Boccardi Capital Brings Touch of Gold Las VegasLAS VEGAS, Feb. 12 /PRNewswire/ -Boccardi Capital announced today the beginnings of their muchvaunted branding concept, KING MIDAS WORLD. New partners have come on board for this development that promises to change Las Vegas forever. More than just an innovative way to play with money in Las Vegas and elsewhere, the KING MIDAS WORLD concept introduces an all surrounding lifestyle. Based on the ancient legend of KING MIDAS (The Midas Touch) who turned to gold everything he touched, KING MIDAS WORLD will empower people in much the same way. With the pieces in place, Boccardi is set to deliver to Las Vegas a revolutionary new dimension to the gaming industry, opening new doors of revenue and entertainment.1Random Images:Snapshot 1: A marriage is taking place in Coimbatore, South India. The 800 or so guests stare with interest at the groom and bride seated in the middle of the large wedding hall. The groom looks mightily uncomfortable in a silk dhoti that is embroidered with real gold patterns. The bride sweats through a 9-yard silk sari that is also woven with gold. The temperature in the room is about 100° F. The wedding is solemnized by exchanging gold necklaces, each weighing about 15-20 ounces. Although they do not believe in dowry, the bride's family hands over a vast array of gifts to the groom's family. Prominent among these, as noted by everyone present, are gold coins, biscuits and jewelry.Snapshot 2: A small sailboat has left the coast of the United Arab Emirates. In addition to fish, it carries 200 pounds of gold bars. The boat will make landfall somewhere on the West Coast of India. Prom there, the contraband will make its way into the precious metals market in Bombay.Snapshot 3: The hole was bigger. What was once a mountain covered with tropical hardwood trees was now a gaping dust-ridden crater five kilometres wide. The company's workers labour in their caterpillars and trucks far below, 400 feet below ground level. Gold-bearing ores are brought up to the processing plant where they are added to the large mounds placed on sheets of black plastic over which a pipe sprays a cyanide-based solution. The Indonesian soldier, machine-gun in hand, looks on as the helicopter takes off with gold ingots. A similar scene is being played out simultaneously in the Philippines, Ecuador, and Nevada, U.S.A.Snapshot 4: June 1999. San Juan Ridge, California. Eighty-five activists from 21 countries meet for a week to discuss the global implications of gold mining. Environmentalists, feminists, indigenous rights activists, scientists, small miners, and mine workers discuss and debate against the backdrop of mountains and streams that were decisively transformed by the California Gold Rush of 1849. Although no consensus is achieved, everyone agrees that large-scale gold mining should be immediately banned.The stuff of fantasies, dreams and nightmares, gold continues to circulate in peoples' lives around the world. Loved and worshipped by billions, hated, increasingly, by millions, it is a commodity with few equals. Despite the much-vaunted world of high technology, Internet finance, virtual money, or hedge funds, gold continues to play an important economic role in the present context. Although no longer viewed as a counterpart to money in the West, gold nonetheless retains that role in large parts of the developing world. Its global presence signifies past and present linkages that provide a useful window into the nature and shape of contemporary globalization.Gold is a rather peculiar commodity. At an abstract level, it is a commodity like any other that is produced under conditions of capitalist production. Similar to oranges, shoes or wine, it has use value, exchange value, and value. Gold does not have any special abstract qualities that mark it as an unusual commodity. It is traded in formal and informal markets from stock exchanges to pawn shops and street corners. …