Posterior cortical atrophy (PCA) is a rare neurodegenerative syndrome with prominent cortical visual dysfunction and early sparing of memory that is most commonly associated with Alzheimer's disease (AD) pathology.1 Focal cortical syndromes, such as PCA, can inform our understanding of cortical vulnerability to AD pathology. The rarity of the diagnosis, however, creates barriers to further study. Social media sites such as Facebook, with over 1 billion daily users, provide an opportunity to reach people affected by rare disorders, as previously demonstrated.2 We aimed to explore the use of social media platforms to examine patient, caregiver, and physician experiences with PCA. After IRB approval, three electronic surveys were launched and targeted to patients and caregivers on a PCA patient Facebook page and to physicians on a Listserv of the North American Neuro-ophthalmology Society. Surveys were designed to characterize PCA clinical histories, caregiver burden, and physician experience with PCA. RedCap was used for secure, online data collection. Eighty-two surveys were completed by patients (n=45) from several countries and physicians (n=37). Patients reported difficulty with driving (98%), performing simple math (93%), reading (90%), writing and drawing (90%), and depth perception (90%), while decreased color vision (77%) and homonymous hemianopic visual field defects (73%) were the most common findings by Neuro-ophthalmologists. The majority of patients reported using donepezil and memantine and perceived benefits from memantine more than other medications. Caregiver surveys thus far (N=17) indicate most are sole care providers with a high degree of stress, anxiety, and depression, and a Caregiver Strain Index average of 7 indicated a high level of stress. PCA has a major impact on activities associated with independent living and places a significant burden on caregivers. The majority of patients were prescribed medications indicated for AD, and neuro-ophthalmologists reported color vision loss and homonymous visual field defects as very common. Despite inherent validity issues, social media platforms hold promise for reaching those affected by, or caring for, rare disorders such as PCA and can provide new directions for investigations. 1. Crutch SJ et al. Lancet Neurol.2012;11(2):170–8. 2. Davies W. Orphanet J Rare Dis.2016;11(1):151.