting gas explosion. The function of pores is mainly reflected in the initial stage of explosion flame development, and the function of pore spacing is reflected after the flame reaches the maximum instantaneous displacement velocity. When the Pe number calculated based on local aperture and laminar flame velocity is less than 72, the flame cannot pass through porous media, and the influence of porous media on gas explosion can be shown. When the Pe number is greater than this value, the influence of porous media on gas explosion is not obvious; The hole spacing has a significant effect on the flame shape, bifurcation number, and flame thickness. When the hole spacing is larger, the flame front is more slender and bifurcated, while when the hole spacing is smaller, the flame presents a more blunt shape, and its expansion is delayed to a greater extent. This law provides a strong basis for the optimization of porous media in burner design, especially in adjusting the flame shape and improving combustion efficiency.

Influence of Social Media in Multidisciplinary Cleft Care in Indonesia.

Influence of Social Media in Multidisciplinary Cleft Care in Indonesia.

The Dark Side of Social Media Influencers: A Research Agenda for Analysing Deceptive Practices and Regulatory Challenges

The Dark Side of Social Media Influencers: A Research Agenda for Analysing Deceptive Practices and Regulatory Challenges

Periocular Aging Across Populations and Esthetic Considerations: A Narrative Review

As the face ages, the skin, fat, muscle, and fascia descend, and the underlying bone, cartilage, and teeth may lose mass. Oculofacial aging is a multifactorial process that is influenced by genetic, environmental, and lifestyle factors. This review summarizes the patterns of oculofacial aging that are observed across populations, including variations in periorbital hollowing, eyelid ptosis, and skin elasticity. Evidence indicates significant variability in aging patterns between sex- and race-based subgroups. Nonetheless, there remains a paucity of research on the progression of aging in some under-studied demographic groups. Signs of oculofacial aging often become apparent to patients well before these changes reach full maturity in later years, leading many to seek early esthetic interventions. Others may present with more advanced signs of aging, motivating a diverse range of therapeutic options. We discuss minimally invasive esthetic interventions to mitigate the signs of aging, which may include botulinum toxin injections, dermal fillers, applied energy-based treatments (e.g., lasers), and emerging techniques such as micro-focused ultrasound and platelet-rich plasma therapies. We review evidence on outcomes related to patient satisfaction and quality of life following esthetic interventions for oculofacial aging. Finally, we outline ethical considerations and challenges faced with the delivery of esthetic surgery, including treatment complications and the influence of social media. This review provides a comprehensive overview of oculofacial aging patterns, its management, and important considerations for the provision of esthetic oculofacial treatment.

The Role of Social Media Influencers in Shaping Consumer Brand Engagement and Its Impact on Strategic Business Decisions

The Role of Social Media Influencers in Shaping Consumer Brand Engagement and Its Impact on Strategic Business Decisions

Examination of the Feelings and Experiences of Postpartum Mothers Engaging with Social Media: A Qualitative Study.

Purpose: This study examined how postpartum mothers experience social media within the context of mothering and their postpartum body.Methods: A subsample of 20 mothers (age 23-42) of infants aged 0-6 months who were exposed to body-focused social media posts as part of an experimental study designed to test social media's impact on body dissatisfaction took part in semi-structured interviews. We used thematic analysis to identify themes and subthemes generated from the data.Results: We identified three themes in the study: (i) Social media provides a sense of connection with family and friends as a source of support, and connecting with others to gather information related to mothering and child-rearing; (ii) social media led mothers to engage in comparison regarding their bodies, lifestyles, and baby's development; and: (iii) mothers do not always recognize the influence of social media on their feelings.Conclusions: Findings can help guide prenatal and postpartum interventions and equip healthcare professionals with the information needed to support postpartum mothers in maintaining a positive body image and mothering experience when engaging online.

SOCIAL MEDIA INFLUENCER AUTHENTICITY MENDORONG NIAT BELI KONSUMEN PADA PRODUK DESIGNER BRANDS MELALUI SOCIAL MEDIA INFLUENCER INSPIRATION

The purpose of this study is to analyze the influence of Social Media Influencer Authenticity on Purchase Intention of Designer Brand Products with Social Media Influencer Inspiration as a mediator. This study uses a quantitative method. The data used are primary data and secondary data. The research instrument was distributed to 140 respondents, the calculation of the number of samples using the Lamseshow method. The sampling method was collected by purposive sampling. Data analysis in this study used SEM PLS (Structural Equation Modeling). The results of the study stated that SMI Authenticity does not have a direct effect on consumer purchase intention on designer brand products, but its influence is indirect and mediated through SMI Inspiration

Using group model building to frame the commercial determinants of dietary behaviour in adolescence – findings from online system mapping workshops with adolescents, policymakers and public health practitioners in the Southwest of England

BackgroundIn England, 23% of children aged 11 start their teenage years living with obesity. An adolescent living with obesity is five times more likely to live with obesity in adult life. There is limited research and policy incorporating adolescents’ views on how they experience the commercial determinants of dietary behaviour and obesity, which misses an opportunity to improve services and policies that aim to influence the prevalence of childhood obesity. This study reports the findings from online Group Model Building system mapping workshops in which we explored the mechanisms by which commercial drivers influence adolescents’ dietary behaviour.MethodsWe ran a series of 3 online Group Model Building workshops with adolescents and one Group Model Building workshop with policymakers and public health practitioners. Adolescents portrayed their views on how food and beverage industries influence what they choose to buy and eat in a system map, and then proposed a set of policy actions to promote healthier food environments. We shared the system map created by adolescents with policymakers and public health practitioners to reflect on how current policy interventions match adolescents’ views on the most influential factors.ResultsThe system map contains 37 elements connected by 70 hypothesised causal links and five feedback loops. These elements were grouped into six themes that portray the complexity of factors that influence adolescents’ food choices in their physical and digital environments, disproportionately encouraging the consumption of unhealthy products. Policymakers and public health practitioners reflected on the power and the deep level of influence food companies exert on adolescents’ behaviour. They recognised that the coexisting influence of food marketing and social media on mental health and body image is not well reflected in current policy and research efforts.ConclusionsThis study highlights the need for public health policymaking processes to provide youth with a space to voice influential elements and consequences, thereby co-creating policies and designing interventions to buffer risk factors and increase well-being in this critical transitional stage.

Influence of social media on children's dietary habits

Introduction: Dietary habits refer to the consistent choices made by individuals or groups concerning their food consumption. It has a crucial influence in human health and reflects individual eating choices, which are often associated with culture, education, social background, and health status. Dietary habits may be influenced and altered by life stages and lifestyle factors, including physical activity and social interac-tion. Nutritional consumption significantly influences human health and well-being, particularly during childhood and adolescence, and directly impacts children's health due to their physical, mental, and cognitive development. Approaches: Data has been gathered from 100 children to evaluate the impact of social media on their dietary practices. The questionnaire was administered to professionals to establish its validity and subsequently its reliability. The total number of items in the questionnaire was 19. To evaluate children's behavior on social media about eating practices. The data was gathered by a simple random sampling process and analyzed using both descriptive and inferen-tial statistical techniques. Outcomes The results indicated that among 100 children, the mean age of participation was 15.66 years. The cur-rent study demonstrated a moderate impact of social media on children's food habits. The study demonstrated a substantial statistical link between children's age and hours spent on social media, as well as the impact of social media on children's food habits (p < 0.05). The re-sults indicated no statistically significant differences (p > 0.05) between social media usage and other demographic variables. Concludes The findings indicated that social media exerted a moderate influence on children's food habits. The study concluded that a substantial statistical link exists between children's age, hours of social media usage, and the impact of social media on children's food habits. The results indicat-ed no significant statistical differences between social media usage and other demographic variables.

Mathematical model and stability of SWCNT- and MWCNT-based nanofluid flow with thermal and chemically reactive effects inside a porous vertical cone

This study investigates the significance of single-walled (SWCNTs) and multi-walled (MWCNTs) carbon nanotubes with a convectional fluid (water) over a vertical cone under the influences of chemical reaction, magnetic field, thermal radiation and saturated porous media. The impact of heat sources is also examined. Based on the flow assumptions, the fundamental flow equations are modeled as partial differential equations (PDEs). Using the appropriate transformation, the PDEs are converted to ordinary differential equations and then solved via RK4 in MATLAB. To confirm the results, a comparison is made with a previously investigated problem, finding good agreement. The emerging dimensionless physical parameters impact on the flow problem is determined through graphs and tables. Analysis reveals a dual solution for the suction and injection parameter. Therefore, stability examination is implemented to confirm a stable solution. The aim of the study is to analyze SWCTs and MWCTs in a vertical cone with stability to establish that only the first solution is reliable. The analysis here signifies that large volume fractions can be substituted to increase the nanofluid movement. The mathematical model and graphical demonstration indicate that the velocity of MWCNTs is higher than SWCNTs. Moreover, the local skin friction, rate of heat transfer, and Nusselt and Sherwood numbers improve with Biot number.

The Shifting Influence: Comparing AI Tools and Human Influencers in Consumer Decision-Making

This study investigates the evolving role of artificial intelligence (AI) in consumer decision-making, particularly in comparison to traditional human influencers. As consumer trust in social media influencers has declined, largely due to concerns about the financial motivations behind endorsements, AI tools such as ChatGPT have emerged as perceived neutral intermediaries. The research aims to understand whether AI systems can replace human influencers in shaping purchasing decisions and, if so, in which sectors. A mixed-methods approach was employed, involving a quantitative survey of 478 participants with prior experience using both AI tools and interacting with social media influencers, complemented by 15 semi-structured interviews. The results reveal that AI is favoured over human influencers in product categories where objectivity and precision are critical, such as electronics and sporting goods, while human influencers remain influential in emotionally driven sectors like fashion and beauty. These findings suggest that the future of marketing will show a reduced need for human social media influencers and may involve a hybrid model where AI systems dominate data-driven recommendations and human influencers continue to foster emotional engagement. This shift has important implications for brands as they adapt to changing consumer trust dynamics.

The Influence Of Social Media on Msme Product Marketing: A Meta-Analysis

This research aims to determine the influence of social media on the marketing of micro, small, and medium enterprises (MSMEs). The study employs a meta-analysis method by reviewing several articles from national journals accessible online through Google Scholar. The meta-analysis uses a sample of 15 relevant articles from national journals focusing on the impact of social media on MSME product marketing from 2020 to 2024. Based on data from the 15 journals, the findings reveal that social media significantly positively impacts MSME product marketing. It demonstrates that social media plays a crucial role in increasing product awareness and reaching a broader audience. Social media enables MSMEs to promote their products more creatively, visually, and interactively, resulting in more effective sales growth.

Pengaruh Media Sosial Terhadap Perilaku Remaja

The use of social media has become an integral part of adolescents' lives, yet its impact on their behavior remains a subject of debate. This article aims to systematically review the existing literature on the influence of social media on adolescent behavior, utilizing the SPIDER and PRISMA methodologies. This study includes adolescents aged 12-18 years and examines various behavioral aspects, including social behavior, academic performance, and mental health. From 500 articles found in databases such as, Scopus, and Google Scholar, 14 articles were selected based on strict inclusion criteria. Excessive use of social media is often associated with decreased academic performance and mental health issues such as anxiety and depression. Support from parents, educators, and policymakers is crucial in promoting healthy social media usage among adolescents.

Covert political campaigning: Mapping the scope, scale, and cost of cross-platform election influence operations

This study investigates gray areas of contemporary political campaigning from a political economy perspective. Using qualitative field and digital methods, computational methods, and economic modeling, it analyzes the scope, scale, and cost of commissioning social media influencers in the 2022 Philippine Elections across Facebook, Twitter, YouTube, and TikTok. The researchers find that there is a high demand for influencers to campaign for candidates, characterized by premium and dynamic incentives under informal and obscure arrangements. We identified 1425 influencer accounts across the four social media platforms that engage in covert political campaigning and categorized them into seven types. The cost of these influencer-led campaigns is estimated to range from USD 27M following a pay-per-post compensation model, to USD 10.9M using a retainer model. This article serves as a model for both election research and election policy by providing a modular framework that addresses knowledge gaps in various country contexts.

Social media influence in telemedicine for online patient doctor consultation

Integrating social media into telemedicine has reshaped the landscape of patient-doctor interactions, enhancing accessibility, engagement, and the dissemination of medical information. This research aims to explore the influence of social media in facilitating online patient-doctor consultations, particularly focusing on how social media tools and platforms contribute to patient awareness, trust-building, and decision-making processes. The research is based on the conceptual model developed using the integrated Technology Acceptance Model (TAM) and Social Cognitive Theory (SCT). Through a qualitative approach involving 15 in-depth interviews with healthcare professionals and patients actively engaged in telemedicine, this study seeks to uncover how social media impacts the quality and outcomes of virtual medical consultations. The findings are expected to provide insights into the benefits, challenges, and potential strategies for optimizing social media's role in telemedicine.

The Influence of Social Media Marketing on Business Performance: An Empirical Investigation of the Supermarket Industry in Tanzania

This study aimed at examining the influence of social media marketing on the performance of businesses, with a specific focus on supermarkets in Dar es Salaam. The research employed an explanatory research design and a sample of 200 respondents was selected through purposive sampling. Data analysis was conducted using multiple regression analysis with the aid of Statistical Package for Social Sciences (SPSS). The findings revealed that social media performance, analytics and an active presence have a positive and significant influence on the business performance of supermarkets in Dar es Salaam. The study concluded that social media marketing contributes significantly to enhancing the overall business performance of supermarkets. This underscores the pivotal role of social media marketing in driving the success of supermarkets in Dar es Salaam region. It is recommended that, first, future research can use objective data on financial performance metrics. Second, future studies might consider other industries in which the link between social media marketing and business performance can be of interest for example airlines and tourism industries.

Analisis Instagram terhadap Gaya Hidup dan Pola Komunikasi pada Remaja Karang Taruna Cempaka Putih, Kecamatan Gondangrejo, Karanganyar

The advancement of information and communication technology, particularly through social media platforms like Instagram, has a significant influence in shaping the lifestyle and communication patterns of teenagers. This study aims to analyze how teenagers in the Karang Taruna Cempaka Putih youth organization in Gondangrejo District, Karanganyar, use Instagram as a medium for self-expression to showcase their lifestyle and create new dynamics in interaction and communication in this digital era. With the development of social media, Instagram has become not only a platform for sharing photos and videos but also a space for teenagers to build their identity, explore creativity, and connect with their social environment. A descriptive qualitative method was selected as the research method for this study by observing Instagram accounts of seven 22-year-old teenagers. Data were collected through screenshots of Instagram Stories, feeds, reels, and comments, capturing activities such as vacations, nature adventures, cafe visits, significant celebrations, and participation in campus organizations. This demonstrates that social media has become a space for teenagers to express themselves. Communication patterns on Instagram are reflected in creative captions and interactive comments, creating a relaxed and dynamic atmosphere. These patterns show that Instagram is an effective medium for building communication styles. The implications of this study include an increased understanding of socio-cultural dynamics, the influence of social media on identity formation, and the development of communication skills.

Motives for following social media influencers: Scale development and validation

Motives for following social media influencers: Scale development and validation

Generational Differences in Online Shopping: Millennials VS. Generation Z

The generational shift in shopping behaviors between Millennials and Generation Z has reshaped the retail landscape, driven by advancements in technology and social media influence. This study investigates the distinct online shopping behaviors of these cohorts, focusing on their preferences, motivations, and decision-making processes. The phenomenon of divergent generational shopping habits highlights the increasing reliance of Generation Z on social media platforms like Instagram and TikTok, contrasting with Millennials’ methodical approach, emphasizing brand reputation and sustainability. The primary objective is to analyze the factors influencing each generation's shopping behavior, providing actionable insights for businesses to develop tailored marketing strategies. The novelty of this study lies in its comparative approach, integrating behavioral and technological dimensions to bridge the generational divide in online retail preferences. Findings reveal that Generation Z prioritizes visual content, convenience, and impulsive purchases, driven by social media trends and influencer endorsements. Conversely, Millennials emphasize trust, detailed product research, and alignment with sustainability values. Recommendations include leveraging social proof and interactive campaigns for Generation Z, while focusing on transparent and ethical messaging for Millennials. These insights guide brands in creating inclusive and effective marketing strategies that cater to the unique needs of both generational cohorts