Sources such as wind or severe seismic activity often exert extreme lateral loading onto the shallow foundations supporting high-rise structures such as bridge piers, buildings, shear walls, and wind turbine towers. Such loading conditions may cause the foundation to exhibit nonlinear responses such as uplift and bearing capacity mobilization of the supporting soil (i.e., rocking behavior). Previous numerical and experimental studies suggest that while such inelastic behaviors may engender residual deformations in the soil–foundation system, they offer potential benefits to the overall integrity of structures through dissipating energy and reducing inertia forces transmitted to the superstructure, thereby limiting seismic demand on structural elements. This study investigates the effect of footing shape on the rocking performance of shallow foundations in different subgrade densities and initial vertical factor of safety (FSv). To this end, a series of reduced-scale slow cyclic tests under 1 g condition were conducted using a single degree of freedom (SDOF) structure model. The performance of different footing shapes was studied in terms of moment capacity, recentering ratio, rocking stiffness, damping ratio, and settlement. For three foundations with different length-to-width ratios, the results indicate that increasing the safety factor and length-to-width ratio leads to thinner, S-shaped moment–rotation curves, mainly owing to the enhanced recentering capability and the P-δ effect. Moreover, across all foundation types, the repetition of a limited loading cycles with consistent rotation amplitude does not cause stiffness degradation or moment capacity reduction.