Vanadia-based catalysts are widely used in selective catalytic reduction (SCR) reaction for reducing nitrogen oxides emissions, however, they only exhibit sufficient DeNOx efficiency within a narrow temperature window. In this study, a catalyst embedded with electrothermal alloy was prepared. The catalyst surface temperature could be heated using the electrothermal alloy, in order to widen the operating temperature window of the V2O5-WO3/TiO2 catalyst. Experimental results revealed that the electrothermal alloy embedded V2O5-WO3/TiO2 catalyst can maintain superior NH3-SCR performance and high resistance to H2O in a wide gas temperature range of 100–400 °C by controlling the surface temperature. In the meantime, the NH4HSO4 poisoned catalyst could be efficiently regenerated through electric heating, and NOx conversion can be restored to the level of fresh samples. Additionally, the effect of additives including methylcellulose and glass fiber, on the physicochemical properties of the plate-type catalyst was also investigated, and the catalyst samples were characterized by means of BET, XRD, NH3-TPD, H2-TPR, TG and SEM-EDS. This study proves the electric heating strategy is a promising way to enhance the performance of the V2O5-WO3/TiO2 during wide temperature SCR applications.