The influence of the composition and microstructural aspects of coal microfacies on petroleum properties were investigated in light of petrographic and geochemical studies. The first study concerns a collection of North Sea Jurassic coals of various maceral compositions. The second study is a pyrolysis-gas chromatography study on pure microlithotypes from a similar French Jurassic coal. The results show that hydrocarbon potential is logically increased by a high content in liptinite but more often in hydrogen-rich vitrinite. In the same way, the hydrocarbon potential is reduced by a high inertinite content, mainly due to pre-sedimentary oxidation of the original biomass, but also due to early diagenetic processes that lead especially to the formation of micrinite, or to post-sedimentary alterations. These trends indicate that total hydrocarbon potential is increased by an autochthonous origin of the organic matter that was deposited in a relatively closed paleoenvironment and, thus, protected from detrital and organo-detrital inputs. Finally, the oil potential of humic coals, as determined by open pyrolysis-gas chromatographic studies, as related to the weight of rock, is similar to classical source rocks. The structural aspects of the coal microfacies, which probably play a role in the release of oil from coal seams in natural conditions, are also discussed.