Heritage tourism has become an important sector in the tourism industry. In fact, interest in heritage tourism among the American public increased 16% from 1991 to 1995. In spite of this surge in demand for heritage tourism little is known about tourists' visitation to “types” of heritage attractions and if their travel behavior characteristics are related to their patterns of visitation. This study examined both issues in the context of industrial heritage tourism. The results indicated that tourists were visiting “types” of industrial heritage attractions. In addition, there was a relationship between the type of trip they were on, the number of people in their travel party, when they made their decision to visit, and the total number of trips they had taken in the last 12 months and the “type” of industrial heritage attraction they visited.