Preface vi Chapter 1 The Dark Side of Valuation 1 Chapter 2 Intrinsic Valuation 22 Chapter 3 Probabilistic Valuation: Scenario Analysis, Decision Trees, and Simulations 64 Chapter 4 Relative Valuation 90 Chapter 5 Real Options Valuation 114 Chapter 6 A Shaky Base: A Risk-Free Rate 144 Chapter 7 Risky Ventures: Assessing the Price of Risk 168 Chapter 8 Macro Matters: The Real Economy 194 Chapter 9 Baby Steps: Young and Start-Up Companies 213 Chapter 10 Shooting Stars? Growth Companies 263 Chapter 11 The Grown-Ups: Mature Companies 312 Chapter 12 Winding Down: Declining Companies 361 Chapter 13 Ups and Downs: Cyclical and Commodity Companies 417 Chapter 14 Mark to Market: Financial Services Companies 449 Chapter 15 Invisible Investments: Firms with Intangible Assets 476 Chapter 16 Volatility Rules: Emerging-Market Companies 505 Chapter 17 The Octopus: Multibusiness Global Companies 535 Chapter 18 Going Over to the Light: Vanquishing the Dark Side 568 Index 576