Impressions Of Attractiveness Research Articles

Hubungan Brand Awareness Dalam Menentukan Keputusan Pembelian di Coffee Shop Teras Muzaka Lubuk Basung

Teras Muzaka Lubuk Basung coffee shop is one of the coffee shops established in Lubuk Basung and has many customers. Based on observations made by the Teras Muzaka Lubuk Basung Coffee shop, it has several problems, including instability in the number of orders, consumers do not get an attractive impression when visiting, consumers only focus on one product so they do not recognize the Teras Muzaka Lubuk Basung Coffee shop brand, Teras Muzaka Coffee shop Lubuk Basung is not yet the main choice for consumers and there is a tendency for consumers to compare Teras Muzaka with other competing coffee shops.This type of research is classified as a quantitative research method with a causal associative approach. This research was conducted to see whether there is an influence of Brand Awareness on purchasing decisions at Teraz Muzaka Lubuk Basung, as well as to see the relationship between these two variables. The sampling technique used was purposive sampling. The number of samples was determined using the Slovin formula. The number of samples used was 377 respondents.Based on the research conducted, the following results were obtained: the level of respondents' achievement in the Brand awareness variable was 64% in the not good category and the purchasing decision variable was 73% in the quite good category. The results of the simple linear regression test obtained a calculated F value of 61.318 with Sig 0.000 < 0.05, so regression can be used. This means that brand awareness has a significant influence on purchasing decisions. The result of the regression coefficient equation is 0.538 with a sig value. 0.000 < 0.05. The R square value is 0.138, meaning that the Brand awareness variable has an influence of 13.8% on purchasing decisions at the Teras Muzaka Lubuk Basung Coffee shop and 86.2% is influenced by other variables not discussed in this research.
 

Trait impressions from voices are formed rapidly within 400 ms of exposure.

When seeing a face or hearing a voice, perceivers readily form first impressions of a person's characteristics-are they trustworthy, do they seem aggressive? One of the key claims about trait impressions from faces and voices alike is that these impressions are formed rapidly. For faces, studies have systematically mapped this rapid time course of trait impressions, finding that they are well formed and stable after approximately 100 ms of exposure. For voices, however, no systematic investigation of the time course of trait perception exists. In the current study, listeners provided trait judgments (attractiveness, dominance, trustworthiness) based on recordings of 100 voices that lasted either 50, 100, 200, 400, or 800 ms. Based on measures of intra- and interrater agreement as well as correlations of mean ratings for different exposure conditions, we find that trait perception from voices is indeed rapid. Unlike faces, however, trait impressions from voices require longer exposure to develop and stabilize although they are still formed by 400 ms. Furthermore, differences in the time course of trait perception from voices emerge across traits and voice gender: The formation of impressions of attractiveness and dominance required less exposure when based on male voices, whereas impressions of trustworthiness evolved over a more gradual time course for male and female voices alike. These findings not only provide the first estimate of the time course of the formation of voice trait impressions, but they also have implications for voice perception models where voices are regarded as "auditory faces." (PsycInfo Database Record (c) 2023 APA, all rights reserved).

Aesthetic Characteristics of the Ideal Female Breast.

A single-institution retrospective review was conducted of patients presenting for aesthetic or reconstructive breast surgery between 2009 and 2019. A cohort of 25 patients were included in a nationwide survey designed to assess subjective impressions of overall "breast attractiveness." Survey responses were assessed, and the five patients with the highest mean scores were identified. An in-depth analysis of this subgroup was performed, evaluating anatomic metrics on both two-dimensional photographs and three-dimensional imaging. Statistical analysis examined correlations between objective breast characteristics and subjective perceptions of "attractiveness." There were 1021 survey responses. Across the entire patient cohort, the mean age was 47.4 years and mean BMI was 24.9 kg/m2. On a five-point Likert scale, the mean "breast attractiveness" score for the highest-scoring subgroup patients (n = 5) was 3.1 ± 0.1. Within this group, all patients had minimal ptosis and a projected contour. Average breast size was moderate, with mean volume of 299.4 ± 115.8 cm3. This study reverse engineers the aesthetically appealing female breast, beginning with overall impressions of attractiveness and subsequently analyzing the influence of objective anatomic parameters on subjective perceptions. In surveying a large and diverse population, moderately sized, projected breasts with upper pole fullness were found to be associated with increased "attractiveness" scores.

Originality in online dating profile texts: How does perceived originality affect impression formation and what makes a text original?

This paper investigates origins and consequences of perceived profile text originality. The first goal was to examine whether the perceived originality of authentic online dating profile texts affects online daters’ perceptions of attractiveness, and whether perceptions of (less) desired partner personality traits mediate this effect. Results showed the positive impact of perceived profile text originality on impression formation: text originality positively affects perceptions of intelligence and sense of humor, which improve impressions of attractiveness and boost dating intention. The second goal was to explore what profile text features increase perceptions of profile text originality. Results revealed profile texts which were stylistically original (e.g., include metaphors) and contained more and concrete self-disclosure statements were considered more original, explaining almost half of the variance in originality scores. Taken together, our results suggest that perceived originality in profile texts is manifested in both meaning and form, and is a balancing act between novelty and appropriateness.

Facial Scars: Do Position and Orientation Matter?

This study tested the core tenets of how facial scars are perceived by characterizing layperson response to faces with scars. The authors predicted that scars closer to highly viewed structures of the face (i.e., upper lip and lower lid), scars aligned against resting facial tension lines, and scars in the middle of anatomical subunits of the face would be rated less favorably. Volunteers aged 18 years and older from the United States were recruited through Amazon's Mechanical Turk to complete a face rating survey. Scars were digitally added in different locations and orientations for a total of 14 unique scars added to each face. Each participant rated 50 different faces on confidence, friendliness, and attractiveness. Data were analyzed using linear mixed effects models. A total of 88,850 ratings [82,990 scarred (93.4 percent)] for attractiveness, friendliness, and confidence were analyzed. In univariate linear mixed effects models, the presence of a facial scar did not significantly impact attractiveness (β = 0.016, SE = 0.014, z = 1.089, p = 0.276). A second set of linear mixed effects models identified interactions between location, subunit placement, and orientation to facial tension lines. Scars located on the lower lid mid subunit perpendicular to facial tension lines were rated less attractive (β = -0.065, SE = 0.028, z = -2.293, p = 0.022). On average, a single well-healed facial scar does not negatively affect first impressions of attractiveness, confidence, or friendliness. Specific scar location and orientation combinations, however, such as a perpendicular scar at the mid-lower eyelid, may result in lower perceived attractiveness, confidence, and friendliness. Risk, III.

Pengembangan UMKM Digital di Kota Blitar Pada Masa Pandemi Covid-19

This article aims to elaborate on the development of Micro, Small and Medium Enterprises (MSMEs) during the Covid-19 pandemic. MSMEs as drivers of the domestic economy and absorber of labor face a decline in productivity which results in a significant decline in profits. Therefore, an entrepreneurial model is needed that can adapt to technological advances. This is what gave birth to the digital entrepreneurship model. There are four dimensions related to digital entrepreneurship, namely digital actors (who), digital activities (what), digital motivation (why) and digital organizations (how). This research uses a literature study approach by observing and analyzing all the information on the research topic. There are several obstacles faced by micro entrepreneurs in Blitar City to enter the digital market ecosystem, namely limited human resources in digital literacy, determining digital platforms, and digital marketing strategies. its operations changed, from selling physical stores to platforms on the internet. As a first step in starting digital marketing, it is important for SMEs to design creative content, so that the message they want to convey can be received by target consumers with an attractive impression. The Blitar City Government through the Office of Cooperatives and Micro Enterprises (UM) has provided guidance and motivation for micro business actors in the context of the National Economic Recovery (PEN) due to the Covid-19 Pandemic. As well as providing some training for micro-enterprises. Starting from product packaging design training to online marketing.

AIDA DALAM DIGITAL MARKETING COMMUNICATION LEMBAGA AMIL ZAKAT NASIONAL DOMPET DHUAFA

This study is purposed to analyse the AIDA strategy model (Attention, Interest, Desire and Action) in digital marketing communication strategies at Laznas Dompet Dhuafa. In this study, a qualitative approach was used with a descriptive study research method. The results showed that AIDA became the model applied by Laznas Dompet Dhuafa in planning and developing digital communication marketing strategies, with the use of digital media websites and social media to attract attention (attention), give an attractive impression (interest), make potential donors have a desire (desire) to donate and make potential donors take decisions (action) to donate at Laznas Dompet Dhuafa.

Strategi Pemasaran Digital Dalam Peningkatan Penerimaan Mahasiswa Baru Menggunakan Analisis SWOT

One of the tertiary institutions in Surabaya City, East Java Province, is experiencing a decline in new students from the target that has been determined in previous years. The analysis conducted by tertiary institutions uses a SWOT analysis approach, by looking at the conditions experienced both from internal and external aspects. In addition, tertiary institutions also look at the aspects of opportunities and threats that affect new student admissions. In addition to looking at the four aspects, universities see the supporting factor in the admission of new students from the variable "Quality of higher education that can give an attractive impression", because this variable is very influential on new student admissions. This makes universities carry out digital marketing strategies. The target of new student candidates is students who have potential. Digital marketing media is the use of social media (Facebook and Instagram) and advertising on local television and local radio. The result of digital marketing is that it can increase the admission of new students, thereby increasing the reputation of higher education institutions and optimizing digital marketing.

PERBANDINGAN FORMULASI EKSTRAK E PERBANDINGAN FORMULASI EKSTRAK ETANOL BUAH TERONG BELANDA SEBAGAI PEWARNA PADA BLUSH ON DALAM BENTUK SEDIAAN COMPACT

Blush on is a cosmetic preparation for coloring the cheeks with an artistic touch so that it can increase the attractive impression in makeup (Nurhayati, 2016). Many blush-on preparations come from chemicals, which can cause spotty, black spots and can trigger skin cancer. One alternative that can be used is by making a blush on natural ingredients, namely Tree Tomato. The purpose of this study was to find out the Ethanol Extract of the Tree Tomato Fruit was made as a blush on coloring in compact preparations.The sample used in this study was Tree Tomato, red and had a soft texture taken from the cultivation of Tree tomato in the village of Brastagi, Karo District, North Sumatra Province. Making extracts is done by maceration and the process of making blush. After that evaluation of blush on preparation is carried out. Evaluation test results of blush on ethanol extract of tree tomato fruit include. The results of homogeneity tests are declared homogeneous, pH test averages 6.4, irritation test results stated not to irritate, the test results of the three formulations can be concluded that the three most preferred form of blush on panelists are formulations with a concentration of 15%, because they have a comfortable level of application, clear colors and very soft.Ethanol extract of Tree Tomato fruit can be made as a dye in compact preparations.

Evaluation and efficient measurement I-Canang digital startup in Bali with questionnaire user experience and lean startup machine validation board

Digital startups are more cutting edge for the young entrepreneurs in this year and always growing in numbers (1). This cause is affected change in business patterns in Indonesia, including Bali. This research aims about how to create a digital business with Lean Startup Machines and Questionnaire User Experience method (UEQ). This business originated from the fact that careers women in Bali had difficulty to buy traditional ceremonial equipment. We developed the early stage of software startup model. First of all, we must concept our ideas and manage it before provides clear criteria and then product ideas. Lean startup model is designed to minimize the risk of returns from products made for market needs. One of tools in this method for customer validation is the validation board. From the research obtained from the core assumptions to survey directly prospective customers for the minimum success criteria that are required. This research had 70% of success required which up to 3 times for the pivot. While the results of the Questionnaire User Experience method (UEQ) the opinion of the community about the system that had made get the overall average impression of Attractiveness (1.71), Persicuity (1.35), Efficiensy (2.66), Dependability (0.92), Stimulation (1.28) dan Novelty (0.69).

Neural time course and brain sources of facial attractiveness vs. trustworthiness judgment.

Prior research has shown that the more (or less) attractive a face is judged, the more (or less) trustworthy the person is deemed and that some common neural networks are recruited during facial attractiveness and trustworthiness evaluation. To interpret the relationship between attractiveness and trustworthiness (e.g., whether perception of personal trustworthiness may depend on perception of facial attractiveness), we investigated their relative neural processing time course. An event-related potential (ERP) paradigm was used, with localization of brain sources of the scalp neural activity. Face stimuli with a neutral, angry, happy, or surprised expression were presented in an attractiveness judgment, a trustworthiness judgment, or a control (no explicit social judgment) task. Emotional facial expression processing occurred earlier (N170 and EPN, 150-290 ms post-stimulus onset) than attractiveness and trustworthiness processing (P3b, 400-700 ms). Importantly, right-central ERP (C2, C4, C6) differences reflecting discrimination between "yes" (attractive or trustworthy) and "no" (unattractive or untrustworthy) decisions occurred at least 400 ms earlier for attractiveness than for trustworthiness, in the absence of LRP motor preparation differences. Neural source analysis indicated that facial processing brain networks (e.g., LG, FG, and IPL-extending to pSTS), also right-lateralized, were involved in the discrimination time course differences. This suggests that attractiveness impressions precede and might prime trustworthiness inferences and that the neural time course differences reflect truly facial encoding processes.

Forming impressions of facial attractiveness is mandatory

First impressions of social traits, such as attractiveness, from faces are often claimed to be made automatically, given their speed and reliability. However, speed of processing is only one aspect of automaticity. Here we address a further aspect, asking whether impression formation is mandatory. Mandatory formation requires that impressions are formed about social traits even when this is task-irrelevant, and that once formed, these impressions are difficult to inhibit. In two experiments, participants learned what new people looked like for the purpose of future identification, from sets of images high or low in attractiveness. They then rated middle-attractiveness images of each person, for attractiveness. Even though instructed to rate the specific images, not the people, their ratings were biased by the attractiveness of the learned images. A third control experiment, with participants rating names, demonstrated that participants in Experiments 1 and 2 were not simply rating the people, rather than the specific images as instructed. These results show that the formation of attractiveness impressions from faces is mandatory, thus broadening the evidence for automaticity of facial impressions. The mandatory formation of impressions is likely to have an important impact in real-world situations such as online dating sites.

Tourists’ and Residents’ Impressions of A Heritage Tourism Site: The Case of Kampong Taman Sari, Indonesia

The interface between tourism and built heritage is complicated because much built heritage is located in the middle of living communities. Questions arise about how to achieve a balance between the expectations of tourists and the community. To study this question, this paper reports on tourists’ and residents’ impressions of an international heritage tourism site, the Kampong Taman Sari in Indonesia. Using a linear-numeric semantic differential as the measuring instrument and nine consensus photographs of the site as stimuli, the study investigated similarities and differences in impressions between three groups: tourists (international and domestic) and residents. Three principal dimensions were found to underlie impressions of the site: Attractiveness, Organisation, and Novelty. Significant differences were found among all three groups in their impressions of Attractiveness. In terms of impressions of the Organisation of the site, international and domestic tourists have similar impressions but these differ significantly from the impressions of residents. On the other hand, domestic tourists and residents have similar impressions of the Novelty of the site, which is evaluated differently by international tourists.

Managing an Attractive Impression by Using Alcohol: Evidence From Two Daily Diary Studies

Two studies investigate impression management processes and alcohol use. In both studies, participants completed the Fear of Negative Evaluation scale and then a 21-day survey. In Study 1, participants reported daily desired impression and drinking. Men drank more than women; however, this effect was stronger on days in which they wanted to appear attractive as compared to other desired impressions. In Study 2, participants reported desired attractiveness, sex-composition, and drinking during social interactions. Attractiveness desires during social interactions related positively to drinking for men when interacting with mixed-sex others, and for women when interacting with mixed- and single-sex others.

First Impressions From Faces Among U.S. and Culturally Isolated Tsimane’ People in the Bolivian Rainforest

The authors examined the generalizability of first impressions from faces previously documented in industrialized cultures to the Tsimane’ people in the remote Bolivian rainforest. Tsimane’ as well as U.S. judges showed within-culture agreement in impressions of attractiveness, babyfaceness, and traits (healthy, intelligent/knowledgeable, dominant/respected, and sociable/warm) of own-culture faces. Both groups also showed within-culture agreement for impressions of other-culture faces, although it was weaker than for own-culture faces, particularly among Tsimane’ judges. Moreover, there was between-culture agreement, particularly for Tsimane’ faces. Use of facial attractiveness to judge traits contributed to agreement within and between cultures but did not fully explain it. Furthermore, Tsimane’, like U.S., judges showed a strong attractiveness halo in impressions of faces from both cultures as well as the babyface stereotype, albeit more weakly. In addition to cross-cultural similarities in trait impressions from faces, supporting a universal mechanism, some effects were moderated by perceiver and face culture, consistent with perceiver attunements conditioned by culturally specific perceptual learning.

Predicting Election Outcomes from Positive and Negative Trait Assessments of Candidate Images

Conventional wisdom, and a growing body of behavioral research, suggests that the nonverbal image of a candidate influences voter decision making. We presented subjects with images of political candidates and asked them to make four trait judgments based solely on viewing the photographs. Subjects were asked which of the two faces exhibited more competence, attractiveness, deceitfulness, and threat, which are arguably four of the most salient attributes that can be conveyed by faces. When we compared our subjects' choices to the actual election outcomes, we found that the candidates chosen as more likely to physically threaten the subjects actually lost 65% of the real elections. As expected, our findings support the conclusions of Todorov, Mandisodza, Goren, and Hall (2005) by showing a positive correlation between the competence judgments and the real election outcomes. Surprisingly, attractiveness was correlated with losing elections, with the effect being driven by faces of candidates who looked politically incompetent yet personally attractive. Our findings have implications for future research on negative political communication, as they suggest that both threatening first impressions and fleeting impressions of attractiveness can harm a candidate's electoral chances.

Location and Logo: Impressions are Everything

Several factors help make an attractive impression to potential patients. Considerations when naming your practice, designing a logo and choosing a location are discussed.

The Role of Cosmetics in Impression Formation

The purpose of this research was to investigate the effect of cosmetics use on impression formation. The study was a single factor experiment with three levels of cosmetics (heavy, moderate, none). Eighty-five undergraduate females viewed one of three colored photographs of a professional model wearing either heavy, moderate, or no cosmetics and indicated impressions of her attractiveness, femininity, personal temperament, personality, and morality by checking 7-point Likert-type scales. Analysis of variance revealed no significant difference on impressions of personal temperament or personality traits based on cosmetics use. Cosmetics use did significantly affect impressions of attractiveness, femininity, and morality.

The role of learned inferential encoding rules in the perception of faces: Effects of nonconscious self-perpetuation of a bias

It is proposed that the process of self-perpetuation of encoding biases can contribute to the acquisition of individually differentiated interpretive categories for the perception of faces. In the learning phase of Experiment 1, subjects were exposed to a short series of stimulus persons that contained a nonsalient covariation between a facial feature x and a personality characteristic y. Consistent with the previous research on processing of information about covariations, in the testing phase of the study, the ratings of new stimulus persons indicated that subjects acquired a procedural knowledge about the manipulated covariation. In the testing phase of Experiment 2 in which subjects rated a very long sequence of new neutral faces (80), the influence of the newly acquired encoding rule (inferring y based on x) on subjects' judgments gradually increased over time. As predicted by the self-perpetuation hypothesis, the growth of strength of the encoding rule over the testing phase occurred even though the testing phase trials did not contain any information supportive of the encoding rule. This result demonstrates a viable explanation of how people may acquire the (individually differentiated) encoding rules that “translate” objective facial features of perceived persons into subjectively meaningful impressions of attractiveness, intelligence, honesty, etc. The development of such rules can be triggered “incidentally” (i.e., by a very limited number of accidentally consistent instances), and, once initiated, they may become stronger and increasingly influential due to the self-perpetuation mechanism, that is, in the absence of any objectively suportive evidence.

What do women want? Facialmetric assessment of multiple motives in the perception of male facial physical attractiveness.

The multiple motive hypothesis of physical attractiveness suggests that women are attracted to men whose appearances elicit their nurturant feelings, who appear to possess sexual maturity and dominance characteristics, who seem sociable, approacheable, and of high social status. Those multiple motives may cause people to be attracted to individuals who display an optimal combination of neotenous, mature, and expressive facial features, plus desirable grooming attributes. Three quasi-experiments demonstrated that men who possessed the neotenous features of large eyes, the mature features of prominent cheekbones and a large chin, the expressive feature of a big smile, and high-status clothing were seen as more attractive than other men. Further supporting the multiple motive hypothesis, the 2nd and 3rd studies indicated that impressions of attractiveness had strong relations with selections of men to date and to marry but had a curvilinear relation with perceptions of a baby face vs. a mature face.