Cognitive Experience Research Articles

Enhancing Sustainable Consumer Behavior through Eco-Friendly Packaging Innovations: A Case Study of Dairy industry

They may stay relevant in the experience economy, changing marketing landscape, and evolving psychological demands of consumers by providing a great user experience. To improve product values and build trust in brands, this study looks at how user experience affects product brand image, brand trust, and brand loyalty. Through case study research, we determined which brands were most popular with consumers. Then, we used that information to do positioning studies on variables like brand color, image, packaging design, etc. The research used a made-up user experience model to examine the effects of brand loyalty and surveyed 357 consumers. We used Structural Equation Modelling (SEM) to check the relational model of how user experience affects customers. Sensory, emotional, behavioral, and cognitive experiences all have a role in shaping consumers' perceptions of brands; these perceptions, in turn, seem to affect consumers' trust in those brands, and the interplay between these two variables is shown to influence consumers' loyalty to those brands significantly. Product package design, brand loyalty theory, and the ever-changing consumer products industry can all benefit from incorporating user experience into their respective fields. Marketers can glean valuable strategies from the study's findings to increase product market competitiveness and customer brand stickiness.

The Experience of Video Interpretation and Satisfaction

ABSTRACT Travel videos have become an effective means of promoting destinations. Video clips on platforms such as YouTube emerged as an alternative way of interpreting attractions such as national parks, with interpreters explaining their value and beauty. These videos offer contact-free interpretive experiences, allowing viewers to engage with the contents remotely. This study thus explored how tourists experience interpretation through online videos and examined its impact on satisfaction. It is found that viewers can have emotional, cognitive, relational, and behavioral experiences by watching video interpretation. Emotional, relational, and behavioral experience elements have positive effects on satisfaction. For example, video interpretation can create a relational experience for viewers to feel more connected with attractions. The level of prior knowledge of place-based interpretation is found to moderate relationships between video experience and satisfaction. The study provides practical implications for ecotourism destination marketing.

The invisible hand of touch: Testing a tactile sensation‐choice satisfaction model in online shopping

AbstractThis study tests a model of the relationship between online store sensory environments and consumer responses using the stimulus‐organism‐response paradigm. The aim is to (a) examine the ability of three online product presentation formats (OPPFs) to induce tactile sensations, (b) identify the effect of tactile sensations upon choice satisfaction, and (c) examine the mediating role of cognitive effort and affective experience. Videos are found to induce the greatest tactile sensations followed by zoom image, whereas static image is found to induce the least. Furthermore, the more tactile sensations consumers experience while shopping online, the higher their emotional experience, resulting in lower cognitive effort and higher consumer choice satisfaction. Affective experience is found to mediate the tactile sensations and choice satisfaction relationship. The original contribution of the research is a newly validated model of OPPFs, tactile sensations, customer experience, and choice satisfaction that extends theoretical understanding of variables previously untested.Practical applicationsThe study offers practical results from which small to medium sized, or new start‐up, online clothing retailers can benefit. The study shows the advantages of using OPPFs such as videos and zoom images on retail websites to assist shoppers by enhancing the sensory buying experience. Such online retailers may not be able to afford the investment in more complex and costly advanced technologies such as the use of augmented reality in virtual mirroring. The study shows that when online retailers provide videos and/or zoom images on their websites, they allow shoppers to experience greater tactile sensations while evaluating and selecting a product compared to only being able to view it as a static image. Online clothing retailers can continue to rely on these technologies to compensate shoppers for the lack of touch in the online shopping context, which is so important when purchasing clothing.

Eco-Anxiety in Children and Young People – A Rational Response, Irreconcilable Despair, or Both?

ABSTRACT This paper will present research and clinical material exploring how eco-anxiety can be felt and thought about by children and young people. It will then discuss the importance of understanding the range of climate anxiety found in practice ranging from mild to medium to significant, severe, and critical climate distress. Frequently eco-anxiety is perceived as a singular emotional and cognitive experience, and all too often seen through adult eyes. This scale drawn from clinical practice attempts to differentiate between the different experiences children and young people can have by drawing on international clinical and research evidence. It will look at the individual, relational, collective, and planetary trauma as experienced by children and young people. The paper will finish with clinical practice considerations.

Disclosing the sacred in technological practices for sustainability

ABSTRACT Owing to the claimed loss of meaning in modern societies, this article investigates how the experience of the sacred is disclosed in technological practices. The experience of the sacred is studied through four framings that approach the sacred as (i) extreme im/purity or sublimity, (ii) a religious framework, (iii) a sense of connection, and (iv) a cognitive experience related to skills. Sacred experiences may emerge in all technological practices, but their meaning is implied to be of a particularly fleeting kind in highly technological practices – measured by their increase in matter-energy throughput – and prone to cause the experience of alienation. Sacred experience in less technological practices is consequently proposed to hold the potential to offer a more sustained experience of meaning. However, the proper kinds of skills are essential to reach experiences of the sacred that may serve to restore life and its purpose.

Evaluation of Vicarious Somatosensory Experience in Diabetes Mellitus: Bases for Empathy and Social Cognition.

Diabetes Mellitus (DM) is a common metabolic disorder with negative impacts on brain functions. Social cognition and vicarious experience impairments are features of DM. This research aimed to estimate the social cognition and vicarious experience among Jordanian people with diabetes. Cognitive abilities were assessed using the Vicarious Pain Questionnaire (VPQ) and the Mirror Touch Questionnaire (MTQ). Data on disease history, medications, routine laboratory measurements, and anthropometric indices. Patients had lower pain responses and intensity scores, and higher unpleasantness scores than the control group (p < 0.05). Most of the VPQ and MTQ measures were mainly impaired among study participants who had higher education, were not practicing exercises, and were not consuming healthy diets (p < 0.05). The number of responses to the VPQ and average pain intensity were negatively correlated with age and positively correlated with both the serum aminotransferase (AST) concentration and the serum urea concentration (p < 0.05). The average unpleasantness score was positively correlated with the duration of therapy, serum creatinine, and albumin concentrations (p < 0.05). The final regression models for the number of pain responses and localized-generalized included group, practicing exercise, and AST, while the model for the average pain intensity included only the grouping variable. The model for average unpleasantness included grouping, AST, Albumin, consuming a healthy diet, and duration of therapy. The Jordanian diabetic patients who participated in the study had impaired social cognition and vicarious experience. A healthy lifestyle had a significant effect on the scores of the vicarious experience in addition to the level of education. Despite being the first study in Jordan to assess vicarious experience in DM, further studies are needed considering imaging and electrophysiological workup. Besides, further prospective studies are needed to determine the significance of the current study.

Immersive public art and humanistic city image building in the digital era

Abstract The evolving times, along with the advancements in science and technology, have led to a transformation in public art. The emergence of digital media public art, which plays a crucial role in shaping the city’s image, has brought art to life. This paper utilizes virtual reality technology and digital media technology to create an immersive public art space. The CAVE system creates an immersive effect, while Kinect and Unity3D scene docking enable interactive effects. We design a questionnaire to gather data on the public’s experience of immersive public art in Shenzhen and their perception of the city’s image-shaping. We then explore the relationship between the two using structural equations and correlation analysis. The results reveal a strong correlation between the perception of immersive public art experiences and the shaping of urban images, with an average correlation of 0.795. The influence of immersive public art’s sensory experience, interactive experience, and cognitive experience on humanistic city image shaping was significant (P&lt;0.05). Additionally, awareness of immersive public art had a significant mediating effect on the relationship between the two. This paper lays the foundation for creating immersive public art spaces and provides valuable reference ideas for shaping a humanistic city image.

Pedagogical conditions for the development of cognitive interests of primary school students by means of project technologies

The proposed article highlights the peculiarities of the development of cognitive interests of primary school students by means of project technologies. Project technologies are revealed as an optimal means of organizing students' cooperation among themselves, which takes place taking into account their interests. Within the framework of the conducted research, the need to reveal the content of the related concepts of the key definition, namely: "project", "project activity", "design", etc., has been proven. The author of the publication defined the category "cognitive interests of elementary school students" as: the state of the student's personality, which is characterized by interest, a desire to learn new things, to acquire new knowledge; the motive for carrying out educational activities, which directly affects the formation of the personality itself. Attention is focused on the fact that the use of project technologies during education has an impact on the formation of the personality of a junior high school student, and, in particular, on his cognitive interests. It was found that the potential of using design technologies for the development of cognitive interests of primary school students is as follows: creation of emotional conditions, activity of cognitive interests; ensuring the stages of students' awareness of the goals, motives and methods of learning; expanding the limits of using cognitive experience. The author of the article emphasizes that the development of cognitive interests of primary school students by means of project technologies will be successful through the use of such pedagogical conditions as: 1) increasing motivation and interest in learning through the use of project technologies; 2) creating an emotional connection between the teacher and students at the stage of their involvement in the project activity; 3) activation of problem situations with the use of design technologies.

Lived Experiences of Cognitive Dysfunction in Fibromyalgia: How Patients Discuss Their Experiences and Suggestions for Patient Education

Cognitive dysfunction (CD) is a common, impairing symptom experienced by persons with fibromyalgia (FM). This study explored how individuals with FM describe their experience of CD in an online peer support environment. Posts referencing cognitive symptoms were extracted from two Facebook FM peer support groups at two timepoints. Using inductive Thematic Analysis, key discussion themes were identified and compared across groups and time. Four themes represented the way members described their cognitive experiences in FM: understanding and describing CD experiences, distrust of cognitive abilities, choosing between pain and medication side effects, and misunderstanding and judgement from others. Two themes represented the impact of CD on members’ lives: impaired social interaction and loss of identity. Group members described broad impairments in daily functioning that significantly and negatively impacted their quality of life, indicating CD symptoms may play a more prominent role in the FM experience than previously understood. An infographic is included to aid patient education and help facilitate patient-provider discussions of CD symptoms.

Два поэтических парадокса ХХ века: Гертруда Стайн в диалоге с Алексеем Крученых

In this article, we will begin with two almost simultaneously written paradoxes of modernism / avant-garde. The first paradox is Gertrude Stein’s miniature “Sacred Emily”, a one-line poem that reads “Rose is a rose is a rose”. The second paradox is Alexey Kruchenykh’s abstract poem “Dyr byl schyl”. Both texts suggest a transition from a negative emotional state to a positive one, creating a complex aesthetic experience. At the heart of this experience is a re-evaluation of the poetic code as a meaningful and symbolic system, a source of meaning and knowledge. The reader interacts with this code as a collaborator and co-creator, adapting it to their own reality and giving it new meaning. These texts reflect the global artistic trends of the era, which were characterized by a shift towards a different type of representation, one that emphasizes the transmission of feelings and impressions. This vector is inherent in the creative works of both Gertrude Stein and Aleksey Kruchenykh. The artist's task is to induce a complex range of reactions in the recipient, which form a cognitive and creative experience, resulting in an epistemological reconfiguration. Focusing on a new approach to imitation (imitating an experience of reality, not reality itself), both Stein and Kruchenykh sought to accomplish a cognitive recalibration of the reader's mind through experimentation with language. Both Gertrude Stein and Alexey Kruchenykh identify peripheral and associative aspects of experience, create a complex of experiences based on these elements, and recreate them through language. This process is made possible by the suggestive, associative, and connotative power of language and artistic form.

High-Frequency Repetitive Transcranial Magnetic Stimulation and Its Effects on Symptoms, Cognition and Subjective Experiences in Chronic Schizophrenia: A Sham-Controlled Study.

Our object is to examine the effects of high-frequency repetitive transcranial magnetic stimulation (rTMS) on the symptoms, cognitive functions and subjective experiences in patients with chronic schizophrenia and to enhance the overall understanding of the TMS method. Thirty three patients who had chronic schizophrenia were included in the study. Seventeen patients received rTMS and 16 received sham. The Positive and Negative Syndrome Scale, Repeatable Battery for the Assessment of Neuropsychological Status Scale, Insight and Treatment Attitudes Questionnaire and a self-experience checklist developed by the researchers to evaluate post-TMS experiences were applied to all patients. There were no statistical differences between the groups with regard to symptoms, cognitive functions and insight. However rTMS group reported overall better treatment experience and more positive subjective experiences. rTMS treatment did not cause any improvement in symptoms, cognitive functions and insight but provided a better self-experience, which might improve treatment compliance.

Exploration of Visual Communication Design Methods Combining Virtual Reality Technology

Abstract As digital media technologies evolve, immersive experiences have increasingly become a focal point in the field of visual communication design. This paper explores the practical implications of integrating visual communication design with cutting-edge virtual reality (VR) technology and proposes a novel method rooted in VR. Our first innovative approach involves a virtual space reconstruction technique that leverages the central eye concept to mitigate discrepancies in user experiences due to varying perceptions of content. Subsequently, we employ the Gabor wavelet transform method to extract key visual features pertinent to human-computer interaction. This allows us to develop a perceptual model of visual targets in human-computer interactions, thereby enhancing the accuracy and efficacy of visual communication by grounding it in sensory cognition and user experience. In practical application, the visual communication design method proposed in this paper has a high signal-to-noise ratio (avg=43.407) and a short computing time (avg=2.24), and its overall recognition rate in multi-sensory virtual experience is as high as 95.6%. The study validates the viability of the virtual reality-based visual communication design method proposed in this paper and encourages the innovative development of visual communication design.

Real-Time Implementation of a Cognitive Radio Node for Video Transmission with Dynamic Channel Selection

This paper endeavors to exploit the extent to which the radio spectrum can be utilized by almagating and enhancing various methods proposed by previous researchers in the field. Cognitive radio research addresses the challenge of spectrum scarcity and underutilization through cognitive radio technology. The realm of cognitive radio research encompasses diverse aspects of its architecture, ranging from spectrum sensing to higher-level strategies. Notably, the navigation strategy employed by cognitive radios constitutes a pivotal layer in these implementations. Thus, this paper focuses on the real-time implementation of a cognitive radio node in a spectrum of licensed users. Leveraging the capabilities of software-defined radios, GNU Radio, GStreamer and Ubuntu OS computers, this investigation introduces a streamlined channel strategy. This strategy uses both short-term and long-term historical data, along with a buffering mechanism, to facilitate the real-time transmission of a high-definition video signal. The successful implementation of this system yields a promising enhancement of approximately 32% in radio resource utilization. Furthermore, the sensing time of the cognitive radio experiences a significant reduction. This research contributes to the advancement of cognitive radio technology and demonstrates the consolidated strategies' practical implications, underscoring their potential to overcome spectrum-related challenges.

Targeted generative adversarial network (TWGAN-GP)-based emotion recognition of ECG signals

Emotion is a generic term for a set of subjective cognitive experiences, a mental state and a physiological state resulting from a combination of multiple sensations, thoughts and behaviours. Emotion recognition has a wide range of applications in the medical field, distance education, security and health detection, healthcare, and human-robot interaction. We use ECG signals for emotion recognition, but the difficulties are that it is difficult to obtain high quality physiological signals about emotions and the small sample data make it impossible to train a classifier with high accuracy. To address these problems, we propose to use data augmentation to solve the problem of small samples by adding target detection and target loss to WGAN-GP to control the intra-class distribution of the generated data to achieve intra-class balance in the training set, i.e., T-WGAN-GP network. We validated the effectiveness of our proposed model using ECG signals from the DEAP dataset in terms of two evaluation criteria, Accuracy (ACC) and Weighted F1 (WF1).

Natural vs. Surgical Postmenopause and Psychological Symptoms Confound the Effect of Menopause on Executive Functioning Domains of Cognitive Experience.

The menopause transition is associated with difficulties in executive function. However, it is unclear whether these difficulties persist past perimenopause. This study investigated whether potential confounders, including natural vs. surgical postmenopause and menopause-related psychological symptoms, influence whether executive dysfunction persists into postmenopause. A cross-sectional sample of women aged 35-65 years (N = 1971) in one of four groups, premenopause, perimenopause, natural postmenopause, and surgical postmenopause, were surveyed. Participants self-reported executive functioning with the Brown Attention Deficit Disorder Scale (BADDS), anxiety symptom severity with the Generalized Anxiety Disorder Questionnaire (GAD-7), and depression symptom severity with the Center for Epidemiologic Studies Depression Scale (CES-D). We analyzed the association between group and BADDS scores using linear regression models - first, by controlling for age, education, and self-reported attention deficit hyperactivity disorder (ADHD) diagnosis (Model #1) and, second, by further controlling for current difficulty sleeping, anxiety, and depression (Model #2). In both models, BADDS scores were significantly elevated (indicating more difficulties in executive function) among women in the perimenopausal and surgical postmenopausal groups compared with those in the premenopausal group. Likewise, the perimenopausal and surgical postmenopausal groups had the highest proportions of participants who reported difficulty sleeping and clinical levels of anxiety and depression. BADDS scores were significantly higher in natural postmenopausal vs. premenopausal women without controlling for difficulty sleeping, anxiety, and depression (Model #1), but not when adjusting for these variables (Model #2). The type of menopause and psychological symptoms are important confounders of the relationship between the menopause transition and executive dysfunction, and help explain whether executive dysfunction persists or recovers in postmenopause.Reprinted from Maturitas 2023; 170:64-73, with permission from Elsevier. Copyright © 2023.

A Sensory Perspective on High-Ranked Women’s Dress in the 8th to 4th Century BC in the Mediterranean and Central Europe

In the late 20th century, the study of western science was dominated by a philosophical approach to evidence as text and meaning. In archaeology, material culture was treated like text, to be read through systems of signs, symbols, and indices put together in syntax. For studies of dress, this was influential in understanding dress as a cognitive system compiled to create identities and meaning. In this approach, textiles, fastenings, hairstyles, and gestures are presented as signs and symbols used to form a statement about identity, to be read by others. There was a focus on the visuality of dress and garments as non-verbal communication media, which was an important advance in studies of dress. Around the turn of the millennium, this position shifted. Critics of the textual approach argued that by emphasizing the cognitive experience, science had lost touch with the physicality of the world. In this turn to the senses, objects are physical matter and perceived through the senses; these sensations are the basis of actions and reactions. In addition, these sensations are not merely natural capabilities, they are learned and cultural. Archaeologists began to explore approaches where evidence was grounded in the sensory approaches, first through phenomenology, then as sensory archaeology. 6 The sensory approach to the past has since flourished.7 The sensory turn has important implications for the study of dress and identities. Where previously the visual sense as non-verbal communication predominated, sensory approaches draw on the full range of senses. Together with visuality and sound, touch (haptics), movements, body language, and gesture are factors in how dress is perceived. Sensations of full garment ensembles are created and cultural — soft cloth versus sharp and spiky metals, weight, elasticity or non-elasticity, and many more. The question is how to investigate that on the basis of the archaeological sources for dress. To address this challenge, in this paper we explore high-status women’s dress of the 8th to 4th centuries BC in the Mediterranean and Central Europe from a sensory perspective.

Д. Исабеков шығармасындағы «сүйекші» концептісінің көрінісі және орыс, ағылшын тілдеріндегі аудармада берілуі

The article is devoted to the study of the reflection of D. Issabekov’s individual author’s concept “suyekshi” in his work of the same title and the difficulties of reproduction in translations into Russian and English, taking into account the national and cultural characteristics of this concept. Since all three languages have their own linguistic features, it can be seen that there are differences in the historical causes of the mentality, worldview, and development of general concept. In the article, the authors demonstrate a cultural approach to the concept and prove that linguistic and cultural difficulties often arise in the process of translating the concept “suyekshi”. The authors adhere to the opinion about the concept as having a meaning-generating function. The study revealed that the volume and content of the concept “suyekshi” depends on the individual cognitive experience of the author and are largely determined by the living conditions and culture of the people. These differences in the meaning of the word “suyekshi” most clearly appear in translation, when it is necessary to adequately transfer this concept in the Kazakh language by means of the Russian and English languages. As a result, article determined with the help of a comparative method, national and cultural characteristics, and identified translation strategies.The results and conclusions of the study contribute to filling the theory and practice of domestic literary translation with scientific content, contribute to the scientific and theoretical substantiation of the relationship between language and culture and its manifestation in translation, to identifying trends occurring in the translation of domestic works into other languages in general.

AI 시대 출판 마케팅 커뮤니케이션 전략

The purpose of this study was to examine the perceptions of college students on ChatGPT and explore their using behavior. For this purpose, targeted group interviews were conducted with 120 college students, and 84 people who commonly use ChatGPT were asked to experience book research activities through ChatGPT. This study explored how user experience influences trust in book information and purchase intention through ChatGPT. The results of the study showed that users' cognitive and relational experience in book exploration activities using ChatGPT had a positive and significant effect on information trust and purchase intention. Furthermore, educational opportunities had a statistically significant moderating effect on the relationship between relational experience and information trust, and critical thinking had a statistically significant moderating effect on the relationship between relational experience and book purchase intention. The results of this study emphasize the importance of customer experience and digital media literacy education as a proper reading activity and publishing marketing communication strategy using ChatGPT.

THE DEVELOPMENT OF METAVERSE TECHNOLOGY TO RAISE UP THE STANDARD OF HEALTH TOURISM

This research aims to: 1. Investigate the factors of Metaverse technology development for VR spa glasses and their impact on the evolution of Metaverse applications for marketing; 2. Examine how the development of Metaverse applications for marketing influences the promotion of health tourism grounded in Thailand's creative economy (BCG). This study employs a mixed-methods approach. It involves surveying 372 tourists who utilized spa and Thai massage beauty services using a questionnaire. Additionally, focus group discussions were conducted with entrepreneurs and executives instrumental in elevating the standards of medical tourism. The data were analyzed using multiple regression analysis. The findings indicate that the advancement of Metaverse technology for VR spa glasses, encompassing aspects like content, functionality, and design, has significantly influenced the development of Metaverse applications for holistic marketing. This includes sensory experience, sensational experience, thought experience, action experience, and associated experience, with a notable R2 value of 0.590. The study also revealed that the development of Metaverse applications for marketing, encompassing aspects such as sensory experience, cognitive experience, action-oriented experience, and connected experience perceptions, significantly influences the overall drive of health tourism based on the creative economy (BCG) in the country. This encompasses factors like environmental friendliness, fairness, safety, cleanliness, and convenience, with a notable R2 value of 0.509.

All mixed up in the terrain: The geographic knowledge of mamelucos applied by Jesuits in the cartographic production of Paraguayan Backlands (1746-1753)

Cartographic images made by Jesuits in the 18th century turned out to be transnational and locally mixed cognitive experiences, as these missionary agents of a global institution were forced to establish a collaborative relationship with the multicultural spaces where they settled and undertook their activities. One of the cartographic genres developed by the missionaries, the Paraquariae Provinciae, combined information and geographical knowledge of the mamelucos, a mestizo social type of Amerindian with white Portuguese settler which has been widely acknowledged but poorly elucidated by the historiography making process. The present paper aims to address these issues by applying concepts and methods of critical cartography in order to compare maps built by the Jesuits.