The title reaction was studied in different water–cosolvent (methanol) mixtures. The results have been rationalized employing the Marcus–Hush treatment. To apply this treatment, the true, unimolecular, electron-transfer rate constants (ket) were obtained from the experimentally measured rate constants after calculation of the equilibrium constant for the processes of formation of the encounter complex. This calculation was carried out using Eigen–Fuoss (EF) and exponential mean spherical (EMSA) approaches employing effective values of the solvent dielectric constant. These effective values were obtained from the measured association constants corresponding to other ion pairs. The results reveal that in these media there is an additional component of reorganization energy, absent in neat solvents. An explanation of the origin of this component is given. © 2009 Wiley Periodicals, Inc. Int J Chem Kinet 41: 658–666, 2009