AbstractThe aim of this work was to study the processes and factors conditioning the hydrochemistry of freshwater lenses associated with Holocene coastal deposits in an area of the Argentinean Atlantic coast. For this purpose, geomorphological units were mapped and a shallow groundwater monitoring network was established, including pre‐existing boreholes and shallow exploration wells. During the construction of the shallow exploration wells, sediment samples were extracted to determine the texture and mineralogical characteristics. Four samplings were carried out to measure in situ physicochemical parameters and to determine majority ions in the water. The chemical data were analysed considering the associated geomorphology, lithology, water balance and hydrodynamics. The geomorphological and lithological characteristics are the combined factors that favour the preferential rainwater recharge processes. Geoforms with greater topography and extension (continental and coastal dunes) tend to store freshwater lenses, while those with lower topography and little areal extension (sand sheets and beach ridges) have very thin lenses and tend to become salinized. Climate and local water balance are factor that determines that groundwater recharge occurs preferentially in winter. This causes increases in groundwater levels and a decrease in the groundwater EC. On the other hand, mineralogy is a factor that conditions the geochemical processes associated with the water–sediment interaction. Within the main geochemical processes, the dissolution and/or mineral weathering, the dissolution of CO2(g) and ion exchange determine the presence of different hydrochemical facies, where Ca‐HCO3 facies dominates in elevated geoforms, while Na‐Cl in lower ones. The results obtained in this work have provided an understanding of the factors and processes that condition groundwater chemistry in coastal deposits, being of vital importance for the management of water resources.