Abstract This research paper aims to explore the development path of e-commerce logistics in the context of carbon neutrality. With the increasing concerns about environmental sustainability, the e-commerce industry has been pushed to find innovative solutions to reduce carbon emissions and promote sustainable practices. This study examines various strategies and approaches that can be adopted to achieve a greener and more efficient e-commerce logistics system. By analyzing the current trends, challenges, and opportunities, this paper provides insights and recommendations for policymakers, companies, and stakeholders in the e-commerce logistics sector. It requires comprehensive planning and decomposition of the entire process of e-commerce logistics. There are several key points to consider in achieving carbon neutrality for e-commerce platforms, such as green warehousing, green packaging, green transportation, and technological innovation, some top logistics companies achieved a cumulative carbon reduction. Adding a touch of “green” to the performance report of ecommerce promotions has become a proactive choice for an increasing number of platforms.