AbstractThe concept of moral worth, of being creditworthy for doing the right thing, is often seen as essential feature of a moral theory. It forces us to provide a clear account of the relationship between moral motivation and moral action, raising important questions about the demands that morality makes of us. Work on moral worth has a long lineage, especially in Kantian scholarship. Recent years, however, have seen a more focused interest in the nature of moral worth outside of the Kantian tradition. Indeed, part of this interest stems from a rejection of an orthodox Kantian understanding of what moral worth is. In this article, I chart prominent reasons for rejecting the orthodoxy, and distinguish between two rival camps that have emerged: Right Reasons Accounts and Rightness Accounts. I delineate some of the demands that these accounts must meet, and end by discussing a potential way forward that has emerged via hybrid views and goal‐based views that attempt to utilise the most promising features of each.