Festival Management Research Articles

Finding the Gaps in Event Management Research: A Descriptive Meta-Analysis

Event and festival management is a growing topic of interest in the field of academic research on tourism and for many destinations because of the significant benefits event tourism can bring to a host destination. This study had three objectives. First, we attempt to identify primary research subjects of past studies. Second, we look at suggested implications of past studies. Lastly, we attempt to identify the "gaps" in previous festival management research and suggest topics for future event management studies. Three-hundred and two articles were identified in four leading event and festival management journals: The International Journal of Event and Festival Management, Event Management, International Journal of Event Management Research, and the Journal of Convention and Event Tourism. Analysis of the identified articles notes prominent contributors to event and festival management literature, most prevalent topics of study, primary focus as seen from one of four balanced scorecard (BSC) perspectives, most dominant regions of research, and most prominent methodologies employed for event and festival management research.

다문화축제의 서비스품질이 방문객 만족도와 행동의도에 미치는 영향

The purpose of this study was to improve the quality of the service at multicultural festivals and to encourage them to promote social integration by analyzing the relationship between their quality of service, visitor satisfaction, and behavioral intention. To this end, attendees of the Ganghwado Jeondeungsa Immigrant Festival, who were mainly foreign workers and their Korean teachers, were invited to respond to a 183-item questionnaire, which was then analyzed to determine the relationship between the quality of service of multicultural festivals, attendee satisfaction, and behavioral intention. It was found that physical and procedural quality among service quality indicators had an influence on satisfaction and behavior, and that satisfaction and behavioral intention increased as physical quality and procedural quality increased. Meanwhile, an analysis of behavioral intention according to demographic characteristics revealed that foreigners were generally more likely to attend the same festival again in the future and recommend it to others as compared to Koreans. Therefore, if the quality of service offered to foreigners is accurately studied, evaluated, and reflected in festival management, it will ensure repeat visitors and their recommendation through word-of-mouth, which in turn may encourage more foreign visitors, and bring about by an increase in social integration and exchange between countries.

Relationship Between Transformations of Agricultural Base and Festival Management Foundation of Shinto Shrine on Village Units in Suburban Area.

Relationship Between Transformations of Agricultural Base and Festival Management Foundation of Shinto Shrine on Village Units in Suburban Area.

The role of moderating variables on music festival volunteer management

ABSTRACTThe growth and popularity of festivals and events has led to a need for examination of volunteer program management. An increase in music festivals in the United States in the last decade has resulted in managers recruiting and managing volunteers to operate music festivals. This research examines relationships between moderating variables and factors of self-image congruency, motivation, satisfaction, and intent to return as a volunteer at Austin City Limits, a large-scale music festival in the United States. This research demonstrates the benefit of incorporating self-concept theory in volunteer, event, and tourism research and provides practical implications for practitioners who manage volunteer programs.

Towards an adapted MHP strategic capabilities model for moderating challenges to quality music festival management

PurposeThe music festival industry is challenged by intense competition and financial exigency. As a result, many festivals have either folded or are currently struggling. Therefore, the purpose of this paper is to show that motivator-hygiene-professional (MHP) strategic capabilities (SCs) are positively associated with quality music festival management thereby providing a playbook for potentially mitigating these challenges.Design/methodology/approachThe mixed methods research design comprised a case study of a leading event management company as well as nation-wide in-depth interviews and questionnaire survey. The authors initially confirmed the nature of the challenges to the industry from the case study and the in-depth interviews. The authors then developed an MHP Model of 15 SCs that were identified from the literature and the qualitative research. The relationship of the MHP SCs model to quality music festival management was tested in the questionnaire survey.FindingsThe respondents suggested that all the SCs were related to quality music festival management. However, Professional SCs were considered comparatively less important than motivator and hygiene SCs. Across all three groups, interviewees highlighted the significance of artists, site and operational planning, financial and stakeholder management and ticket pricing. In addition, careful planning, delegation and quality focus, problem solving, resolve and flexibility, leadership and vision, communication and innovation were considered conducive to the quality management of music festival organisations.Practical implicationsThe MHP SCs model and dimensions of quality management offer music festival event managers a detailed practical playbook for moderating challenges to music festival management. In essence the authors provide the specific drivers that festival managers should best focus their attention upon. Visionary leadership, artist differentiation, innovation, customer service and flexible management have priority.Originality/valueThe findings add to the festival management literature by demonstrating the importance of motivator, hygiene and additional professional SCs for moderating challenges to the music festival industry. To the best of authors’ knowledge, no previous studies have directly investigated specific SCs critical for quality event and festival management. In particular, the academic significance of this paper is that the authors have combined Herzberg’s motivator and hygiene factors with SCs, which are in essence success drivers, to create a novel holistic MHP SCs model for quality music festival management. Further explanatory insight is gained by the addition of a third factor of professional SCs.

The logic of the festival management

The logic of the festival management

The Impact of Medical Tourism Promotion and Local Festival Management on Visiting Intention

The Impact of Medical Tourism Promotion and Local Festival Management on Visiting Intention

Producing Extreme Metal festivals: An analysis from Lacan's gaze

By employing Lacan's theoretical framework of gaze, this study provides a narrative analysis to examine the managerial experiences of the producers for Extreme Metal festivals. Specifically, it explores meanings and struggles of tourism festival making that connects individual subjectivities and politics of culture production. As such, it offers a broad conceptual framework merging the Lacanian gaze into tourism research and MacCannell's theory. The findings reveal that festival producers are constantly dealing with various contested roles and voices, revealing in-depth psychological complexities situated within managerial experiences. Meanwhile, the process of festival management must be seen as significantly influenced by the mechanism of cultural offering that the producers attempt to assert and define through the festival space. Finally, implications related to the greater realms of psychoanalytic insights and their potential connections with tourism management are discussed.

A study of festival switching intentions, festival satisfaction, festival image, festival affective impacts, and festival quality

There is a conceptual gap in the marketing literature, as to date there has been no published empirical research on festival switching intentions, festival satisfaction, festival image, festival affective impacts, and festival quality that have focused in the context of food festivals. This study seeks to fill this conceptual gap by identifying the dimensions of festival quality and empirically examining the interrelationships among festival switching intentions, festival satisfaction, festival image, festival affective impacts, and festival quality. A multidimensional and hierarchical model is used as a framework to synthesize the effects of festival quality, festival affective impacts, festival image, and festival satisfaction on festival switching intentions. Statistical support is found for four primary dimensions and 13 subdimensions of festival quality for food festivals. The hypothesized paths between the higher order constructs—festival quality, festival affective impacts, festival image, festival satisfaction, and festival switching intentions—are confirmed. The results of this analysis contribute to the services marketing theory by providing additional insights into festival switching intentions, festival satisfaction, festival image, festival affective impacts, festival quality, and the dimensions of festival quality. The results of this study will also assist festival management in developing and implementing market-orientated service strategies to increase festival quality and festival affective impacts, enhance festival image and festival satisfaction, and decreasing attendees’ switching intentions to other food festivals.

The Applicability and Usefulness of the Stakeholder Strategy Matrix for Festival Management

This article examines the applicability and usefulness of the stakeholder strategy matrix in the context of festival management. An extensive literature review gave rise to the development of an online survey. Data for the study were collected from festival managers in the US. This empirical study indicated that internal and external festival stakeholders differ from each other in significant ways, and that different management strategies should be used to manage them. The stakeholder strategy matrix appears to be more effective for the management of internal festival stakeholders and the least effective for managing external festival stakeholders. Based on the results of the study, it can be postulated that the stakeholder strategy matrix can be applied effectively towards managing festival stakeholders and may provide useful management strategies for festival managers when managing their internal and external stakeholders. This is one of the first studies to be conducted in this area, and as such it contributes to the body of knowledge on management strategies for internal and external festival stakeholders.

Sponsorship Thinking: A Creator for Collaborative Undertakings in the Festival Context

The qualitative case study examines the role and given meanings of sponsorship of festivals both as a resource and as a strategic marketing choice. The research provides insight into the interests and posited goals for collaboration between festival organizers and companies and to examine what characteristics are involved with managerial aspects when sponsorship thinking might been seen as a leveraging role in partnership negotiations between the parties. The findings indicate that the focus of sponsor-linked relationships has shifted towards interactive design between the festival organizers and their partners. The partners' interests lie in accessing new openings that could leverage their goals regarding their target groups. Conversely, for the festival organizers the focus of their cooperation is on concepts that facilitate experience design in the "festival way." The festival management perspective highlights the need among partners engaged in the discourse of interactive sponsorship not only for management capabilities, but also for innovation skills to ensure the longevity and vitality of the events. The managers' ability to improve and maintain effective and productive relationships with other members of their ecosystem is fundamental to the success of networked festivalproducing processes.

Negotiating diasporic culture: festival collaborations and production networks

Purpose Within New Zealand, cultural festivals play a vital role in the local representation of diasporic cultures. By analysing the production design of festivals, in Auckland, New Zealand representing Indian culture between 1995 and 2015, the purpose of this paper is to create a deeper understanding of collaborative networks and power relationships. Using Richard’s pulsar/iterative network theory and Booth’s notion of cultural production networks, a new theoretical model is proposed to visually track the collaborative networks that sustain and bridge cultures, empower communities and fulfil political agendas. Design/methodology/approach This ethnographic research draws upon event management studies, industry practice, ethnomusicology and sociology to take a multi-disciplinary approach to an applied research project. Using Richards’ pulsar and iterative event framework Castells’ network theory, combined with qualitative data, this research considers critical collaborative relationships clusters and how they might impact on the temporal nature of festivals. Findings The 1997 Festival of Asia and the subsequent Lantern Festival in 2000 and Diwali: Festival of Lights in 2002 were pulsar events that played a significant role in collaborative networks that expand across cultures, countries and traditions. The subsequent iterative events have played a vital role in the representation of Asian cultural identity in general and, more specifically, representing of the city’s growing – in both size and cultural diversity – Indian diaspora. Originality/value This research proposes a new conceptual model on festival management and diasporic communities in the Asia-Pacific region. Richards’ and Booth’s conceptual models are used, as a starting point, to offer a new way of considering the importance of looking at collaborative relationships through historical perspectives. The framework explored contributes a new approach to cultural festival network theory and a means to understand the complexity of networks required that engage actors from inside and outside both local and global communities.

Appreciating formal and informal knowledge transfer practices within creative festival organizations

Purpose – Problem-solving approaches to research have dominated the not-for-profit festival management field. Little attention has been paid to how festival organizations successfully create cultures where knowledge transfer is practised within the high intensity of a festival life cycle. Drawing upon insights from social practice theory and appreciative inquiry (AI), the purpose of this paper is to offer a different conceptual approach to understanding how knowledge transfer “works” as an organizational practice to produce a collaborative festival culture. Design/methodology/approach – This paper draws upon an ethnographic case study with the highly acclaimed Queensland Music Festival organization in Australia. The research questions and methods were framed around an appreciative approach that identified formal and informal practices that " worked " rather than a conventional problem-focused analysis. Findings – This research focused on appreciating the cultural context that shaped the interrelationships between formal and informal knowledge transfer practices that enabled trust and collaboration. A range of knowledge transfer practices was identified that contributed to the creation of a shared festival ethos and the on-going sustainability of the festival vision. Practical implications – The not-for-profit sector brings numerous challenges for festival organizations, and there is a need to appreciate how collaborative and creative knowledge transfer can occur formally and informally. Festival organizers can benefit from understanding the relational and practice dimensions of knowledge management as they are performed within specific organizational contexts. Originality/value – An appreciative understanding of knowledge transfer practices has not yet been applied to not-for-profit festival organizations, where problem-solving approaches dominate the field.

Is Imitation the Best Form of Flattery? Innovation Challenges in Festivals and Events

Building on the theories developed by Hollander (idiosyncrasy credits), Inglis (typology of stardom), and Snyder (self-monitoring theory), we contrast the functions played by three types of innovation—incremental improvements, hybrid innovation, and radical innovation—and their potential impact on festival management. Elvis Presley is at the heart of the study, illustrating the unique attributes of radical innovation, a concept rarely seen in festival management. The nature of the innovation paradox in festival and event management is explored through a review of the Collingwood (Canada) Elvis Festival. This study contributes to the limited understanding of the varying approaches to innovation and their roles in festival development and management. It offers event managers a valuable alternative to the traditional incremental and radical innovation binary.

On Booking Professional Performers

Special Events GaloreVolume 15, Issue 8 p. 6-6 Festival Management On Booking Professional Performers First published: 22 July 2015 https://doi.org/10.1002/speg.30150Read the full textAboutPDF ToolsRequest permissionExport citationAdd to favoritesTrack citation ShareShare Give accessShare full text accessShare full-text accessPlease review our Terms and Conditions of Use and check box below to share full-text version of article.I have read and accept the Wiley Online Library Terms and Conditions of UseShareable LinkUse the link below to share a full-text version of this article with your friends and colleagues. Learn more.Copy URL Share a linkShare onFacebookTwitterLinked InRedditWechat No abstract is available for this article. Volume15, Issue8August 2015Pages 6-6 RelatedInformation

The Role of Festivals and Events in the Regional Development of Cities: Cases of Two Finnish Cities

This article examines the role of festivals and cultural events in regional development from a discursive perspective. The particular focus is on the meanings attached to their importance and potential in both the discourses of public strategy documents and the views of festival managers. The empirical analyses cover two Finnish regions: Pori and Seinäjoki. The article further enhances understanding of festival management in identifying discourses in regional strategy making. This knowledge will help festival and event organizers to cope with external stakeholders and their varying demands, which could support the longevity of their event. Public authorities, on the other hand, will be able to use the analytical information on festival production in their decision making with regard to regional strategy development.

Investigating the Role of Government Policy and the Environment on Locals’ Loyalty to Spring Music Festivals

This paper explores the importance of government policy and the environment in determining locals’ perceived value of and loyalty to festivals. Although past studies have analyzed attendee loyalty, little research has examined the perspectives of local businesses and residents. Locals with unsatisfactory experiences can hinder festivals from being held. This study applied a structural equation model (SEM) approach to investigate the responses of locals to spring music festivals in southern Taiwan. The results indicated that both government policy and the environment affected perceived value, which consequently influenced loyalty. Implications are drawn for government policy support, festival management, and tourism. Keywords: Festival Loyalty, Festivalscape, Perceived Value, Music Festival To cite this document: Yao-Kuei Lee, Tsai-Lung Liu, Fang-Tsen Chung, and Hsiao-Hui Ho, "Investigating the Role of Government Policy and the Environment on Locals’ Loyalty to Spring Music Festivals ", Contemporary Management Research, Vol.11, No.1, pp.35-54, 2015. Permanent link to this document: http://dx.doi.org/10.7903/cmr.13791

Film festival management and programming

Film festival management and programming

A Segmentation of Volunteers at the 2013 Austin City Limits Music Festival: Insights and Future Directions

Volunteers at music festivals play a critical role in festival operation and success. As the music festival industry continues to grow, the ability for these large productions to effectively execute a large volunteer program is augmented. Volunteers from the 2013 Austin City Limits Music Festival were surveyed in regards to their self-image congruency, motivation, satisfaction, and intent to return as a volunteer at the festival. Analysis resulted in three distinct segments which has significant practical implications for festival management. Academic implications exist with the addition of self-image congruency and further discovery of volunteers in the festival and event industry.

Sustainability Everywhere: Problematising the “Sustainable Festival” Phenomenon

ABSTRACTThis conceptual paper focuses on the recent introduction of the idea of “sustainability” in a specific segment of enquiry within the tourism and events research, namely the festival sector. It considers “sustainable” music festivals as conceptually different––although quite akin––to “green” cultural events, because sustainability should mean much more than merely embedding “green” or “eco-friendly” practices into the festival management. The paper provides an initial attempt to: (i) review literature on sustainable festival practice; (ii) locate sustainable performing arts festivals around the world; (iii) elicit the way in which sustainability is interpreted in that context, and;(iv) establish an ideological critique of the “sustainable” festival phenomenon. Selected interpretations of sustainability in this context are quoted, and pathways for future research are recommended.