Procedures and calibration techniques for measuring the absolute elastic and inelastic differential cross sections (DCS) for electron impact on molecular (atomic) species are described and illustrated by examples. The elastic DCS for the molecule under study is first determined by calibration against helium using the relative flow technique. The second step involves the production of energy-loss spectra for the instrument response function, the unfolding of overlapping inelastic structures and the normalization of inelastic intensities to the elastic cross sections. It is concluded that this method of determining absolute differential electron-molecule (atom) scattering cross sections is generally applicable and provides reliable results.