Formation Of Knowledge Economy Research Articles

МОДЕЛИ ФОРМИРОВАНИЯ И ВОСПРОИЗВОДСТВА ИНТЕЛЛЕКТУАЛЬНОГО КАПИТАЛА

The article considers the key theoretical and methodological concepts and applied approaches to the conceptual essence of intellectual capital, the conditions of its formation and reproduction. It is noted that at present the concepts of formation and reproduction of intellectual capital are actively being formed, which is due to the trends of innovative development and the factors of the knowledge economy formation. In scientific practice, a single universal approach to the nature of such a phenomenon, its structure and forms of its functioning has not yet been developed. The author highlights that despite the variety of structural designs and approaches to the definition of the concept of “intellectual capital” and the variability of models of its formation and reproduction, there are common trends, factors and processes in forming and using the intellectual capital. It allowed to detail and clarify the features and content of those processes, to reveal their algorithms and essential characteristics. The main models of intellectual capital are considered, as well as the conceptual model of intellectual capital research, which includes goal-oriented and market approaches, is substantiated.

РОЛЬ СИСТЕМЫ ОБРАЗОВАНИЯ В ФОРМИРОВАНИИ ИННОВАЦИОННОГО ПОЛЯ НАЦИОНАЛЬНОЙ ЭКОНОМИКИ

The article is devoted to clarifying the role and place of higher education in innovative systems in the context of the knowledge economy formation. The relationship between the categories “innovative economy", “information socie-ty” and “knowledge economy” is shown. The content of the “innovation system” category is dis-closed and its compo-nents are highlighted. The additional importance of innovation systems in the context of deglobalization and increased geo-economic turbulence is emphasized. The generalized structure of the innovation process is given and three enlarged components of the innovation system (science, education and business) are identified. The role of universities is stated as an integrating component of the innovation system, within which knowledge is generated, accumulated, used and dis-seminated, as well as obtaining a synergistic effect from the interaction of all subjects of innovation activity. The econom-ic importance of the higher education system is emphasized, at the individual level expressed in the growth of household incomes due to the increase in the level of wages, and at the national level –in the increase in the rate of return on capi-tal investments. Three key public functions of higher education have been identified – the increment in human capital, the increase in the adaptability of the economy to innovations and the activation of knowledge diffusion processes. The importance of human capital in the formation of the innovative society susceptibility is emphasized, as well as the need to match the structure and functions of modern universities to solving the problems of ensuring the processes of network knowledge production, the formation of sufficient quantitative and corresponding to the tasks of intensive economic de-velopment qualitative parameters of human capital at the national and regional levels and the formation of multilateral innovation networks. The necessity is substantiated and the tasks of changing the role and modernizing the function of the higher education system in connection with activating the processes of the society digital transformation in the condi-tions of the fourth industrial revolution are clarified.

Assessing the resource potential of countries in the context of the formation of the knowledge economy

Subject. Taking into account the existing world experience in the development of the knowledge economy in modern conditions, there is a need to study the current state and further development of the knowledge economy throughout developed and developing countries. Objectives. The study aims to assess the resource potential of countries from the perspective of the knowledge economy formation. Methods. We employ general scientific and special methods, i.e. monographic, abstract-logical, and methods of comparative analysis. The applied part of the article is implemented using the modern tools of economic research. Results. To assess phases of the knowledge economy development in different countries, we specified a list of indices (human development index, digital competitiveness index, global innovation index) that characterize the current state of the knowledge economy development, and studied their dynamics for 2016–2020. Based on the data obtained, we classified international indices, assessed key aspects of the knowledge economy by calculating an integrated indicator of the knowledge economy. In the consolidated ranking of countries we identified Russia's position and determined the main factors hindering its progress towards the knowledge economy. Conclusions. To reduce the gap between Russia and other countries, we offer a set of measures to stir up the process of promoting intellectual and digital technologies as the main strategic resource. If implemented, these measures can act as a basis for the development of a general conceptual model of the knowledge economy.

METHODOLOGICAL ASPECTS OF STRATEGIC PLANNING OF THE CAPITAL-FORMING BASE OF ENTERPRISES IN KNOWLEDGE ECONOMY

Abstract. This paper is devoted to the substantiation of methodological aspects of strategic planning of the capital-forming base of enterprises in accordance with the objective features of the knowledge economy. Regarding the basic researched category — «capital» — it is proposed to interpret it according to financial approach. At the same time in the context of business management and its development it is important to consider the peculiarities of capital-forming base, in particular, taking into account theories of intellectual (human) and information capital. In this case, the capital-forming base of the enterprise is proposed to be understood as a set of assets (financial, tangible and intangible) in its ownership and / or disposal, and theirs usage forms the potential of the entity’s development over time. At the same time, the formation of the capital-forming base of the enterprise in the conditions of knowledge economy formation should be based on the principles of complexity, systemicity, strategicity and innovation. The main priorities of the formation of the enterprises’ capital-forming base include: 1) ensuring stable operation over time by creating a sufficient margin of safety; 2) accumulation of potential for sustainable development; 3) the formation of the company’s ability to innovative transformation.
 Strategic planning of the capital-forming base of enterprises is proposed on the basis of a foresight approach. In this paper the critical analysis of its advantages and disadvantages for solving the scientific problem and the semantic distinction between ‘forecasting’, ‘foresight’, ‘prediction’ has been held. It is proved that the effectiveness of the foresight approach for strategic planning of the enterprise’s capital-forming base is ensured by a logical combination of five factors: 1) clarity of formulation of foresight targets and variation of their implementation; 2) validity and depth of understanding of the grounds for decision-making by all participants of the foresight; 3) reflection of target priorities in specific research, investment and other projects; 4) independence of foresight participants’ identification of their positions, except for the order of interaction of participants (determined by foresight organizers); 5) possible change of positions of participants depending on initially accepted determinants. Also, the implementation capacity of strategic planning of enterprise’s activity directly depends on the availability and quality of industry strategy’s development made by the relevant government institutions.
 Methodological features of strategic planning of the capital-forming base are considered on the enterprises of the construction industry. It is formed the contour determinants of innovative transformation drivers of the construction industry (as the fundamental basis of strategic planning of the enterprises’ capital-forming base) in the following semantic directions: technological, ecological, personnel, economic, managerial. In turn, for strategic planning of the capital-forming base of construction industry enterprises technological, social, personnel, financial and managerial components have been identified and for each unit the operational measures have been formulated.
 Keywords: capital, capital-forming base, enterprise, strategic planning, foresight approach, sustainable development.
 JEL Classіfіcatіon G31, L52, O21, L1
 Formulas: 0; fig.: 2; tabl.: 2; bibl.: 25.

Features of knowledge economy formation in corporate training

The relevance of this problem is determined by the immaturity of the theory of forming knowledge economy at the setting of corporate training, as well as by the specific peculiarities of organizing corporate training in a market economy. The transfer of Russian economy to the innovative model based on knowledge economy requires reconsideration of practically all patterns and methods of the knowledge economy formation both in corporations in general and in corporate training in particular. The purpose of the paper is to reveal the need in acquiring new professional knowledge in corporate training and to show the importance of improving managerial skills and personal traits that increase motivation to learning and forming the knowledge economy. The leading approach to this problem is the analytical method that studies the works of Russian and foreign researchers in the field of management in education. It includes stages from the identifying the subject matter of the category of "knowledge economy" to the features of forming "knowledge economy" in the setting of corporate training in corporations. This research is impossible without the use of such scientific methods as analysis and synthesis, as well as methods of system analysis that combines organizational, personal and technological components, expert evaluations, re-engineering business processes of training. It is due to the fact that the formation of knowledge economy is carried out through corporate training, which can be considered as a specific socio-economic phenomenon. These approaches allow considering the activity of large foreign and Russian production companies, which carry out corporate training, as a set of business and administrative relations. These relations emerge in the process of formation and development of the knowledge economy. Let us list the main results of this work. The first part of the work deals with the theoretical substantiation and the subject matter of the category of "knowledge economy". The second part shows the features of knowledge economy formation in corporate training. Materials of this paper can be useful for forming the knowledge economy for corporate training as a strategy of corporate training system in large production companies.

PROBLEMS AND PROSPECTS OF KNOWLEDGE ECONOMY FORMATION IN THE POST-INDUSTRIAL ECONOMY

The article deals with topical issues of knowledge economy formation in the conditions of post-industrial society development. Using the author's approach based on system analysis, the directions of development of the knowledge economy are determined, and the main characteristics of the knowledge economy are clarified. The scientific novelty and practical value of the article lies in the fact that the author identified the main problems caused by the development of the knowledge economy and proposed promising ways to eliminate them.

Проблемы современного образования в контексте формирования экономики знаний (на примере регионов РФ)

Проблемы современного образования в контексте формирования экономики знаний (на примере регионов РФ)

CONSIDERATION, ANALYSIS AND DEVELOPMENT OF SOME EXISTING APPROACHES TO QUANTITATIVE VALUATION OF INTANGIBLE ASSETS

Many recent scientific publications on the current and future development of the world economy highlight such a trend as the knowledge economy. It is logical to hope that if such a trend exists, it would be possible to observe the corresponding processes in changing the attractiveness of certain assets, namely the increase in the attractiveness of any assets closely related to knowledge. A similar situation would apply to innovation development, i. e., processes related to investment and R&D, etc. Data on the distribution of shares of tangible and intangible assets in the capital structure and trends in the investment attractiveness of certain assets can show the real picture. The article is devoted to the analysis of the situation of the growth of attractiveness of intangibles and intellectual capital in the conditions of intensification of innovative development and formation of knowledge economy. A comparative analysis of statistical data on investments in tangible and intangible assets in Europe, the United States and Ukraine shows that there is a tendency to increase the attractiveness of the latter types of assets. Several hypotheses have been formed, the testing of which is a necessary task of further research. Various existing approaches to the valuation of intangible and intellectual assets have been researched and systematized. It is established that the diversity of existing international approaches is reduced to several classes of patterns. Their general features, shortcomings and factors that lead to low quality of results of valuation of intangible assets or to their leveling of results are revealed. The necessity for formation of another class of estimation methods is offered and substantiated, which with necessity should be based on other, alternative principles. In general, the conceptual foundations of this class of methods are proposed and the general logical and theoretical foundations for its formation are laid. According to these principles a new class of approaches should be built according to the quasi-physical approach to the consciousness phenomena and on the principles of standardization and unification.

Человеческое развитие и перспективы формирования экономики знаний в российской Арктике

Человеческое развитие и перспективы формирования экономики знаний в российской Арктике

The characteristics of PhD programs at Saint-Petersburg State University (SPSU): The transformation of generic competences of PhD students in Political Science

The aim of this article is to explore the characteristics of the new model of PhD programs (using the case of SPSU) and to test the following hypothesis: the new model of PhD programs in Saint-Petersburg State University (SPSU) is relevant and useful for innovative development and knowledge economy formation. The hypothesis was tested according to the following tasks: 1) Analysis of the cooperation of main actors or dialog between actors in the case of the Faculty of Political Science (SPSU); 2) Estimate of changes in completion rates in the case of the Faculty of Political Science at SPSU; and 3) Exploration of the motivations of PhD students in the case of the Faculty of Political Science at SPSU. The new model of PhD programs affects the structure of communication and coordination channels between all stakeholders. It also supports the necessity of such incorporation channels for the development of educational programs. Network analysis shows that SPSU is the main actor in the decision-making processes for the development of methodological and scientific programs. Other governmental bodies, NGOs, and institutes are also included in this process. Discourse analysis and a review of questionnaire data show the first perceptions of the new model of PhD program. The new model is changing the completion rates by introducing a new measurement: the Diploma “Researcher. Teacher-Researcher”. An overview of general competences at SPSU proved that core competences of this program correlate with soft skills and encourage the development of systematic and critical thinking, project management and cooperation skills. In addition they provide the possibility to build inter-cultural channels of self-development and to work with information.Received: 11 March 2019Accepted: 17 March 2020Published online: 19 May 2020

INNOVATIVE DEVELOPMENT AND HUMAN CAPITAL AS DETERMINANTS OF KNOWLEDGE ECONOMY

The development of a knowledge economy is a key priority for innovative progress and for ensuring the country’s competitiveness through the efficient use of intellectual resources and human capital. Our paper is focused on a necessity to find out the influence of human capital in providing innovative development and the formation of knowledge economy, to develop measures for its formation, accumulation, preservation, reproduction in order to increase national competitiveness at the world market. The foundation of the knowledge economy is productive knowledge and quality education that contribute to the intellectual capital embodiment into productive activities. A detailed analysis of the current state and problems of the education and science spheres has been carried out, international ratings have been analyzed and the place of Ukraine in them is determined in the article. An estimation of financial losses of the economy in connection with the outflow of students to study abroad is hold in the article. By using the trend modeling method we propose to estimate the effect of the predicted values of the components of innovation activity on the Global Innovation Index. Results show that Ukraine position in the Global Innovation Index rating will strengthen, which can testify, about the redistribution of financing of the innovation sphere in favor of private institutions and investors. The transition to a knowledge economy involves an understanding of the decisive influence of science, the latest technologies, innovations in the global economy, and enables the resource-oriented countries to leave this status and become a countries of high-tech and high skilled development, based on the transformation of knowledge into a source of value and the driving force of economic progress.

Rationality as a philosophical problem and effective factor of knowledge economy formation

The place and role of rationality in the modern knowledge economy (digital economy) functioning, ensuring its proper efficiency and preparing the economy of Ukraine for the creation of the fifth and sixth waves of innovation are investigated in the article. It is proved that rationality is a phenomenon of Western culture, it has a historical character and it is directly related to a specific type of culture, being one of its highest values. Special attention is paid to the analysis of a relationship between rationality and science and to the study how particular type of science influences on the content of rationality and the style of rational thinking. The comprehension of the historical-systemic approach to understand the nature of scientific rationality impact on the effectiveness of economic systems is also in focus of study. The research results showed the extremely complex character of the relations between rationality and efficiency in economic systems of macro- and global levels in the conditions of their functioning on the basis of post-non-classical science. It is illustrated that in such objects, which, as a rule, are open human-mannered systems with nonlinear feedbacks, it is quite problematic to achieve a concordance in time of the optimal level of rational and efficient functioning, and even more in the long run. Hence, it is proved that this fact in no way denies the existence of scientific rationality as a separate type of rationality, which is often described by some philosophers and scientists-representatives of post-non-classical science. Studies have shown that, on the contrary, in the post-nonclassical era, scientific rationality is not lost, but preserved, and it often becomes even more relevant than during the dominant status of classical science, although its content becomes more «vague», veiled. Moreover, an additional opportunity opens up for expanding the boundaries of rationality by taking into account the influence of moral, aesthetic, psychological, theological factors.

ECONOMIC KNOWLEDGE OPTIMIZATION IN UKRAINIAN AGRARIAN UNIVERSITIES: A KNOWLEDGE MANAGEMENT PERSPECTIVE

A university as knowledge-intensive organization is an important actor that has a powerful influence on knowledge-economy formation. Implementation of knowledge management in universities is inevitable by-product of economic grows and improvements in diverse branches of national industry complex. The aim of this paper is to analyze the economic knowledge functioning in Ukrainian agrarian universities. The author uses statistical analysis to measure the number of economic departments and academic disciplines in Ukrainian agrarian universities. The study shows that up to 37,5% of educational departments in Ukrainian agrarian universities consists of economic educational departments. The analysis of economic knowledge functioning in Vinnytsia National Agrarian University showed that within economic educational departments almost 55% belong solely to economic disciplines and almost 30% belong to interdisciplinary economic courses. The author also uses theoretical modeling to show the knowledge environment of the universities. Attention is focused on differentiation between the inner, micro and macro knowledge environments of the universities. The author strongly recommends the use of knowledge management instruments with the aim of improving economic knowledge. Improvement of knowledge flows between an agrarian university and other important stakeholders will allow the optimization of the knowledge infrastructure of the universities, including the structure of economic knowledge. Government bodies, managers of the universities, and heads of university departments should use knowledge management tools on the systemic basis in order to achieve significant organizational results and make progress. Universities should take into consideration the specificity of micro and macro environments. Factors of globalization, new technologies, politics and legislation, economics and finances, society and culture, nature and geography should be examined and included in the information infrastructure of a university. It is clear that macro environment information is already under the consideration of academic governing bodies.

Formation of Knowledge Economy in the “Recourse Type” Regions

The subject of this article is the economic relations that make up the process of formation and development of the knowledge economy in resource-type regions. The aim of the research is to reveal the essence of a knowledge-based economy, its inherent regularities and features at the regional level. Scientific research has been focused on the material aspects of the reproductive process for a long time. At present, a new paradigm based exclusively on theories of sustainable and human development, as well as the knowledge economy, is formed. The concept of the knowledge economy is a new course of economic development. The article reveals a system of indicators of the knowledge economy. The basic requirements for this system are formulated. The assessment of the knowledge economy in the regions of Russia from 2005 to 2017 was completed. The main factors determining the possibilities of industrial development and economic growth of the regions of the “resource type” are revealed on the example of the Kemerovo region. The necessity for the formation of organizational elements of the regional innovation system was demonstrated. The necessity of transformation of the labor market and modernization of the education system in the region as one of the directions of the knowledge economy is also substantiated. The presented results of the research made it possible to conclude that higher education is not tuned to the preparation of genuinely demanded professions, but focuses directly on the interests of entrants. The amount of damage from non-use of higher education, obtained by graduates is calculated and presented in the article. Recommendations for the system of higher professional education are suggested.

SOCIAL INNOVATIONS IN THE PROFESSIONAL TRAINING OF MANAGERS UNDER THE CONDITIONS OF KNOWLEDGE ECONOMY DEVELOPMENT

The transformation in the system of business relations in modern times has led to the formation of the economy based on knowledge. Relevant processes place qualitatively new demands to the managerial staff in this system and, consequently, to the technologies of their professional training. Effective usage of innovations in pedagogy for the training of managers becomes one of the fundamental factors in the formation of competitiveness of knowledge economy. The purpose of the paper is to reveal the essential characteristics, generalization and justification of social and pedagogical innovations in the professional training of managers under the conditions of the formation of a knowledge economy. The methodological principles, which the given analysis is based on, include the implementation of a set of universal and special methods of scientific cognition. Results. The role of education is defined as the foundation for the economy based on knowledge. In total, it is possible to distinguish three main areas for optimization of the process of professional and personal development of future managers: expanded implementation to the system of in-class activities forms, methods and technologies that teach to perform practically all managerial functions and actions under different market conditions; implementation to the educational institution of out-of-class forms of practical work that develop market and managerial thinking and other qualities, skills, and abilities; expansion of personality developing space in the educational institution. So, in the context of the knowledge economy formation, important means for the development of managers’ economic knowledge are those that are aimed at studying, analysing the achievements of economic thought, understanding information, and generating their own effective options for management optimization. Based on this, the priority social and pedagogical innovations are: projecting and modelling in management, research, and creative activity. Practical implications. In the project process, a clear formulation of the project’s goals and objectives, development of the final material product (business plan; measures to optimize management of a certain enterprise sector; a set of diagnostic methods for assessing the professional competence of applicants for the position, etc.) were assumed. Modelling allowed developing and exploring models of objects of economic activity, which helped to systematize knowledge about them, to specify their components, to disclose new functions. Research and creative activity allowed students to study at the empirical and theoretical levels in the economic sphere, the laws of its phenomena functioning in the context of their systemic interconnection with the goal of knowledge development about it, generating and implementing effective approaches to solve problems.

Formation of remote education as a means of restoration of Russian recessive regions’ economy

Purpose The purpose of this paper is to substantiate the perspectives of using remote education as a means of restoring Russian recessing regions’ economy and develop framework recommendations for this. Design/methodology/approach The set goal is achieved by finding the dependence of the values of indicators of socio-economic development on the level of development of education in Russian regions. The methods of regression and correlation analysis are used for that. Findings The findings showed a moderate direct connection between the development of education and socio-economic position of the region if found. Qualitative analysis allowed substantiating large perspectives of using remote education as a means of restoring Russian recessing regions’ economy, which have two manifestations. The first one is related to the increase of accessibility of educational services in Russian regions. Due to this, the potential of development of region’s human potential is better realized. Being one of the key resources in the conditions of knowledge economy, human resources stimulate the activation of entrepreneurial activities, growth of labor efficiency and innovational activity of region’s companies. The second manifestation envisages the formation of entrepreneurship in the sphere of remote education as a growth vector and source of competitive advantages of recessing region’s economy. This opens possibilities for the formation of knowledge economy in region and supporting its high competitiveness. Low capital intensity of entrepreneurship in the sphere of remote education makes it accessible for development even in recessing regions, stimulating the growth of the volume of tax revenues into the regional state budget and formation of its positive balance. Originality/value For the practical implementation of the determined large perspectives of using remote education as a means of restoring Russian recessing regions’ economy, authors’ framework recommendations are offered, which are aimed at the improvement of normative and legal conditions for the conduct of entrepreneurial activities in the sphere of remote education, information support for this entrepreneurship and its marketing support and promotion as a basis of region’s economy’s competitiveness.

CULTURE AS A FACTOR OF KNOWLEDGE ECONOMICS WITH PARADIGMATIC CHANGES IN SYSTEMIC INSTITUTIONAL CONTEXT

In modern conditions it is important to develop a systemic and institutional concept of culture as a form of knowledge economy. In order to present a systemic concept of knowledge and culture in the formation of knowledge economy, I think the new meaning of paradigmatic and conceptual aspects of economic science is of particular importance. In addition, the systematic representation of the cognition process is particularly important. As shown by the practice of recent years, the main problems in the form of knowledge technology are solved, which will facilitate the improvement of the “cognitive” function of economic science and enhance its practical benefits. The modern stage of globalization is characterized by a number of specific peculiarities of post-dosystem development, which, in our view, is important to the development of knowledge-based economy (knowledge economy). It is noteworthy that globalization stems from adding global dimensional dimensions to the knowledge economy, such as resource-technological, informative, communicative and institutional structures. In addition, we think it is necessary to understand the knowledge of the knowledge economy. This makes it possible to develop culture with knowledge as a factor of forming a knowledge economy. According to the Postindustural Theory, the main resource of the post-denser economy is information and knowledge, the main type of manufacturing activity is the high level of automation of the production, the science of technologies used primarily from the main technologies, and various services are the most common types of economic activity. In industrial society, the field of agriculture, industry - Industry, Postindustry - determinants are already theoretical knowledge with universities, as a place of active and generating knowledge.

BACKGROUND OF HUMAN CAPITAL DEVELOPMENT IN THE CONTEXT OF FORMING THE ECONOMY OF KNOWLEDGE

The general definition of human capital has been given, the most important factors of influence on it regardless of the hierarchical level of the economic system, namely education and health, have been indicated in the article. The stages of the human capital development from the basic to the innovative one have been identified and the important internal human factors that can be influenced from the outside, reinforcing them, which will influence the increase of the level of human capital have been emphasized. The Global Human Capital Report of the World Economic Forum in 2017 has been analyzed in order to identify the place of Ukraine and its determinants, as compared to countries, the highest level of human capital in the world. This allowed identifying the problems of human capital development in Ukraine and the corresponding directions of their overcoming. The main problems include: lowering the welfare and quality of life of the population; departure of highly skilled specialists abroad; the reduction of employment opportunities in the specialty due to the low qualification and inconsistency of the received education with the demanded occupations in the labor market, which are changing on a global scale. To overcome these problems, it is important to create certain preconditions at different hierarchical levels of the economic system in the context of the knowledge economy formation. At macro level, the prerequisites for the human capital development include: implementation of measures to overcome corruption; the revival of morality and the general culture of society; creation of a favorable innovation climate and an innovative culture of the country's population; maintenance of domestic commodity producers; development and implementation of effective intellectual property rights protection instruments at the legislative level. On the meso-level, such preconditions are: the development of higher and special vocational education in the branch directions; development of innovation infrastructure; distribution of clusters for business development; the maintenance of domestic commodity producers. At micro level, the above-mentioned prerequisites include: scientific approach to the organization of work; modern quality and efficient management system and relevant organizational structure and system of labor motivation and stimulation; introduction of innovative approaches, methods, tools in all areas of activity.

ФОРМИРОВАНИЕ ЭКОНОМИКИ ЗНАНИЙ В РЕСУРСОДОБЫВАЮЩЕМ РЕГИОНЕ: РОЛЬ ОПОРНОГО УНИВЕРСИТЕТА

<p>The subject of the study is the role of the flagship university in the formation of knowledge economy in a resource-extracting region. The aim of the research is to reveal the role of the flagship university in the development of a resource-extracting region towards the knowledge economy via its basic social and economic functions, defined by the urgent needs of the local community, according to the local natural and economic specifics. The research employed some elements of system analysis. The study results: the study has<br />revealed some development components, critical for innovative development of Kuzbass, which is a typical resource-extracting region, influenced by its flagship university; the role of the flagship university in the formation of knowledge economy via the definition<br />of its social and economic functions has been revealed; a belief-creative mission of university education in a knowledge-based society has been established. The results can be used in the development planning of higher education in the Kemerovo region.<br />Conclusions: 1. The critical components of regional development, which are influenced by the flagship university, embrace human resources, as well as measures to transform social infrastructure; natural resources together with ecology; cultural and demographic<br />resources of development. 2. New models of university education combine the processes of market economy and the traditional socio-cultural functions of the university, important for the socialization of the knowledge economy. 3. The social function of the flagship<br />university is due to its main traditional function of forming a modern picture of the world among students and primarily consists in creating a solid foundation for demographic growth in the region. 4. The economic function of the flagship university is, first of all, in teaching practical skills that would enable students to join the regional production and economic activities immediately after graduation</p>

Formation of the creativepersonality concept as a factor of the creative knowledge economy in theconditions of globalization

Urgency of the research is the formation conditions for creative personality, which are the result of the creative knowledge economy, where the given type of personality is the main component. Target setting is the phenomenon of the creative personality as a phenomenon and the basis for the formation of a similar concept. Information society and social entrepreneurship are the key factors for the formation and development of the creative knowledge economy. Actual scientific researches and issues analysis. We rely on authors who investigate the " knowledgeable-intellectual " society, which is based on a knowledgeable-intellectual personality. The main works are written by V. Andrushenko, T. Andruschenko, V.Vashkevich, V.Voronkova, O.Kivliyuk, V.Melnyk, V.Nikitenko, R.Olexenko, O.Sosnin. Uninvestigated parts of general matters defining: conceptualization of the creative personality concept through the global world challenges. The research is based on theoretical aspects of the concept formation for the creative personality as a factor of the creative knowledge economy formation. The research objective is the use of socio-axiological and neo-axiological approaches and methods that allow to get through the conditions of the creative individual formation in response to the challenges of globalization and the information society. The statement of basic materials. Personal value orientations, which are essential for the formation of the information-knowledge economy or neo-economy are the main cores of axiology. The research shows that creativity stimulates the production of innovative material and spiritual goods, promotes acceleration of commercialization and the final consumption of material and spiritual goods. It is found that Homo economicus is the basis for the formation of creative entrepreneurship and its transformation into the social capital of the nation. The essence of culture as the main dominant component and the key formation factor for creative and valuable competitive specialists are revealed.Conclusions. The evolution from "homo economicus" to "homo creativus" is revealed in the conditions of globalization and global rankings of the creative economy; the concept of creative personality as a factor of creative and knowledge economy in the conditions of globalization challenges is created; holistic representation of the creative personality as a factor in the formation of the knowledge-information economy is presented