Industry Of Pakistan Research Articles

Exploring the Role of Islamic FinTech Innovation Trialability and Compatibility in Enhancing Islamic Financial Inclusion: A Data-driven Approach

The promotion of Islamic financial inclusion (IFI) is a challenge for Islamic banking industry in Pakistan. Although, Islamic banks are trying to enhance IFI, however, a satisfactory level is not achieved. Therefore, the objective of this study is to examine the role of trialability and compatibility in enhancing IFI. A questionnaire survey was preferred in this study to collected data from clients of Islamic banks in Punjab, Pakistan. 317 valid questionnaires were received and used to obtain findings. Structural Equation Modeling (SEM) was used through Smart PLS to test the study hypotheses. Findings of the study identified that trialability and compatibility has a positive role to promote IFI. Furthermore, compatibility has a positive effect on IFI, however, trialability does not influence IFI directly, it has indirect effect through Islamic FinTech adoption (IFA). Findings of the study provided various important insights for the policymakers to promote IFI.

Examining the Mediating Effect of Organizational Commitment and Job Satisfaction between Project Manager Emotional Intelligence and Project Success

The main purpose of this study is to examine the impact of the Project Manager’s emotional Intelligence on HVAC project success in Pakistan settings along with the mediating effect of job satisfaction and organizational commitment to bring clarity to the assessment of the relationship between the Project Manager’s emotional intelligence and project success in Pakistan settings. A quantitative research strategy is applied to collect realistic data from 210 Project Managers (from all the entities involved in the execution phase of the project the important ones being Sub-Contractors, Equipment Distributors as well as Product Manufacturers) of the HVAC industry of Pakistan. The collected data was analyzed and examined by using Structured Equation Modeling through the Partial Least Square method. To analysis the collected data SPSS and Smart PLS software were used. The findings of this study showed that the Project Manager’s emotional intelligence is positively related to project success and suggest the most evident result that there is a healthy and positive effect of Job Satisfaction and organizational commitment towards the success of a project. These suggestions amplify the need of the upper management to understand the significance of the mediating roles and its willingness to take care of necessary steps for letting and giving room to the Intelligence of the Project Manager having a positive outcome on the project success. Originality: This is first study in project management in Pakistan settings and delivers an advanced knowledge of emotional intelligence along with its importance to Project Success

Predicting Generation Z consumers’ food waste reduction behavior through social media marketing activities: a mediated model

PurposeThe present study aims to examine the impact of social media marketing activities (SMMAs) on the adoption of food waste reduction behavior among Generation Z consumers within the restaurant service industry in Pakistan. The study focuses on the impact of social media advertisements and investigates the mediating influence of waste reduction intentions on actual behavior. This underscores the significance of contextual and emotional variables in comprehending consumer behaviors.Design/methodology/approachThe study used a cross-sectional research methodology to examine the impact of SMMAs on the behavior of Generation Z consumers in Pakistan’s food service industry with regard to reducing food waste. A study was conducted to investigate the restaurant purchasing behaviors of a sample consisting of 449 individuals belonging to the millennial generation, often known as Generation Z.FindingsThe majority of variables related to SMMA, except for interactivity and personalization, were shown to have a positive impact on individuals’ intents to reduce food waste. The study observed a significant relationship between consumers’ intentions to decrease waste and their actual behavior in waste reduction. Furthermore, this relationship was shown to be influenced by the mediating role of waste reduction intention.Originality/valueExamining how social media affects Pakistani Generation Z’s efforts to reduce food waste is what makes this study distinctive. According to the research, the majority of social media factors positively influence intentions to reduce waste. The relationship between intentions and actual behavior, which highlights the impact of social media campaigns and emotional aspects in promoting waste reduction, is one of the important conclusions.

The future of healthcare: green transformational leadership and GHRM’s role in sustainable performance

PurposeOrganizations have increasingly been compelled to engage in ecological businesses in recent decades, necessitating identifying environmental practices contributing to enhanced sustainability. One of the main reasons for doing this research is to see how far down the path to green transformational leadership (GTFL) in Green Human Resource Management (GHRM) practices in the healthcare industry in Pakistan. Additionally, this research aims to analyze how this change affects the long-term success of businesses in sustainable performance (SP).Design/methodology/approachTo identify factors related to the study variables, the research utilized master journals, as well as the Web of Science and Scopus databases. The ISM-DEMATEL (Interpretive Structural Modeling - Decision Making Trial and Evaluation Laboratory) technique was employed to establish a hierarchical model. This model facilitated the identification of cause-and-effect relationships among factors, which were further elucidated using the DEMATEL interrelationship diagram.FindingsThe analysis of the results indicates that Green Training (F4), Green Job Analysis (F1), Intellectual Stimulation (F10), and Green Product Innovation (F9) are the primary factors that have a significant impact on achieving Environmental Policies and Regulations (F13), and Subjective Environment Norms (F14) of SP factors.Research limitations/implicationsThe study is implemented in the healthcare industry of Pakistan, with a focus on practical and managerial aspects. It encourages managers to develop and adapt their human resources policies and environmental strategies. Implementing safety health standards is crucial to mitigate the detrimental effects on the environment. The research was carried out during the period of the pandemic. The scope of this study was restricted to the healthcare industry in Pakistan.Originality/valueIn order to improve SP, this study presents a unique strategy combining sustainability into decision-making procedures with the function of GTFL in GHRM. Implementing safety health standards is crucial to mitigate the detrimental effects on the environment.

Trade Openness, Market Capitalization and Entrepreneurial Ventures: Implications for Business and Industrial Growth of Pakistan

The activities of entrepreneurs, market capitalization and trade openness have a significant impact on accelerating the process of industrialization in Pakistan. Economic integration is promoted by trade openness by giving access to new markets and technological advancements to local companies that increase competition, productivity and efficiency. The attractiveness of the business environment and the confidence of investors are gauged by market capitalization. A strong market capitalization gives access to funding for growth and innovation by drawing in both domestic and foreign investment. Entrepreneurship drives innovation, employment opportunities and diversification by infusing the economy with validity and invention. Pakistan can unlock its full potential and open the door to sustainable business and industrial growth. The study aims to seek the effect of trade openness, market capitalization and entrepreneurial ventures on industrial value added or industrial growth in Pakistan by taking the time series data over the period 2000-2022. The study has used the Autoregressive Distributive Lag Model (ARDL). The results point out that lending interest rates and taxes have a negative impact on industrial value added while inflation, trade, market capitalization, secondary school enrollment, private sector credit, and energy consumption show a favorable influence on industrial value added. The study has suggested that policymakers need comprehensive strategies for the expansion of the industry, with fiscal policies to manage inflation, foster competitiveness, and promote trade openness and market capitalization.

Transforming the transportation sector: Mitigating greenhouse gas emissions through electric vehicles (EVs) and exploring sustainable pathways

Transportation-related emissions in Pakistan have been rapidly increasing in recent years. This study aims to determine how important it is to electrify road transportation in Pakistan to reduce greenhouse gas (GHG) emissions from the transportation sector. Motivated by the need to tackle the growing environmental issues related to conventional fuel-powered automobiles, this research explores the application of electrification techniques in the context of Pakistan’s transportation system. During the 2019 fiscal year, the transportation industry in Pakistan consumed 23 × 106 tonnes of energy from the burning of fossil fuels and produced 52.9 × 106 metric tons of CO2, which made up 31% of the country’s total carbon emissions. In this research, different scenarios, such as business as usual, low carbon, strengthen low carbon, and Pakistan National Electric Vehicle Policy 2040, are evaluated for the transportation sector of the country. Using the LEAP model, this study projects the effects of electrification on Pakistan road transportation over 30 years. When estimating how electrification will affect road transportation in Pakistan over the next 30 years, several factors were taken into account, including policy frameworks, changing consumer behavior, technology advancements, and infrastructure improvements. The analysis covered the emission levels, adoption hurdles, and possible advantages of transitioning to electric vehicles (EVs). The outcomes illustrate that adopting EVs can produce substantial drops in fuel consumption and environmental emissions, providing a sustainable solution to mitigate global warming. This work is directly associated with various Sustainable Development Goals, including SDG3 (good health and well-being), SDG7 (affordable and clean energy), and SDG13 (climate action). The results of this study highlight the considerable potential for GHG reduction associated with the widespread adoption of EVs, offering crucial insights to stakeholders and policymakers.

Greening the Bricks: Unraveling the Impact of Environmental Policy on Firm Performance in Brick Industry of Pakistan

Greening the Bricks: Unraveling the Impact of Environmental Policy on Firm Performance in Brick Industry of Pakistan

Diwan & Co.: navigating through the evolving battery industry of Pakistan

Learning outcomes After completion of the case study, the students will be able to analyze the role of industry in strategic decision-making, examine the information and make judgments with the use of different models such as political, economic, social, technological, environmental & legal (PESTEL) and Porter’s five forces and formulate a marketing strategy for the future move of Diwan & Co. using the Company, Competitors, and Customers (3Cs) model. Case overview/synopsis This case study is about young entrepreneur Mr Mansha Ram, who was working in the battery industry and was contemplating launching a new product. A gap was found after extensive research. The research showed that there is a gap between sustainable, reliable and cost-efficient batteries in the market that must be filled. To discuss this opportunity, a meeting was called where all managers talked about their concerns, considering the cost constraint as well as shifts in Pakistani battery industry trends. Ram was a key person who had to decide whether to launch the product or not. Should he go for a new initiative and launch lithium-ion batteries or capitalized on existing technology, which was lead acid batteries? Which path should he take considering all the macroenvironmental factors, electric vehicles or renewable energy? Complexity academic level This case study can be taught in the final year of undergraduate classes and the first year of MBA classes. This case study is particularly designed for students to understand how a company makes decisions while keeping in view the macro- and microbusiness environment. Even if some businesses do not have cost constraints, these businesses still face the impact of other factors on their businesses, for that purpose, the case study will provide insights into why a comprehensive industry analysis is important. Furthermore, this case study keeps in view the competitiveness of the market and its impact on the decision-making of companies. Supplementary materials Teaching notes are available for educators only. Subject code CSS 8: Marketing.

Impact of corporate social responsibility on employees’ attractiveness in hospitality industry

This study begins the conversation on the impact that applicant CSR orientation has on a major phase of workforce development—employer attractiveness. There is also virtually no research that investigates CSRO and workforce development. Meanwhile, this present research effort provides evidence that there is some basic relationship between CSRO and employer attractiveness. The data comes from 280 participants who are interested in joining the hospitality and tourism industries in Pakistan. Structural equation modeling was used to analyze the data. The results showed that all four dimensions are significant predictors of employers‘ attractiveness. More specifically, the ethical aspect of CSR has a stronger impact on employers’ attractiveness, whereas discretionary behavior in CSR has the least impact. The implications for academicians, researchers, and managers in the hospitality industry are given in detail.

Impact of corporate social responsibility on employees’ attractiveness in hospitality industry

This study begins the conversation on the impact that applicant CSR orientation has on a major phase of workforce development—employer attractiveness. There is also virtually no research that investigates CSRO and workforce development. Meanwhile, this present research effort provides evidence that there is some basic relationship between CSRO and employer attractiveness. The data comes from 280 participants who are interested in joining the hospitality and tourism industries in Pakistan. Structural equation modeling was used to analyze the data. The results showed that all four dimensions are significant predictors of employers‘ attractiveness. More specifically, the ethical aspect of CSR has a stronger impact on employers’ attractiveness, whereas discretionary behavior in CSR has the least impact. The implications for academicians, researchers, and managers in the hospitality industry are given in detail.

Corporate Governance as Antecedent of Financial Distress: Case Study of Textile Industry of Pakistan

Purpose: The present research studies the effect of corporate governance practices on the level of financial distress of the Textile companies listed at PSX. 
 Design/Methodology: Data from 2019 to 2022 from a sample of 43 companies operating in the weaving, spinning and composite textile industry was assessed in the study. Regression analysis was used to predict the impact of board independence, board size, audit committee independence and duality in the role of CEO and chairman on the financial distress.
 Findings: The findings reveal that board independence, board size and the duality in the role of Chairman and CEO impacts the financial distress level of the companies and that in companies wherein governance structure is strong, the likelihood of financial distress is lower. However, the effect of Audit committee independence is found to be insignificant in this study.
 Originality: This study provides support to the companies in understanding the importance of governance structure and its significance in reducing financial distress level. The findings of the study will be of value to the companies operating in textile sector by enabling them to strengthen their governance structure to address the financial distress situation. Further, this study will help the regulators in drafting the governance requirements for the companies and also educating them about the importance of the latter. In future, other studies using different proxies of corporate governance like gender diversity in the board, number of board meetings and characteristics of audit committee may be conducted..

Is the financial industry ready for circular economy and sustainable development goals? A case of a developing country

PurposeThis study aims to examine the role of Pakistan’s banking industry in the transition toward a circular economy (CE) and the implementation of sustainable development goals (SDGs).Design/methodology/approachThis study uses a qualitative content analysis technique on 75 annual reports of 25 Pakistani banks. Data has been collected from websites and annual reports of concerned banks incorporating CE practices and SDGs in their annual reports. In addition, the data collected from the annual reports of concern sample is based on three dimensions of sustainable development (environmental, social and governance) along with the leading practices of CE to reduce, reuse, recycle, redesign, restructure, and recover.FindingsThe findings show that most firms have reported CE and SDGs. Also, the study explores the level and linkage of CE and SDGs practices among the sample firms.Research limitations/implicationsThis study provides important insights for the regulators, policymakers, State Bank of Pakistan, commercial banks and stakeholders in Pakistan’s banking industry. It adds significant value to the CE and SDGs, especially in developing economies like Pakistan.Originality/valueThe study has explored and examined the ever-investigated dimensions of SDGs and CE in the banking industry of Pakistan.

Impact of self‐esteem and self‐gifting on masstige purchase intentions

AbstractConsumers prefer brands that provide them with symbolic meaning, and they use them to enhance their self‐esteem and develop their status and personal images. Self‐esteem is an important psychological factor that contributes to an individual's purchase intentions and consumption behavior, but its role in shaping the consumption of masstige brands has not been thoroughly researched. Hence, this research aims: (1) to identify the masstige brands in the smartphone industry of Pakistan using the masstige mean index, and (2) to explore the role of self‐esteem in consumer consumption behavior grounded in terms of masstige, self‐gifting behavior, and brand personality. Moreover, this study uses self‐gifting behavior as the mediator and brand personality as the moderator in the relationship between self‐esteem and masstige purchase intention. The data from study 1 (n = 560) and study 2 (n = 329) were collected using a self‐administered questionnaire and analyzed using structural equation modeling. The results indicate that masstige brand consumption is influenced by self‐esteem; this relationship is mediated by self‐gifting behavior, and brand personality moderates the association. Theoretically, this study contributes to the masstige theory by exploring the role of self‐esteem in masstige consumption in an emerging economy. Practically, this study provides a comprehensive guideline for brand managers to devise effective marketing strategies to build their brands as masstige brands.

Bonding of Market-Based Innovativeness with Corporate Reputation Is Emotional or Rational? Evidence From the Pharmaceutical Industry of Pakistan

The study is conducted to find the impact of Product Innovativeness (PI) and Market Innovativeness (MI) on the Emotional Appeal of Corporate Reputation (EA-CR) as well as Corporate Reputation about Products and Services (CR-PS) in the pharmaceutical industry of Pakistan. Primary data was gathered from the sales force of the 15 companies selected via stratified random sampling. Existing measurement scales of the constructs were utilized after adaptation due to their consistency and robustness in different contexts. Moreover, PLS-SEM is used for data analysis. The findings showed that PI significantly affects CR-PS and EA-CR. On the other hand, market innovativeness does not significantly influence CR-PS, however, its impact on EA-CR is also significant. Results suggested that pharmaceutical companies of Pakistan should work over market-based innovativeness for their goods and services to be viewed as superior and innovative, besides, such companies are also admired, liked and esteemed by various publics. The role of innovativeness in shaping sophisticated and legitimate corporate reputation has been recognized by researchers. Nevertheless, both constructs are multidimensional and to the best of the authors’ knowledge, this is the first study discussing the bonding of market-based innovativeness with EA-CR and CR-PS in the context of pharmaceutical sector.

Enhancing Project Management Efficiency Through AI Integration, Team Proficiency, and Organizational Support: A Study in the Pakistani Context

In the realm of Artificial Intelligence (AI) integration and project management efficiency (PME), a comprehensive research study has been conducted, primarily focusing on various industries in Pakistan. The intricate interplay between AI integration, team proficiency in AI, organizational support for AI technologies, and PME forms the crux of this investigation. The theoretical underpinning of this research has been rooted in the Resource-Based View (RBV) theory. Data for this study have been collected through a structured questionnaire survey, targeting a diverse group comprising project managers, IT managers, senior executives, and other key personnel engaged in AI-driven decision support systems. The research has revealed significant positive correlations between the integration of AI, team proficiency in AI, organizational support for these technologies, and PME. These findings highlight the crucial role these elements play in enhancing project outcomes. This study, by uncovering these relationships, offers valuable insights for organizations aiming to optimize their project management practices, especially in emerging economies like Pakistan. It contributes to the existing body of knowledge by providing a nuanced understanding of how AI integration can be leveraged to enhance project management efficiency. Furthermore, the study discusses broader implications for policy and suggests directions for future research, emphasizing the strategic importance of nurturing AI competencies and fostering organizational support for AI technologies to realize enhanced project management outcomes.

Achieving customer loyalty during post-pandemic: an asymmetric approach

The study aims to investigate causal recipes to improve restaurant customers’ loyalty (LOY) during COVID-19 post-pandemic. The study utilizes Fuzzy-set Qualitative Comparative Analysis (fsQCA) within the framework of complexity theory to examine the intricate relationship between antecedent conditions, including Socially Responsible COVID-19 practices (CSR), Service Quality (SR), Customer Experience (EXP), Customer Satisfaction (SAT), Trust (TR), and Customer Commitment (COMM). The study used a quantitative survey approach, using a Likert scale to achieve the study aim. The survey has been strategically developed to gather intricate replies, taking influence from well-established scales within the area. The research purposefully recruited customers from the restaurant industry in Pakistan. A total of 450 full and valid replies were obtained via the use of Google Forms and paper questionnaires. The fsQCA approach is used to examine the data and ascertain configurations or combinations of antecedent situations that contribute to enhanced levels of loyalty. The results indicate that LOY is a multifaceted phenomenon in the post-pandemic phase of COVID-19 and is not only influenced by individual antecedent situations. This study identifies many routes that lead to increased levels of loyalty, highlighting the need to adopt a comprehensive and integrated strategy. The research emphasizes the diverse impacts of important factors, including CSR, SR, EXP, SAT, TR, and COMM, on loyalty. The novelty of this study is in its utilization of fsQCA and complexity theory to investigate LOY inside the restaurant sector among the distinctive circumstances of the post-pandemic period of COVID-19. This paper presents a critique of conventional symmetrical methods and proposes a comprehensive viewpoint on LOY, highlighting the need for sophisticated and integrated theoretical frameworks. Through the exploration of several routes to increased levels of LOY and the identification of the intricate influences of numerous preceding factors, this study enhances both theoretical and practical comprehension. The study places significant importance on an innovative research methodology and its potential impact on restaurant management, making it a noteworthy contribution to the current body of literature.

Impact of lean manufacturing practices on the performance of manufacturing industries

In this paper, we aim to check the impact of lean manufacturing practices on the performance of the manufacturing industry in Pakistan. The three practices involve customer involvement, supplier involvement, and 5s and their effect on the industry's performance. For this purpose, we used a random sampling technique with a sample of 20 questions, a question-based questionnaire designed under the supervision of expert supply chain specialists from different manufacturing industries and authentic research journals. The key finding of this research paper is that we have seen the positive significance of lean practice on the performance of Pakistan's manufacturing industry.

Sustainable Practices in the Textile Industry of Pakistan: Challenges and Opportunities

In an era where sustainability is paramount, this study ventures into assessing the complex factors influencing sustainability in Pakistan's textile industry. Given its economic significance and environmental impact, the research focuses on unraveling how governmental policies, technological innovations, management practices, and consumer awareness collectively shape sustainability outcomes. Central to this exploration is the mediating role of organizational commitment. Employing a structured survey among diverse industry stakeholders, the study uncovers that while external factors significantly drive sustainability performance, it is the depth of organizational commitment to sustainability that amplifies these effects. This intersection of various elements highlights the need for a multi-dimensional approach in steering the textile sector towards greater sustainability. The findings offer practical insights for policymakers and industry leaders, advocating for integrated strategies that marry regulatory frameworks, technological advancement, and internal cultural shifts towards sustainability. However, the study acknowledges its limitations and paves the way for future research, calling for broader, longitudinal explorations to deepen our understanding of sustainable practices in diverse economic contexts.

An impact overview of COVID-19 on the construction industry in Pakistan

Abstract The construction and development sector is considered as the backbone of any growing economy. Globally, the construction industry (CI) has experienced significant growth alongside increasingly complex projects that involve multi-disciplinary stakeholders such as clients, consultants and contractors, known as the 3Cs. Despite modern efforts towards digitalisation and the introduction of technology, this industry was among the most impacted by COVID-19 in many countries. The 3Cs have faced impediments in practicing their respective roles. This research utilises a mixed methodology approach by utilising an extensive literature review combined with statistical analysis to study the impacts on working practices of the 3Cs of the CI in Pakistan. The six major impact factors were related to planning and overhead cost, manufacturing and shipping, permit issuance, liquidated damages, cash flows, material availability and delivery. Among the six factors, delays in permit issuance and materials availability were the two global factors investigated in the study. The significance of the impact factors was further justified by comparative analysis with existing literature. The study further revealed that contractors were the most affected party within the 3Cs of the CI in Pakistan. The findings of this study are significant to tackle such a pandemic in the future, by suggesting effective emerging practices which may also be made and enforced as regulations by the government.

Assessing the Moderating Role of Supervisor Support in Amplifying Total Quality Management Practices and Project Performance within Pakistan’s Manufacturing Sector Post-Covid19: An Empirical Study

This empirical research investigates the interplay between Total Quality Management (TQM), Project Performance (PP), and Supervisor Support (SS) within the context of post-Covid-19 pandemic manufacturing firms in Pakistan. The study involved the development and distribution of a questionnaire to manufacturing industries located in federal area of Pakistan, Khyber Pakhtunkhwa, Pakistan and northern Punjab, Pakistan. Upon scrutinizing the collected data, the research revealed a noteworthy and positive correlation between Total Quality Management and Project Performance. Out of 195 distributed questionnaires, 131 responses were received. Interestingly, while global literature commonly asserts that Supervisor Support serves as a beneficial moderator in the relationship between Total Quality Management and Project Performance, the study’s findings in the Pakistani manufacturing sector suggested a different reality. Specifically, supervisors were perceived as providing insufficient support to their subordinates in matters of quality. Some employees also highlighted that their organizations struggled to implement TQM practices fully, occasionally breaching cost and time constraints in projects; nevertheless, these organizations remained highly profitable. Overall, it suggests that manufacturing industries in Pakistan may benefit from prioritizing Supervisor Support within the framework of Total Quality Management to enhance their overall performance and production efficiency.