The energy issue has gradually become a major focus of strategic competition among major nations in the contemporary world. Achieving a balance between energy, cost, and ecology is crucial, particularly in specific contexts. As one of the critical factors influencing global climate, carbon emissions have consistently been a green indicator of concern for countries worldwide. This paper addresses optimizing energy costs in the cold chain transportation of the fresh supply chain to obtain a model with low carbon emissions and transportation costs. Initially, the paper explores the equilibrium between energy and cost optimization using the theoretical framework of differential games in game theory. Building upon this, an intelligent energy system is proposed, and a basic model for constructing a smart grid is provided based on commonly used electric power. Using this as the foundational concept, a game model is constructed, considering the conflicting objectives of cost minimization, time efficiency, and energy conservation in addressing the primary issue of energy savings in the fresh supply chain, specifically the transportation path optimization problem. Compared to traditional models, the model presented in this paper reduces the scheduling of two refrigerated trucks. By optimizing this model, the transportation path's length is shortened by 5.50%, the carbon emission is decreased by 8.9%, and the model's overall cost is reduced by 4.94%. This study presents a game model that may efficiently optimize the fresh product transportation chain, reducing carbon emissions and expenses. The model has certain practical applications and serves as a guide.