This paper provides a literature review on reading definitions, issues and challenges of reading English materials at primary level, parents’ roles in instilling reading habits among pupils and measures that could be employed to equip the pupils with relevant strategies and knowledge in reading hypermedia reading materials. Reading in Malaysia is not a habitual action. The problem starts even at the early stage of education when the pupils are in primary school. Thus, they need to change their perception of reading. They must also change their reading strategies in accordance with the current trend of reading via websites and the internet and various applications via online. If they cannot cope with the English Language, they cannot read the English reading materials, thus, reading will not be their favorite habit. Parents’ role is also one of the important factors to change the children’s reading habits. Parents need to be equipped with knowledge so they can lead their children. Hopefully, with various approaches and workshops on reading, the pupils will be ready to change their reading habits. In this conceptual paper, a number of mobile applications will be introduced towards the primary school pupils to gather their attention and equip them with effective hypermedia reading strategies. Furthermore, in this 21st Century Learning, applications and gadgets are relevant to their interest. Parents, community, and the pupils themselves need to familiarize themselves with new applications to promote reading activities and develop a better understanding of reading materials.