The mass fraction of total organic carbon (TOC) is one of the key indicators for evaluating the hydrocarbon generation potential of shale source rocks. Experimental measurements to evaluate the TOC content require significant cost and time. Furthermore, the experimental data are often fragmented and may not provide an accurate depiction of the source rocks throughout the entire block. To solve the above problems, this paper proposes to use the combination of conventional logging data and experimental data after an in-depth study of the geophysical characteristics of hydrocarbon source rocks in the Ordos Basin. A quantitative model between logging data and source rocks is established, and then the continuous distribution value of the TOC content in the hydrocarbon source rock interval is calculated. Firstly, the mud shale formation of the Permian–Shanxi Formation in the Upper Paleozoic, located in the Jingbian area of the Ordos Basin, is selected as the research target using the “Jinqiang method”. The model is constructed by selecting appropriate logging curves (acoustic time difference logging, resistivity logging, and density logging) and experimental results based on the response relationship between logging data and TOC data. This method provides more accurate and comprehensive data for source rock studies, combining experimental sampling to contribute to a better evaluation of TOC in source rock. The shale hydrocarbon source rock logging data from 10 wells are selected, and the model is used to realize the full-well section of the logging data to find the hydrocarbon source rock TOC, which is compared with the TOC data from the experimental core tested at a sampling point. The results demonstrate that the model is highly effective and accurate, with a mere 2.7% percentage error observed across 185 sample data points. This method greatly improves the accuracy and completeness of TOC evaluation compared with the results of previous studies and provides a guide for subsequent TOC logging evaluation of source rocks in other areas. With the study in this paper, continuous TOC values of source rocks are obtained, discarding the TOC values representing the whole set of hydrocarbon source rocks with a limited number of sample averages. This method can reflect the contribution of the layers with high and low organic matter abundance, and the calculated reserves are more accurate. By utilizing the measured TOC values of the study area to invert the model to find the parameters, this study contributes to the decision-making of hydrocarbon exploration in domestic and international basins.