ABSTRACT Tithonia diversifolia has the potential for use as a reservoir for entomophages in pest control, as it attracts and preserves natural enemies before migrating to the target crop, where a high incidence of pests occurs. For example, in tomato crop production one of the limiting factors, under field condition, is the incidence of phytophagous insects. We determined the effects of Tithonia diversifolia on species assemblage structure of natural enemies and pest insects (abundance and diversity), plant growth (leaf area, stem length and diameter, number of leaves, flowers and fruits, and fruits weight/per plant), plant defense (leaf thickness and hardness) and fruit colouration on tomato plants in open conditions. Through direct and indirect samplings, a total of 456 insects were collected, comprising 76 natural enemies, 269 pests and 111 belonging other guilds. Length, stem diameter, number of flowers, leaf thickness, and hardness increased, while the number of leaves decreased. T. diversifolia plants increased natural enemies but not pest abundance in tomato plants, demonstrating that this plant can alter the structure of the insect community associated with tomato.