In response to environmental regulatory pressure from the government, enterprises – as the main employers of labor – adjust their production-related choices and may alter their demand for labor. Numerous researches have probed into how environmental regulations affect the labor demand, which has emerged as a significant concern in the discourse around the adoption of environmental regulation policies. Nonetheless, many researches predominantly concentrates on the evaluation on the effects of environmental regulations on economic and environmental levels. Moreover, rare attention has been paid to how environmental regulations affect social activities, especially in terms of labor demands. As a result, the Air Pollution Prevention and Control Action Plan (APPCAP) is adopted as a “quasi-natural experiment” and a difference-in-differences model is employed to analyze the effects of the APPCAP on labor demands of companies. Hence, the 2008–2020 panel data are considered for the 3,949 Chinese A-share listed enterprises. Furthermore, this paper probes deeply into the underlying mechanisms based on mediation models. The following findings are thus concluded: (1) The labor demands of enterprises can be remarkably increased by APPCAP; and the result is still persuasive even though the endogeneity issues are taken into account. (2) APPCAP improves enterprise labor demand through the output and factor substitution effects. (3) As evidently revealed by heterogeneity analysis, the APPCAP could significant positive affect the labor demand size in state-owned companies, large-scale companies, new companies, and companies in polluting industries. (4) The APPCAP strikingly boosts the demand for labor force with high skills. Nevertheless, it exerts little influence on the demand for labor force with low skills and company salary levels. Therefore, the government must continue to steadfastly implement environmental regulatory policies but adopt different policies based on enterprise characteristics. Overall, this study provides micro-level experimental evidence for more in-depth understanding of how environmental policies affect labor market, which is particularly important for actively resolving social employment problems and exploring new growth points in enterprise employment.
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