Facebook Account Research Articles

Interaktivitas Media Sosial Facebook Axe dan Dove dalam Perspektif Gender

The objective of this research was to review an interactivity on Facebook accounts of brand Axe and Dove. The interactivity itself has been analyzed using content analysis method. The finding of the research were (1) Facebook account consists of advertising campaign; (2) The messages involve of verbal and non-verbal messages; (3) The audiences respond showed positive, negative, and neutral responses; (4) The number of audiences respond were dominated by male on Axe account and female for Dove account. The tendency of female responses were communicative and active. Meanwhile, the male responses were passive, weak, and communicative.

Facebook-based cloud resource sharing

Sharing cloud resources between groups of users is a challenge. Cloud providers do not commonly support users in sharing their spare dedicated resources with others. In developing countries, it is often too expensive for people to acquire a virtual machine of their own. Users may, therefore, wish to manage costs and increase computational resource usage by sharing their instances with others. This paper presents a container based cloud resource bartering (CRB) model for sharing user's computational resources through a social network. In our approach, we have integrated a Facebook account with the computational cloud to enable tenants to share their unused cloud resources with other users. The performance of the proposed prototype is evaluated under different workloads. Based on our experimental results we conclude that the proposed model is well suited for the creation of a low-cost social cloud in developing countries.

Factors associated with Facebook jealousy in three Spanish-Speaking countries

ABSTRACTNowadays, control over one's partner is easily maintained through social networks, such as Facebook. The aim of this study was to analyze the factors associated with Facebook-jealousy. We examined a total sample of 1144 individuals distributed as follows: data from Spain (n = 393), Colombia (n = 600), and Ecuador (n = 151 individuals), with ages ranging from 14 to 42 years old. All participants held nationality from one of the respective countries, were currently or had been enrolled in a relationship, and both the participant and his/her/their partner also had a Facebook account. Participants completed an online survey with self-reported measures to evaluate: self-esteem, partner conflicts and their strategies to cope with them, romantic jealousy, and Facebook jealousy. Results show that the propensity to experience jealousy in the relationship and low self-esteem are related with more Facebook jealousy across the three countries. For both, Spain and Colombia, strategies to cope with partner conflicts are also associated with Facebook jealousy, in particular lower levels of constructive strategies and higher dominance are associated with greater Facebook jealousy. In short, Facebook jealousy represents another way to manifest jealousy that is influenced by both personal and relationship variables.

Fenomena Komunikasi melalui Media Sosial di Kalangan Remaja

This research is oriented to communicating through social media among adolescent Wonorejo. With the focus of research on how social media phenomenon in interpretation among adolescents? And how the phenomenon of communication through social media woke up among teenagers? So the theoretical foundations relevant to this research are phenomenology, social media concept and concept of interpersonal communication. Data analysis used in this research is communication phenomenology analysis that is by analyzing every phenomenon of interpersonal communication done by adolescent through social media. By using interview technique, observation and documentation technique in collecting data, it is found that Wonorejo teenagers have verbal and nonverbal communication content by utilizing social media through Facebook account, Whatsapp even group communication room through online game creating cyberculture among teenagers.

ASPEK NILAI MORAL DALAM AKUN FACEBOOK JOKOWI

This study aims at (1) identifying the lingual form of disfemism in Joko Widodo's Facebook account; (2) describing the addressing form containing sarcasm in Joko Widodo's official Facebook account; and (3) identifying the sarcasm expression used by the operator and the uploader of the account. The object of this study is polite expressions. Linguistic unit of the expressions can be in the form of word, phrase, clause, and sentence. The data of this present study are sentence or sentences in Jokowi's official Facebook account that contains positive connotation words. The data contexts of this research are discourse containing positive connotation sentences, the topic of discourse written by people in Jokowi's account, the identity of the participant, and the context of extra-lingual that is based on the importance of the operator of the president's social media account. The data collection was conducted through documentation technique. The data in Jokowi's official account were copy-pasted. Then, the data were being read intensively to note the positive connotation utterance. The data analysis was conducted through referential (identity) method, pragmatic (identity) method, translational (identity) method, and articulatory phonetic (identity) method. The referential (identity) method was used to identify the topics that were stated by the uploader of the account. The pragmatic (identity) method was used to identify the background of (profession, organization etc) that appeared in their writings. The translational (identity) method was used in describing the origination of the language they use. It is possible that through the use of this method, this study finds the register on that account. Finally, the phonetic (identity) method was used to identify the utterance characteristic they stated. The positive or negative emotion of the speaker, usually, marked by the special pronunciation. To establish the data analysis, this study uses distributional method: substitution technique and paraphrase technique. Based on the data analysis, this study shows several results. First, the euphemism utterance in Jokowi's official Facebook account using any levels, i.e. word, phrase, clause, and sentence. Through those levels, the writer presents suggestions and critics to the owner of the account Joko Widodo. Second, the functions that are stated through that account are expression device, communication relationship to the leader, integration device, and self-control device. Third, the topics stated by the people in that account are about the depiction of Joko Widodo that in their opinion, Joko Widodo shows pretending, the existence of Megawati in the election of Joko Widodo as a president, the increasing of IDR currency and other things at the beginning of his leadership. The expression shows hatred towards the elected president. Furthermore, they also express about Jokowi's unability to establish the IDR currency and his leadership is judged as not good. In addition, to the people, especially netizen are invited to disbelieve to his leadership.

USING FACEBOOK FOR ENGLISH LANGUAGE LEARNING: THE DIFFERENCES AMONG GENDER AND ETHNICITY

This study investigates university students’ perceptions of using Facebook for English language learning based on gender and ethnicity. A survey was used for data collection, in which all 622 participants reported to having at least one Facebook account which they frequently accessed multiple times a day. The findings show that the students possessed positive attitudes, motivation, self-confidence in using Facebook to learn English language. They also reported to have acquired new English words and sentence structures from their engagement with Facebook. In terms of gender and ethnicity, it is the female students, and Indian respondents who illustrated highly positive perceptions of English language acquisition, motivation, attitudes, and self-confidence, when engaging with Facebook. The awareness of these differences may assist the creation of more suitable learning strategies especially with the integration of Facebook and other social media. Keywords: Facebook, English language learning, gender, ethnicity, attitudes, motivation, self-confidence, acquisitionCite as: Kasuma, S.A.A. (2017). Using Facebook for English language learning: The differences among gender and ethnicity. Journal of Nusantara Studies, 2(1), 177-193.

UPDATE STATUS DAN NAMA FACEBOOK DENGAN PERILAKU NARSISTIK

The development of increasingly sophisticated telecommunication equipment so that many people who utilize modern telecommunications facilities such as internet. One of the most popular sites is Facebook. People use Facebook to show the activities performed to be seen by others. The facebook users who write down all activities without a specific intention to deliberately to gain the attention of others. The purpose of this study to determine the relationship between status updates and the facebook account with attention seeking behavior called narcissistic behavior. The subjects used are facebook users as many as 100 people. Narcissistic behavior is measured using a narcissistic behavior scale. The result of the research is there is a significant relationship between status updates and name of facebook with narcissistic behavior (rx1x2y = 0,225 with rtable 1% = 0,256 and rtable5% = 0,195).

Digital Storytelling and Employer Branding. An Exploratory Connection

Our paper aims at explaining what is digital storytelling and its particular methodology, and how its use in the organizational settings could influence the employer branding. For such purpose, the authors have conducted an exploratory research, where a group of participants has been asked to rate their interest in a company, after viewing solely the online commercial communication (website and Facebook account), while another group has viewed two digital stories produced by two employees of the company. The results of the analysis showed that participants had more positive words to describe the company after viewing the stories, but there were not differences in perception for those who were searching for a job and those who were not searching for the job when exposed solely to the web communication or digital stories.

Multi-frequency rhythms in activity of mixed human population in social networking sites – a preliminary study

There has been a global surge in the use of social networking sites (SNSs), like Facebook (FB) and WhatsApp (WA). Many studies have been conducted thus far highlighting the effects of use of SNSs on psychosocial behavior, but none on biological rhythms. The main aim of this study was to ascertain rhythms in intensity of FB use and WA chats as a group/population phenomenon. Of the two authors, RA has a FB account consisting of 291 friends, whereas AKP has 1031 friends at the time of this study. RA used Raipur Rockers (RR) group and AKP used BHU-MSc’77 (BHU) group from their respective WA accounts. The findings indicate the presence of multi-frequency rhythms in the intensity of online activity among the FB friends and in the frequency of chat postings among the members of the RR and BHU groups. A difference in the peak timings of activity between RR and BHU groups could be attributed to the factor, ‘age.’ While more intensive research is warranted in this area, for the time being, the difference in the pattern of activity between young and old SNSs users might have a bearing on the success of e-business possibly through appropriate scheduling of e-advertisements.

Pemanfaatan Digital Marketing Bagi Usaha Mikro, Kecil, Dan Menengah (UMKM) Di Kelurahan Malaka Sari, Duren Sawit

The aim of this study is to improve knowledge and skill about digital marketing, especially social media, for Small and Medium-sized Enterprises (SMEs) business maker to enhance their sales and profit. Attended by 13 women SMEs participants, the method used in this activity is; first, explanation using power point slides and LCD projector; second, experience sharing and discussion; and last, direct practice of creating social media (Facebook and Instagram) account and how to make it attractive for buyers (the pictures, the wording, the story, etc). Held on May 7, 2017, the community service is funded by DIPA BLU Faculty of Economics, Universitas Negeri Jakarta. The result shows that only few who actively use social media as their promotion tools and they have not separated their online shop account with their personal account, several others use it occasionally, and the rest participants have never used social media marketing for being lack of technological skill. All participants show great interest to use social media marketing continuously.
 KATA KUNCI: digital marketing, UMKM, social media

Is this the end for Facebook? A mathematical analysis

Since the early 2000s, one of the most popular uses of the Internet has been for online social networking. Since 2009, the most popular online social network has been Facebook; roughly 80% of Internet users worldwide have a Facebook account as of the end of 2014. However, in early 2014, Princeton University graduate students Cannarella and Spechler released a manuscript which claimed that Facebook would decline in popularity to essential “death” by the end of 2017. This claim was based on results obtained from an adaptation of the classic SIR epidemic model. In this paper, we will explore a modified version of this model to take into account a changing population size and the possibility of people leaving the social network, but later returning, and compare this model and its results to those of the original model to either confirm or deny the result that Facebook will fade to obscurity by the end of 2017.

Pediatric Residents’ Perceptions of Potential Professionalism Violations on Social Media: A US National Survey

BackgroundThe ubiquitous use of social media by physicians poses professionalism challenges. Regulatory bodies have disseminated guidelines related to physicians’ use of social media.ObjectiveThis study had 2 objectives: (1) to understand what pediatric residents view as appropriate social media postings, and (2) to recognize the degree to which these residents are exposed to postings that violate social media professionalism guidelines.MethodsWe distributed an electronic survey to pediatric residents across the United States. The survey consisted of 5 postings from a hypothetical resident’s personal Facebook page. The vignettes highlighted common scenarios that challenge published social media professionalism guidelines. We asked 2 questions for each vignette regarding (1) the resident’s opinion of the posting’s appropriateness, and (2) their frequency of viewing similar posts. We also elicited demographic data (age, sex, postgraduate year level), frequency of Facebook use, awareness of their institutional policies, and prior social media training.ResultsOf 1628 respondents, 1498 (92.01%) of the pediatric residents acknowledged having a Facebook account, of whom 888/1628 (54.55%) reported daily use and 346/1628 (21.25%) reported using Facebook a few times a week. Residents frequently viewed posts that violated professionalism standards, including use of derogatory remarks about patients (1756/3256, 53.93%) and, much less frequently, about attending physicians (114/1628, 7.00%). The majority of the residents properly identified these postings as inappropriate. Residents had frequently viewed a post similar to one showing physicians drinking alcoholic beverages while in professional attire or scrubs and were neutral on this post’s appropriateness. Residents also reported a lack of knowledge about institutional policies on social media (651/1628, or 40.00%, were unaware of a policy; 204/1628, or 12.53%, said that no policy existed). A total of 372/1628 respondents (22.85%) stated that they had never received any structured training on social media professionalism.ConclusionsToday’s residents, like others of their generation, use social media sites to converse with peers without considering the implications for the profession. The frequent use of social media by learners needs to change the emphasis educators and regulatory bodies place on social media guidelines and teaching professionalism in the digital age.

The video on local social networks: the case of TeleElx

Este trabajo analiza la producción, la distribución y los resultados obtenidos mediante los vídeos nativos para redes sociales empleados en la televisión local TeleElx. En un contexto marcado por el reinado de los contenidos audiovisuales y virales, conviene entender cómo los medios de proximidad explotan esta tendencia. El objetivo, por lo tanto, es profundizar en la inversión que el vídeo supone para un proyecto local y calibrar sus beneficios en términos de audiencia social. Para ello, se ha llevado a cabo un proceso de observación participante en la televisión local y se han analizado sus métricas en la red social Facebook. Los resultados obtenidos constatan que estos vídeos requieren determinadas habilidades y rutinas, pero no cuantiosos recursos materiales ni humanos, y que la respuesta de los usuarios es creciente y positiva.

Efficacy of Health Education using Facebook to Promote Healthy Lifestyle among Medical Students in Puducherry, India: A Non-Randomized Controlled Trial.

Increasing burden of overweight and obesity among young adults is mainly due to unhealthy lifestyle especially with respect to diet and physical activity. At the same time, younger generations are spending more time with social network sites. Therefore, this study was intended to explore the role of social networking sites in promoting healthy lifestyle. To measure the efficacy of health education using social networking sites in promoting healthy lifestyle among medical students in Puducherry, India. A non-randomized controlled trial was conducted in a private medical college located in Puducherry. The study participants were overweight/obese individuals with (intervention arm) and without Facebook account (control arm). Following a baseline survey, both the groups received health education from dietician and physical trainer using Audiovisual (AV) aids. Intervention group received health education through Facebook in the forms of messages, pictures and videos for six weeks. Then, follow up survey was done to assess the change in dietary pattern, physical activity and body weight. Data of those who attended baseline, intervention and follow up surveys (23- control and 22- intervention) were analysed. Means and proportions were calculated. Paired t-test and Chi-square test were used to calculate the p-value. The p-value<0.05 was considered as statistically significant. Mean number of days of junk food intake per week was reduced in both control and intervention groups from 2.91 days/week and 3.27 days/week at baseline to 2.65 days/week to two days/week at follow up respectively. A significant decrease in the Body Mass Index (BMI) (p<0.05) was found among the control group (baseline: 25.57, follow up: 25.15). No significant changes were found with respect to physical activity and intake of fruits and vegetables. Except for the decrease in junk food intake, use of Facebook as an effective tool to promote healthy lifestyle could not be proved with confidence.

Efektivitas Website Desa Malasari Dan Peran Internet Opinion Leader (Effectiveness of Malasari Village Website and Role of Internet Opinion Leader)

Utilization of Information and Communication Technology (ICT) is one solution to deliver information of governance and public services optimally to the village level. This research aimed to analyze website visitor characteristics, dimensions of website quality, role of internet opinion leader, and effectivenes of village website, also to analyze the correlation between three variables with effectiveness of village website. This study used correlational approach of quantitative. Data analysis used descriptive and inferential statistical analysis, also t-test analysis. Collecting data used a survey method by spreading e-questionnaire to 40 website visitors of two sample groups, active members of Facebook accounts Pewarta Desa Malasari and commenters on website. Based on the characteristics of website visitors, only indicator of monthly income and frequency of accessing website correlated significantly with effectiveness of village website. Information quality has strongest correlation with the effectiveness of village website, especially on the cognitive effects. The role of internet opinion leaders has no significant correlation with effectiveness of village website. Other findings showed that Facebook account of Pewarta Desa Malasari and Aji Panjalu acted as active internet opinion leaders. Village website can be effective as development information dissemination media by fullfil dimensions of website quality, and maximize the role of internet opinion leaders via social media. The use of social media has become important in supporting the existence of the village website, so it can do further research to see the relationship with the effectiveness of communication.Key words: effectivenness, village website, Facebook, internet opinion leader

An assessment of professionalism on students' Facebook profiles.

IntroductionWith the advent of social media, healthcare professionals not only need to be conscious of professionalism in their face‐to‐face interactions but also in the electronic environment. The aim of this study was to assess the level of online professionalism on Facebook profiles available for public viewing of students from a dental school.Materials and methodsA search was performed via a new Facebook account of all students in the University Dental School (dental hygiene, dental nursing, dental science and dental technology). Profiles were categorised as ‘private’ or ‘public’. Demographic details and photographs/comments of unprofessional behaviour were recorded for each individual Facebook profile. Each profile was subsequently scored with regard to professionalism based on a previously published score.ResultsThere are a total of 287 students in the dental school. Of these, 62% (n = 177) had a Facebook account. Three per cent (n = 6) had a public account (fully accessible) whilst 97% (n = 171) had a private account (limited access); 36% (n = 63) of students mentioned the dental school/hospital on their profile; 34% (n = 60) had questionable content on their profile whilst 3% (n = 6) had definite violations of professionalism on their profile; and 25% (n = 44) had unprofessional photographs on their profile. Of those with unprofessional content, 52% (n = 23) of these had a documented affiliation with the dental school also visible on their profile.ConclusionThere was a concerning level of unprofessional content visible on students’ Facebook profiles. Students need to be fully aware of their professional responsibility in the setting of social media.

Cows on Facebook and Instagram

This article analyzes producer–consumer relations in social media marketing in the Swedish dairy industry. The article discusses how ideas of interspecies intimacy are publicly performed in an interactive process between the dairy industry producers and social media users. Two examples from the Swedish dairy industry were chosen for analysis: one Instagram account and one Facebook account. The analysis shows how the pages are premised on spectacularly visualizing the emotional labor and performances of cows for capital accumulation. The dairy industry’s social media presence encourages the media users to engage in building the perception that Swedish dairy farms represent an idyll where the cows are willing producers of the milk that is taken from them, and the dairy industry is loving, caring, and compassionate. Thus, the social media marketing represents a co-opting not only of the ideals of participation that social media holds but also of the ideals of ethical consumptions.

Use of Facebook by Secondary School Students at Nuku'alofa as an Indicator of E-Readiness for E-Learning in the Kingdom of Tonga

&lt;p class="2"&gt;The Kingdom of Tonga is an isolated least developing country located on the northeast of New Zealand with a population of 103,252 (2011 census) and with a gross domestic product per capita of USD $2,545.20. Before educational systems in a least developing country like the Kingdom of Tonga begin employing e-learning, an assessment of the current situation of students and learning institutions may contribute to its success. Using an appropriate assessment tool is important for accurately measuring the degree of e-readiness. In this study, we administered a survey to 186 students randomly selected from five secondary schools in the Kingdom of Tonga to measure Facebook usage as an index of e-readiness for e-learning. We found that a large percentage (81%) of secondary students use Facebook, and most (74%) of these students have used Facebook for two or more years. All (100%) students use a computer to access Facebook, and most also access Facebook through mobile phones (62%) or tablets (46%). We also found correlations between duration of having a Facebook account and other indicators of e-readiness. Our findings suggest that secondary students in the Kingdom of Tonga have developed e-readiness for e-learning through their use of Facebook.&lt;/p&gt;

Adoption of Social Media for Public Relations by Museums

Conceptual evolution of the Internet and Web, substantiated through Web 2.0 and the emergence of online social networks, reinvented the way that enterprises interact with their customers. Museums, as cultural institutions with an important mission, are not unaffected by that change, however. In order to fulfil their duties and societal purpose successfully, they have to attract visitors’ attention and engage the public effectively in a highly competitive and saturated environment. The goal of this paper is to analyze and compare the social media presence of museums in two European capitals. It focuses on museums in Prague and Berlin, and considers their general Web presence and the dynamics of activities on Facebook. In order to understand the integrative social media approach of museums in both regions, we investigated additionally Twitter and Youtube presence among museums with a Facebook account. The study reveals a lower presence of Prague museums both on the Web and in the identified social media networks, in comparison to Berlin museums. Moreover, we conclude that the presence of both regional museums on social media networks is low, while the integration and simultaneous application of more networks at the same time are negligible, both for Prague and Berlin museums.

Higher Facebook use predicts greater body image dissatisfaction during pregnancy: The role of self-comparison

Objectivepoor body image during pregnancy is a growing issue. Similarly, emerging evidence is suggesting that social media use may increase the risk of poor well-being e.g. depression, anxiety and body image concerns amongst users. Research has not examined how social media use may influence women during pregnancy. The aim of this study was to therefore to explore the relationship between body image during pregnancy and Facebook use. Designa cross sectional self-report questionnaire. Participantstwo hundred and sixty nine pregnant women. Settingcommunity groups and online forums. Measurementsa self-report questionnaire exploring maternal body image, use of Facebook and how mothers perceived Facebook affected their body image. Descriptive statistics were used to explore body image perceptions. Partial correlations (controlling for maternal age, education, parity and gestation) were used to explore the association between Facebook use and body image during pregnancy. Resultsnegative body image was common in the sample, increased with gestation and was unrelated to pre pregnancy weight. Mothers with a Facebook account had higher body image concerns than those without a Facebook account. Of those with an account, increased Facebook use was associated with increased body image dissatisfaction, particularly in terms of postnatal concerns for how their body would look with 56.5% reporting that they frequently compared their pregnant body to other pregnant women on the site. Facebook access was frequent with 85% of participants checking it at least once per day and the average participant spending over an hour per day on the site. Key conclusionalthough causality cannot be fully explained, Facebook use may increase mother's risk of poor body image dissatisfaction during pregnancy. Mothers with already poor body image may also be drawn to the site in order to make comparisons of their appearance. Implications for practicethe potential impact of Facebook on increasing the risk of, or promoting existing poor body image is an important message for those working to support mothers during pregnancy and the postnatal period. Care should be taken when directing mothers to use the site.